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7 Essentials for Your Nonprofit’s Branding Guidelines

Nonprofit Tech for Good

With the increased use of design templates using platforms like Canva, it is now even more important to establish your brand guidelines to help you navigate using the best template for your brand. A necessary, but often forgotten, element of brand guidelines are descriptive words that help set the tone for your brand. 2) Personality.

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How to Promote an Event on Instagram to Boost Attendance

Bloomerang

To help you take full advantage of this opportunity, we’ve compiled helpful tactics for building out your Instagram event promotion. We’ll highlight best practices for promoting events on Instagram using creative marketing strategies that will help your opportunity stand out from the crowd. Make it short and easy to remember.

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How Does Your Content Compare? Tips for Improving Click-Through & Conversion Rates

NetWits

It helps you get smarter over time. Do you know if people are more likely to click through and register if they see a photo of the golf course, or one that connects them to your cause? While we may have a hunch, content testing provides answers. The four different content variations will randomly be displayed to visitors.

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10 Powerful Online Fundraising Ideas for Nonprofits

Nonprofit Tech for Good

For fundraising initiatives that require a little more love – like charity auctions and virtual events – below is a list of ten powerful fundraising ideas to help you pave your new-and-improved path. for my birthday this week, please help me reach my goal of $1,000 to rescue foster animals like mine).

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10 LinkedIn Best Practices for Nonprofits

Nonprofit Tech for Good

Upload your avatar/logo (250 x 250), a cover photo(1128 x 191), add a description and website URL, your company/organization size, industry, and city and country. That said, it’s important to understand that the type of content that performs best on LinkedIn is a bit different than Facebook and more similar to Twitter.

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Content Curation: Are You A Fire Hose or A Focusing Lens?

Beth's Blog: How Nonprofits Can Use Social Media

Flickr Photo by Salendron. Does your nonprofit do content curation as part of its content strategy? Content curation is the organizing, filtering and “making sense of” information on the web and sharing the very best pieces of content that you’ve cherry picked and shared with your network.

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Supercharge Giving Tuesday Contributions with an Optimized Donation Page

The Modern Nonprofit

Unfortunately, subpar formatting, uninspiring content, and other mishaps could be holding back your fundraising efforts. Have a clear message Kick off your giving page with an attention-grabbing headline that captures your mission and what you’re asking for. Sounds pretty smooth, right?

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