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Fundraising Lessons from the Father of Advertising | Ogilvy on Fundraising

Whole Whale

What if we could have a conversation about fundraising strategy with David Ogilvy, founder of Ogilvy a leading marketing/PR firm and deemed the ‘Father of Advertising’? I think there are many timeless lessons that still apply to current strategy that can be gleaned from looking backward. Apply those lessons.

Lesson 59
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Social Media ennui

Zen and the Art of Nonprofit Technology

I have social media ennui. I’m tired of reading and hearing about about social media and nonprofits, and I’m annoyed that social media is taking up so much of the air space in the #nptech world. I’ve been using social media to actively promote my new science fiction books.

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New on SSIR: #4Change Examines Social Media for the Climate Change Movement

Amy Sample Ward

My latest post is up on the Stanford Social Innovation Review opinion blog. For those that follow the #4Change twitter-based chats, this is a post recapping and highlighting our latest conversation on social media application in the Climate Change movement. Lesson #1: Voice. Lesson #2: Action.

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Listen First! Finding Networks and Connections in Social Media

Amy Sample Ward

What : An important part of your social media strategy should be listening for people and organizations who are talking about the issues you want to discuss.How do you know which networks will be most effective to reach your goals? Listen first and discover where the conversations are! Multi-channel conversations.

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New on SSIR: Effects of Joining the Conversation

Amy Sample Ward

My latest post is up on the Stanford Social Innovation Review opinion blog. You can read the post and join the conversation over there – it’s also copied below. —– It’s not a surprise to any of us that social media is changing the way our organizations work, not just communicate.

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6 Ideas for Using the Instagram Donation Sticker to Raise Money

Nonprofit Tech for Good

By Julia Campbell , a social media and storytelling consultant for nonprofits and author of Storytelling in the Digital Age: A Guide for Nonprofits. Also, on October 8 in partnership with Nonprofit Tech for Good, Julia will be presenting a free webinar about how nonprofits can use social media to raise money online.

Money 279
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Guest Post by Julio Vasconcellos: Lessons Learned from Twitter Campaigns on Twitcause

Beth's Blog: How Nonprofits Can Use Social Media

The week we launched TwitCause , TechCrunch called us a “ Causes for Twitter ,” today our platform for supporting nonprofit causes on Twitter has surpassed 500,000 followers , spotlighted dozens of nonprofits , raised tens of thousands of dollars, and won the hearts of celebrities, nonprofits, and caring Twitterers.

Lesson 98