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What Is the New ‘Google Tag’ in Google Tag Manager, and How Does it Impact Your Nonprofit’s Google Analytics 4 Setup?

Media Cause

In early September 2023, Google announced that they would replace the Google Analytics 4 (GA4) Configuration Tag with a new Google Tag. The tag is one of the many changes that Google has made this year—the biggest being the launch of Google Analytics 4 in July 2023. What Is a ‘Google Tag?’

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An Introduction to Bing Tools for Nonprofits

Nonprofit Tech for Good

Bing ‘s market share compared to Google Search is small, but that could change in the near future. A lawsuit against Google is moving through the federal courts alleging that Google has monopolized the online advertising market by acquiring its competitors and forcing businesses and nonprofits to use its products and services.

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How to Apply for the Google Ad Grant in 5 Easy Steps

Whole Whale

Not the Google Ad Grant : Google’s grant for qualifying nonprofits give $10,000 in free in-kind advertising on Google Ads (formerly known as Google AdWords). And, unlike most grants, Google grants also have a very simple application process. Meet the Google Ad Grant eligibility requirements.

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22 Must-Circle Nonprofits on Google+

Nonprofit Tech for Good

As a follow-up to Google+ Best Practices for Nonprofits and 22 Must-Circle Nonprofit Bloggers and Resources on Google+ , below are 22 nonprofits that are regularly using Google+ effectively to engage and inspire the Google+ community. Google+ is definitely a work in progress. Acción contra el Hambre.

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22 Must-Circle Nonprofit Bloggers and Resources on Google+

Nonprofit Tech for Good

I joined Google+ a few months ago as an individual, but it hasn’t been until the recent launch of Google+ Pages that I began investing time in the exploring the Google+ community and tool set. It’s definitely been worth the time investment thus far. Google for Nonprofits. Debra Askanase. Blackbaud.

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Mark Your Calendars! Google+ Hangout for Nonprofit Organizations

Nonprofit Tech for Good

Google+ is definitely growing on me. That said, I have not yet been able to successfully host a Google+ Hangout primarily due to the fact that every attempt to do so thus far has been a spontaneous one. How to Attend: 1) You must be a Google+ user to attend a Google+ Hangout, so if you have not already, please join Google+.

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Nonprofit Organizations on Google Wave

Nonprofit Tech for Good

I was fortunate enough to get two Google Wave invites last week (thanks to @nonprofitdaily and @donortools ). Now, I am still figuring out how Google Wave works. It’s not immediately intuitive and the complete tool set is not yet live, but it definitely looks to have some potential for nonprofits. Know of any others?

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