Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 9, 2011

Identify Specific Network Weaving Techniques To Integrate. I’ve been having this conversation with several groups lately, Network of Networked Funders and Network Weaving Sandbox , comprised of individual who are intentionally approaching their work with a network mindset.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 16, 2007

David Wilcox has an excellent post about generating conversation on blogs or for that matter other social media tools. The other reason is that I'm prepping for a couple of conference sessions on Social Media Metrics and one of the areas to consider is "conversation index" - more on that later.

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Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 11, 2008

Source: Mzinga: How To Determine Operational Readiness for Building a A Community vs. Just Enabling conversation. Via post from Rachel Happe on the Social Organization. To understand the techniques for encouraging online community participation. A critical factor for success in both is having an engagement strategy.

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Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 29, 2011

I’m talking about the stuff we consume daily to keep inform of our professional field. It comes speeding at us from our email boxes, social networks, kindles, and even paper and snail mail! We scan, we browse, we try to thoughtfully read the best stuff, and interact through online conversations.

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Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 16, 2010

So Many Social Networks, So Little Time. Doing social media right takes time. We engage in multiple social networks, some that you probably also use: Twitter , Facebook , LinkedIn , YouTube , Flickr , Slideshare , our own blog , and a few other networks. Aggregating Conversations.

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Beth's Blog: How Nonprofits Can Use Social Media

JUNE 29, 2007

In April, I blogged about HSUS "Stop Canada's Cruel Seal Hunt" campaign over at blogher and my blog and last December on my blog as part of a roundup of articles on using social networking spaces for campaigns. How much staff time did it take to incorporate the social media tools? tools for online advocacy.

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Beth's Blog: How Nonprofits Can Use Social Media

MAY 20, 2010

This post summarizes the content I shared in my presentation and offers some reflection on the conversational keynote. I started my talk with a story about why I liked Twitter: It allows me to connect with people in my professional field and have a great conversations or ad hoc collaborations that improve practice.

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Beth's Blog: How Nonprofits Can Use Social Media

JULY 31, 2009

Allison Fine and I have been busy working on a book about how social media and connectedness is changing the way nonprofits are creating social change. Activists are sharing their personal stories in their own words, images, and videos across social networks with little prodding from the organization. We help guide it."

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 12, 2006

Nancy Schwartz invited me to submit a piece for next week's Carnival of Nonprofit Consultants theme on "Using Social Networking Tools." I've been experimenting quite a bit over the last 18 months way too many social networking tools. How have social networking tools helped spread the word about your cause?

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Beth's Blog: How Nonprofits Can Use Social Media

MAY 10, 2011

Emergence: This is a term that I first heard from Eugene Eric Kim when talked about how making your ideas or content transparent on social networks like Twitter was similar to what ants do when they leave tracks so other ants can follow. Co-Create: At this higher level, the conversations lead to co-creation.

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Care2

JANUARY 10, 2012

Whether your organization is local or national, with the right tools and techniques, you can tap into the rising tide of advocacy and make your voice heard. Take advantage of the many social media platforms. Frogloop has a 15% discount code for nonprofits. The code is Mike15. When: February 7-9, 2012. Click Here to Register.

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Beth's Blog: How Nonprofits Can Use Social Media

JUNE 28, 2010

We kicked off the conference with an interview style keynote about the Networked Nonprofit, moderated by fabulous Shireen Mitchell (aka digitalsista ). The best part is when the audience joins the conversation. Care2 has a social media tracker tool that can analyze your list to see who is on social networks and how many friends.

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 6, 2014

I’m honored to be part of the Schusterman Philanthropic Network and Jim Joseph Foundation for #NetTalks , a free, five-part webinar series for Jewish professionals who want to tap into the power and potential of alumni networks. Engagement models that integrate social media should have: Defined objective.

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ASU Lodestar Center

MARCH 28, 2012

It should be noted that a good networker will use those times to make meaningful conversation with people who could potentially render a connection or service. An effective networker should also position him/herself as a potential resource for anyone he/she is speaking to, again— it’s about mutually beneficial partnerships.

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Connection Cafe

DECEMBER 15, 2017

Focus on the social channels that work with your brand. When it comes to social, you can’t do it all. Commit only to a certain number of social networks that you’re going to be able to manage well. Think about the type of content you have to share and which social channels are most appropriate for that type of content.

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 28, 2009

A few days ago, I asked for some stories " What is the value of listening through social media channels for your organization? " I wanted to see examples from nonprofit organizations engaged in listening and conversation and the value it has to their missions, programs, or marketing efforts. And you shared them! Observations.

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Beth's Blog: How Nonprofits Can Use Social Media

MAY 26, 2011

Kicking off Wednesday’s activities will be Pulitzer Prize winning author Sheryl WuDunn ( Half the Sky ), who will be leading a keynote conversation with Laura Pincus Hartman of ( Zynga.org ) and Pierre Guillaume Wielezynski, the Head of Web at the World Food Programme. June 20 – 22 is fast approaching.

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NTEN

FEBRUARY 14, 2013

You can learn more techniques for boosting your time management and productivity in their free upcoming webinar: Staying Focused in an Information-Saturated World. Pop on over to NTEN's Community Builders (CommBuild) Community of Practice group and add your ideas to the conversation.

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NetWits

NOVEMBER 24, 2010

You may agree with this or not, but I think it’s safe to say that the skill of listening online is one that all nonprofits should learn – it’s essential for anyone who wants to harness the power of the social web in their online strategy. Get the Social Media Fire Hose (using Yahoo Pipes). 3tyuxpqbwg khgf89n3cu.

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 12, 2009

The findings of this research offer insights into how nonprofits and foundations can optimize their use of social media in the future. Focus on two-way conversations that build meaningful and sustainable connections with a range of priority audiences. Measure social media with key metrics for visibility, engagement and advocacy .

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Beth's Blog: How Nonprofits Can Use Social Media

JUNE 12, 2009

Allison Fine and I have been noodling with an evaluation model that looks social media from an organizational perspective - from social networks to social capital (relationships) to action in the real world. Now I'm wondering where the techniques of engagement need to be incorporated.

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NTEN

MARCH 11, 2013

You can learn more techniques for boosting your time management and productivity in their free upcoming webinar: Staying Focused in an Information-Saturated World. Pop on over to NTEN's Community Builders (CommBuild) Community of Practice group and add your ideas to the conversation. Anything we missed? Let us know in the comments.

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Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 25, 2011

Let’s look at the ones that allow you to see the current relationships and potential ways to weave them on social media and social networks like Twitter. There are many tools to visualize your Twitter network. What if you used that five minutes of reflection, to visualize and understand your network?

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Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 13, 2012

But expect how you report and measure impact with the social business sector. The social business sector has shared metrics and understanding of being data-informed. That changes the conversation for nonprofits. She touched on some of the implications for staffing and governance.

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Everyaction

JULY 18, 2018

Share your organization’s mission, who you serve, the influence your organization has on its audience(s), and the role it plays in the larger conversation around your issue area. The same is true for volunteers, whose social networks could potentially provide some serious peer-to-peer fundraising boosts to your campaign.

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Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 1, 2012

As the news traveled from email boxes to social networks to mainstream media, activists, men, and women expressed their outrage. Last week Kivi wrote about “ newsjacking ” the technique of piggy backing on a crisis to get more media attention. ” Read her analysis. Let me go a little meta here. And it worked!

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 14, 2010

You might think of Facebook as an important social network, but it is now also the third most popular video site on the web. Personalization is a technique that uses your donor data to automatically insert the supporter’s name in the video. If you see conversions increase along with play-through rates, great. Holy smokes!

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Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 14, 2012

I am asking myself and colleagues who do networked NGO training and social media skill building outside the of US – the question about building resilient networks and how to incorporate non-violent techniques. [ here and here ]. We don’t have any answers, but we all feel that our work is all the important as is a conversation.

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2008

Transparency and Social Media: Dealing with Criticism. The Intangible Benefits of Social Media. Reports of the Death of Social Networking for Nonprofits Are Not True! Social Media ROI: Compare With Paper. Success Metrics for Your Social Fundraising Plan. Donor Solicitation Techniques on Twitter.

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Care2

MAY 20, 2012

The two step technique was simple to execute, here’s how BeTheMatch did it. (Multi-channel marketing nerds will note that it’s nearly impossible to capture this stream, and yet re-affirms everything we know about multi-channel marketing warming up a prospect and converting them.). For someone else, if we match, it surely will be.

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 3, 2010

Notes one participant, “It definitely gave us the ability to work around chicken & egg conversations. As Judith Sol-Dyess , from the Chicago YMCA , notes, “We struggled for a long time with how to launch ANY social media efforts. How To Use Measurement To Improve Your Social Media Practice.

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 4, 2009

WeAreMedia Choose Your Own Adventure Webinar where we look at strategy maps and took deep dives into tactics like listening/engagement, spreading buzz , storytelling , and social networking. But having a conversation with your supporters is only half the job. You also need social content.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 26, 2010

There was an excellent discussion about silo busting techniques and the role of leaders in bringing down the cubicle walls. I learned that CEO of local Girls Scout Council, Jessica Lawrence was using Twitter as a clever networking tool. The content analysis gives you some insights into what lines were Tweeted most.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2009

Casey Foundation's " Making Connections " initiative Part of the Making Connections core approach uses (offline) social networks. You can read more in this series of five reports that looks at the definitions, research, power, practices, and insights relating the impact of social networks on family strengthening and community change.

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 11, 2008

The Art of Person-to-Person Networking, Community Building, and Connectedness. What is the difference between a community and a network? What are the best techniques for person-to-person networking? What are appropriate metrics for social media versus web? What are the techniques for "listening'?

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Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 24, 2012

Conference where I gave my full attention to the presentations and conversation. The Wisdom 2.0 This year, I was honored to be speaking on a conversational panel about Wisdom and Social Good, Giving, and Technology along with Laura Arrillaga-Adreeessen, author of Giving 2.0 Twitter Photo by Jennifer Barr @rjenbarr.

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Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 3, 2009

Danielle Brigida, NWF Social Media Outreach Coordinator ( @starfocus on Twitter) Note from Beth: In the coming weeks, we're peeking over the shoulder of nonprofit social media practitioners to learn about their work flow and techniques. For nonprofits, that means moving from the transactional to the constant relationships.

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