AccelEvents

SEPTEMBER 1, 2021

Other event budgeting tips to consider: Ask if the marketing materials can be used for another upcoming event or as evergreen content. Consider ‘free’ ways of promoting your event through content marketing , like writing a blog post, going on a podcast, or self-promotion on social media. Put All of Your Eggs in One (Paid) Basket.

Marketing 105

Marketing Virtual Sponsor Social Media 105

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 25, 2009

It's where I grabbed the above slide show that offers a conceptual framework for strategy and metrics. The framework begins with the four c-s: Content: refers to the idea that social media tools allow everyone to become a creator, by making the publishing and distribution of multimedia content both free and easy, even for amateurs.

ROI 50

ROI Social Media Media Aggregator 50

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 21, 2009

Share Your Story: ROI, Social Media, Nonprofits. tags: nonprofits roi ). Last year at this time, I was writing the chapter on ROI in the soon to be published book from NTEN called " Managing Your Mission." It uses metrics to measure your results and help you improve your strategy over time.

ROI 50

ROI Social Media Slides NTEN 50

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 10, 2011

Edgerank is algorithm that measures content on Facebook – and since it is a mathematical equation – definitions can get geeky and complex. A popular piece of content will stay for a longer period of time in the News Feed of your fans. Edgerank Is To Facebook As Pagerank is to Google. Measuring Your Edgerank Score.

Measure 100

Measure Facebook Screencast Metrics 100

Beth's Blog: How Nonprofits Can Use Social Media

MAY 20, 2010

This post summarizes the content I shared in my presentation and offers some reflection on the conversational keynote. Use an excel spreadsheet to look at events, fundraisers, programs, web site content, performances, and other activities to socialize. 4: Identify influencers on social media spaces and cultivate them.

Social Media 115

Social Media Media Social San Jose 115

Amy Sample Ward

FEBRUARY 23, 2010

Social Media Today | ROI: How to Measure Return on Investment in Social Media – A great post from Brian Solis on Social Media Today discussing the ROI of social media. "Over the years, Social Media experts attempted to redefine ROI for a new era of influence. . "Over

Web 108

Web ROI Bookmarking Phase 108

AccelEvents

JUNE 24, 2021

With events shifting from in-person to virtual and now to hybrid formats, the way attendees experience and interact with event content has also changed. . Table of Contents. **. Attendees came together in a physical location to consume event content while networking with other attendees and exhibitors. The Shift in Events.

Guide 93

Guide Virtual Registration Platform 93

Bloomerang

MAY 31, 2022

It involves your efforts to recruit new supporters, engage with existing ones, and grow your organization’s influence, all with the goal of funding your mission more efficiently. Also, review your fundraising metrics and data from previous campaigns. A few effective metrics to track include: Donor retention rate.

Strategy 106

Strategy Develop Fundraising Nonprofit 106

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2010

What useful nugget did you learn from analyzing your social media metrics data or your measurement process that lead to a success or improvement in your social media practice? When a nonprofit partners with a company on project that uses social media, what metrics do you use to measure success? Data Analysis. The answer is here.

Summary 94

Summary Social Media Measure Media 94

Nonprofit Tech for Good

DECEMBER 20, 2010

We use Hootsuite and Sprout Social to manage our accounts and track metrics. Megan does a fantastic job of keeping the content on link Twitter, Facebook and LinkedIn fresh. Are you tracking Return on Investment (ROI), and how? Please summarize your ROI. Finally, you must measure ROI.

Social Media 189

Social Media Foundation Examples Media 189

ASU Lodestar Center

MAY 20, 2016

Every marketer understands the challenge of competing for attention among a sea of content with limited resources. Influencer marketing is the latest craze in marketing, for good reason. This means excellent content—not fluff, but useful information they can't find elsewhere. Use metrics, and when you can't, stay rigorous.

Marketing 40

Marketing Nonprofit Open Source Museum 40

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 3, 2009

It's look at what's wrong with public relations in an age of social media, a complete social media primer from the perspective of those who work in communications, and lots of incredibly useful information about the art of listening and metrics for the web 2.0 The old Web metrics don't work well for measuring social media.

Public 50

Public Metrics ROI Chapter 50

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2008

One of the things I've been wanting to do for a while is review my blog content for the year and select the "Top 10" posts or the "best of" posts. Once a year in June, I do an overall benchmarking and ROI analysis of my blog using particular metrics. Social Media ROI: Compare With Paper. E-Metrics Panel Presentation.

ROI 50

ROI Widget Cambodia Metrics 50

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 30, 2009

Build relationships with influencers. Make it easy to re-mix your content. Use metrics to discover what works and what doesn’t. Return on Investment (ROI) Social Network Fundraising is a presentation by Justin Perkins, Director of Nonprofit Services at Care2.com, Listen first. Sharing Your Story: Podcasting (Britt Bravo).

Slideshare 56

Slideshare Social Media Profit Case Study 56

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 14, 2008

  Biz 360: Finding the influencers is most important.    Our product identifies the influencers - the credible blogs.        Crimson goes behind summarizing whether what was said was negative or positive - they do a content summary on the brand, organization, or product. 

Marketing 50

Marketing ROI Influence Metrics 50

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 1, 2009

I have years of blog content and resource collections. Return on Investment, Return on Reflection: I will integrate my work on social media ROI with general nonprofit technology ROI More about this theme is below because it will be a major focus area for me this year. I have a confession.

Goal 50

Goal ROI Wiki Metrics 50

NTEN

NOVEMBER 3, 2008

The Rapleaf Business blog also has some great advice on incorporating user generated content instead of working from scratch. Determine the ROI of Social Media. NTEN's own Holly Ross suggests a simple formula: (Time & Money Saved + Money Earned) - (Time & Money In) = ROI. What's that you say? That sounds about right.

Technology 36

Technology ROI Flickr Social Media 36

Bloomerang

JUNE 20, 2023

How to create an online fundraising strategy Tips for a successful online fundraiser 10 effective online fundraising ideas 8 online fundraising metrics to track Use the tips and ideas in this guide to create your own online fundraising plan and to determine the fundraising tools you’ll need to accomplish your ultimate goals.

Ideas 99

Ideas Guide Online Fundraising 99

Care2

APRIL 22, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" DZ: Was there any organizational resistance to Twitter (or other social media)?

Social Media 68

Social Media Twitter Action Advocacy 68

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 6, 2009

Inspiration for How To Think Like A Social Media Marketing Genius Presentation by Beth Kanter For the past two years, I've been doing an annual Blog benchmarking process that attempts to do a ROI analysis. Figuring out the Return on Investment for your blog can't be done with a single metric. Outbound links for influence.

Metrics 50

Metrics ROI Measure Content 50

Bloomerang

JULY 20, 2023

Then, determine the amount you’re willing to spend to hit those goals and lead to a healthy return on investment (ROI). Track key metrics To determine how successful your strategy is and see if you’re reaching your goals, you need to know which metrics to track. We’ll cover more about the metrics you should analyze later.

Ideas 79

Ideas Online Fundraising Tips 79

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 25, 2008

There were two full-days packed with excellent content and fabulous speakers. The topics covered: citizen journalist debate (bloggers versus journalist), the echo chamber, ROI of blogging, trolls, a-list , and civility. Find more videos like this on Internet Time. Video from Jay Cross and more about Matt from Jamie Nelson.

Blogher 50

Blogher Peru China Conference 50

CauseVox

JUNE 1, 2021

In order to maximize a short attention span, it makes sense to marry visual and written content. Peer-to-peer (p2p) is one of the best and fastest growing fundraising mechanisms with an even better ROI. 3) Content Marketing. Content marketing is an excellent strategy for cultivating and retaining donors.

Websites 52

Websites Fundraising Site Create 52

Amy Sample Ward

MAY 14, 2009

It’s also a good idea to use a content management system to manage your website’s content and updates, like Wordpress , Joomla , and Squarespace. spam filters: are you using spam-like words in any of your content? Influence decision-makers; impact public policy. design: is it clean? What is your real output?

Tools 100

Tools Tech Map Case Study 100

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 14, 2009

Today, I am moderating a panel at SXSW about Social Media Nonprofit ROI in the format of a poetry slam. A creative report on non-profits, social media, and effective ROIs delivered as poetry slam and expertly judged including interactive crowd participation. Session Content 1. The panel will be in room 18BCD at 5: 00 PM.

ROI 76

ROI Social Media Slides Media 76

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

I'm doing a session at Boston podcamp called the Social Media Metrics/ROI Game. I'm slightly out of my comfort zone here because I've only been following this topic closely for a short time, although I have co-authored a guide for nonprofits on technology evaluation and ROI. UPDATE: The presentation slides and wikispace is here.

Metrics 56

Metrics Social Media Media ROI 56

Nonprofits Source

JULY 1, 2018

You have to be prepared to constantly produce, engage and promoting content even if it’s for an audience of one. Periods will come when no one is reading your content and pass quickly where you experience hockey stick growth reaching thousands of readers. It’s also hard to justify the amount of work required for little to zero ROI.

Online 84

Online Tips Organization Fundraising 84

Care2

MAY 15, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" spam filters: are you using spam-like words in any of your content?

Social Media 34

Social Media Tools Online Advocacy 34

Museum 2.0

AUGUST 21, 2008

They start by discussing the ROI of word-of-mouth recommendations. Fred created the Net Promoter Score, a metric related to the number of people who answer affirmatively to the question: "How likely are you to recommend X to a friend or colleague?" critics"--people interested in judging content.

Museum 20

Museum Review Rate Voice 20

Gyrus

JULY 26, 2016

With the exception of some authors who were able to write so brilliantly that they were able to shape the future, just through the power of their influence. The LMS is vital in organizing these different types of learnings, as well as shaping the way in which you interact with training and development content. Mobile Content.

eLearning 66

eLearning Mobile eLearning Industry Training 66

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 13, 2010

You need metrics or measure against goals, but you also need harvest those insights. This campaign was 5 days versus 14 days and I spent much less time implementing, so while the total is less, presumably my ROI is higher. You can't quantify love as a metric, but it is important sign or signal of life in your online community.

Classes 95

Classes Learning Fundraising Reflection 95

NTEN

MAY 27, 2010

Once the above points are addressed, the following toolsets can be considered, along with their fundamental attributes: Social Networks allow for extensive networking, sharing personal interests, interconnecting groups, and sharing content with different groups. It's just one step away from looking at ROI.

Social Media 62

Social Media Media Cancer Social 62

The Modern Nonprofit

SEPTEMBER 26, 2023

While you want to include the program’s metrics and efficacy, you’ll also want the central piece to relate to a real story from your community. Prepare social media content and schedule posts. Segment your donor list, and tailor your direct mail content to resonate with different groups. Postal Service).

Guide 102

Guide Goal Social Media Action 102

The Modern Nonprofit

SEPTEMBER 21, 2021

While you want to include the program’s metrics and efficacy, you’ll also want the central piece to relate to a real story from your community. Prepare social media content and schedule posts. Remember, you’ll want to prepare your content and schedule your posts ahead before you’re in the thick of it.

Guide 98

Guide Goal Social Media Action 98