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10 Fundraising Statistics Every Nonprofit Should Know

Neon CRM

But for fundraisers, numbers can reveal a lot of insights that help you understand donors, demographics, and more. That’s why it’s important for fundraisers to stay up to date on nonprofit organization statistics and use metrics to inform their fundraising strategies and decisions. Here are 10 fundraising statistics worth noting.

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Program Management Statistics: 12 Stats and How to Use Them

Get Fully Funded

Understanding Program Management Statistics Whether you’re assessing future needs or composing an annual report to share with donors, funders, and community members, conducting impact assessment is crucial for tracking progress and driving continued on-the-ground impact. Project your future needs and allocate resources accordingly.

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Hire Fresh Talent—But Before You Shop, Check the Fridge

.orgSource

Even with the threat of recession on the horizon, these statistics indicate that the Great Resignation does not appear to be a passing trend. The Bureau of Labor Statistics projects that the unemployment rate will remain low, at 3.9% If you haven’t been tracking workforce statistics, now is the time to begin.

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6 Tips to Help Manage Prizes for Your Nonprofit Online Silent Auction

Nonprofit Tech for Good

Understand your donors’ interests, demographics, and preferences. Tip: for example, if your supporters are predominantly young families, offering items related to children’s activities, education, or family experiences can be more enticing. By doing so, you can choose prizes that appeal to them personally.

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Best Practices for Donor Acquisition and Retention Through Direct Mail

Bloomerang

To give one example, let’s say you’re struggling to convince your team that a direct mail campaign is worth the investment. You should look for statistics and studies that show that some donors respond to direct mail appeals more often than they do to email appeals. Define your audience.

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Facebook Ad Strategy for Non-Profits & Charities: 9 Things to Understand and Test

Nonprofit Tech for Good

They think: “many of our supporters are women aged 50-60 and are interested in animals, so let’s target that demographic on Facebook.” But Facebook has a lot more information about its users than the relatively blunt demographics that your database can provide. And then it will start showing that audience your ads.

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6 Strategies to Boost Donation Revenue for Your Nonprofit

Get Fully Funded

For example, you can create groups based on supporters’ giving habits, such as donation recency, type, amount, frequency, and reason for donating. For example, if your median donation amount is $150, you could provide suggestions of $150, $300, $500, and $1,000. Offer a recurring giving option on your online donation page.

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