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Three lessons nonprofits learned from the pandemic

Candid

Despite not being able to physically bring people together, nonprofits were successful in boosting engagement through social media campaigns, livestreams, online fundraisers, and more. . Lesson #1: Be resilient and plan ahead. Lesson #2: Adapt your fundraising strategies. Lesson #3: Make your communications personal.

Lesson 116
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Social Media ennui

Zen and the Art of Nonprofit Technology

I have social media ennui. I’m tired of reading and hearing about about social media and nonprofits, and I’m annoyed that social media is taking up so much of the air space in the #nptech world. I’ve been using social media to actively promote my new science fiction books.

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Fundraising Lessons from the Father of Advertising | Ogilvy on Fundraising

Whole Whale

I think there are many timeless lessons that still apply to current strategy that can be gleaned from looking backward. Decades before the dawn of digital ads and social media, advertising legend David Ogilvy penned his seminal book “Ogilvy on Advertising” sharing hard-won lessons on how to effectively persuade consumers.

Lesson 59
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Has Your Nonprofit Considered Race and Class in Your Social Media Strategy?

Nonprofit Tech for Good

But internet users of the same race have recently begun clustering on certain social media websites. Micro-blogging website Twitter has seen an upsurge in traffic from Hispanic and African-American audiences. Class and race issues play out in social media just as they do in real life.

Classes 206
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Social Media Lessons from the Olympics

Wild Apricot

What lessons can we learn from the "bursts of Twitter activity" at the Olympics?

Lesson 113
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6 Social Media Lessons for Nonprofits

Wild Apricot

Carol’s been studying Idealware’s Nonprofit Social Media Decision Guide – the latest in a line of Idealware’s terrific research-based publications – and she’s kindly agreed to share her top “take-aways” from this new publication.( read more ).

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I am writing a book about social media for nonprofits!

Nonprofit Tech for Good

I am writing a book about social media for nonprofits. The book will be a very comprehensive social media how-to guide that will be based on the lessons I have learned from spending over 10,000 hours utilizing social media for social good over the last five years. THANKS very much!