Nonprofit Tech for Good

NOVEMBER 29, 2010

We have 325 social media sites that we post to regularly, but in addition to all of the ones that everyone knows about, two of the most effective are Posterous and TrafficGeyser because we can post once to these accounts and they syndicate out to hundreds of article, podcast, blog, video and photo sites at once. Anything else?

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Social Media Interview Examples Media 254

Nonprofit Tech for Good

MARCH 17, 2020

For example: in a lead campaign for a homeless charity, a photo of two empty beds performed much, much better than an emotive photograph of a man living in homelessness. . Remove all the lower performing ads, and test different headlines on the best ads. Let the different headlines test for a week.

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Test Facebook Charity Profit 325

Get Fully Funded

FEBRUARY 9, 2021

Something in the photos and the language on the page pulled me in and made me care. A photo accompanied by a concise story or a short video with an attention-grabbing headline should be right there to introduce your visitor to the essence of your organization’s work. Don’t lead with a photo from your latest fundraiser.

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Websites Donor Photo Nonprofit 98

Get Fully Funded

MARCH 14, 2022

For example, BigCreekRescueGA.org or CollegeBoundVA.org. For example, if your nonprofit is the Equine Rescue and Rehab Farm of South East Tennessee, don’t get errfset.org. All About Your Brand: Logo, Typography, Colors, Photos, and Tone What do you want the look and feel of your site to be? Next, think about photo quality.

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Profit Websites Build Work 124

Nonprofit Tech for Good

APRIL 5, 2012

Use a Professional Photo for Your Profile Photo. It’s best to use a profile photo on LinkedIn that speaks to your professional career, not your personal life (that is, not photos that were taken on vacation, with the family, in costume, and so on). Customize Your Headline. Make Connections.

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Linkedin Profile Professional Tips 216

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 7, 2014

Then I build out the content and discussion questions. In reviewing the data and themes from the audience input, some terrific questions about engagement popped out: How can we become better at using social media so that our channels experience more engagement and convert people to get involved? Craft good headlines. The common tip?

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Social Media Headline Media Social 101

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 23, 2013

But if you want to get even deeper insights, do an in-depth review of a similar nonprofit’s practice – whether it be broad – such as digital marketing techniques or narrow such as analyzing specific techniques as part of a content strategy. Social proof is particularly powerful when famous people are setting the example.

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Charity Lesson Marketing Digital 128

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 1, 2018

As we all know, in early January, Facebook announced some sweeping changes in the News Feed to prioritize content from friends and family and fewer updates from brands and news. For example, my one colleague replaced her profile photo with a black and white image that states “Away.” Is it the BEST place for photos?

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Facebook Digital Strategy Social Media 76

NonProfit Hub

MAY 22, 2017

Ever since the Internet became widely available, there has been an obsession with “going viral,” or producing content so interesting, or funny, or cute that millions upon millions of people view it. It could be a photo, a short story, an op-ed—anything. Don’t sacrifice good content for going viral. Those are bologna.

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Headline Content Associations Internet 44

NonProfit Hub

FEBRUARY 11, 2021

Make sure the subject line is an intriguing headline, not “April Newsletter from Our Charity.”. Segment your mailing lists so that loyal donors receive exclusive content. Consider a hand-written note or even a phone call to give it a personal touch. . Regular e-newsletters are a great way to share stories. Happily Married!

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Donor Gift Newsletter Headline 62

Nonprofit Tech for Good

APRIL 5, 2012

Use a Professional Photo for Your Profile Photo. It’s best to use a profile photo on LinkedIn that speaks to your professional career, not your personal life (that is, not photos that were taken on vacation, with the family, in costume, and so on). Customize Your Headline. Make Connections.

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Linkedin Profile Professional Tips 109

Nonprofit Tech for Good

OCTOBER 31, 2011

Also, Defenders of Wildlife is listed as an “Example of Excellence” in the book. Have a Consistent Design throughout All Secondary Navigation and Content Pages. A good Content management System (CMS) will take care of this for you. Use bold for headlines. Keep bullet-pointed content short. No longer!

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Design Websites Practice Widget 251

Global Giving

MAY 22, 2018

With GDPR coming into effect in the European Union and privacy scandals making headlines, many nonprofit professionals are concerned about data protection. Need an example? Subscribe to get the best content from the Learn Library once a month. The process can be intimidating! Here is GlobalGiving’s Privacy Policy.

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 11, 2012

For two of the peer learning groups , we explored best practices for using Facebook strategically as part of an integrated communications plan based on this content ( [link] ). The art of writing good teaser headlines is critical to getting more interaction. Engaging photos, especially of local places and animals work well.

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Facebook Change Profile Impact 112

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 15, 2011

grist.org has succeeded in connecting with a younger audience that not only reads its content but is also inspired to take action. Says Giller, “Our theory of change is engaging users around content that shows how being green can reshape our world can empower personal behavior change and ultimately impact society at large.

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Measure Policy Social Media Green 97

Care2

MARCH 4, 2009

It’s about the content and how it’s written—and sadly it’s usually the piece of a website that gets the least amount of attention. Remember, content is still king. Here’s a list of 10 best practices you can follow when working on your site content.

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Social Media Content Practice Web 38

Nonprofit Tech for Good

NOVEMBER 7, 2020

WFP USA has posted a nearly 650-word story of Rani on their blog with a big headline, full-size photos, large text, and bold quotes. For the feature image, they used a photo of Rani looking directly at the camera. This eye-catching photo invited viewers to click to take a closer look.

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Channel Sierra Leone Story Digital 247

Neon CRM

JUNE 6, 2023

But the thing about blogging is that it’s not just a single piece of content. Good content ideas for nonprofits don’t require you to go back to the drawing board for every new post. Let’s use an example of a local animal shelter who wants to drum up support for a proposed law to ban puppy mills.

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Content Ideas Summary Metrics 52

Pamela Grow

DECEMBER 14, 2023

The first example gets the message across, but it’s somewhat dry and dull, and the donation request feels like a gentle suggestion. On the other hand, the second example uses urgency, a timeline, and power words to inspire immediate action. What key ingredient is missing in the first example? Include images of people.

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Tips Storytelling Images Camera 59

Tech Soup

APRIL 1, 2015

Voices are constantly peppering you with how to simplify your donation form, employ stronger calls to action, and use headlines that even a 15-year-old playing a video game wouldn't be able to ignore. Image : Startup Stock Photos / CC0 Public Domain. But what about all the other ways visitors can engage with your nonprofit online?

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Build Online Donor Newsletter 36

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 2, 2006

Based on photo entitled " Gear " from Flattop341's Flickr Industrial Set. It will explain the problem that a widget may solve for a nonprofit blog, some examples of nonprofit blogs using them, and oh yeah, answer the age old question "What is a Widget? What are a few good examples and how easy are they to install?

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Widget Screencast Wikipedia Headline 61

Care2

JANUARY 14, 2009

How are standard links at the top (such as Tell A Friend) and content areas (such as a Letter From The Editor area) performing? Headlines should be short. For example: “5 Things You Can Do To Break Your Bottled Water Habit.&# [Did you notice the title of this blog post, by the way? “10 Fast Tips…&# ] 6.

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Newsletter Tips gMail Headline 51

Get Fully Funded

JUNE 11, 2023

For example, asking donors to give “$25 to provide a week’s worth of food to a family in need” is much more enticing than “$25 to help us reach our goal of $10,000.” For example, an animal shelter might use an offer like: “For just $6.20, we can provide a day’s worth of food, shelter, and medical care for a homeless dog or cat.”

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Fundraising Guide Mail Gift 111

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 15, 2007

Photo in Flickr - CC "by/nc" license - Mr.GluSniffer. Lamb links to another story: "wireless network might be used by terrorists," the headline screams. Even a recent call for organizational examples of ???non-profit Read the post from Brian Lamb. Well, yeah. " What is with these scare stories?

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Attention Lecture Laptop Hype 50

Greater Giving

NOVEMBER 9, 2023

Showcase your mission statement as a sub-headline beneath your nonprofit’s name to grab your visitors’ attention and let them know what your organization is about right off the bat. For example, an animal welfare organization might work to solve overpopulation in shelters, unequal access to veterinary care, and unethical breeding.

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Strategy Nonprofit Guidelines Websites 59

M+R

JANUARY 26, 2023

But Wally Wood inspired this post, and got me thinking about how we approach the task of content creation. So Wally came up with a tipsheet of sorts — a set of examples that an artist pressed for time could turn to in order not to reinvent the wheel. Rip from the headlines The news is urgent, tangible, and real. Still reading?

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email Work Sound Hurricane 110

Beth's Blog: How Nonprofits Can Use Social Media

JULY 24, 2014

has published this really useful and free e-book on Micro Content. As our attention fragments and more and more of us are reading content on mobile devices, content creators are finding that the best way to engage audiences is with shorter, bite-sized chunks of content known as “Micro Content.”

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Classy

AUGUST 23, 2021

Step 1: Upload a custom image to use as your headline. . Use a headline image on your landing page instead of a simple text headline to add visual appeal and give you more control over how your page looks. You can see a great example of this with Second Harvest of Silicon Valley’s crowdfunding campaign. .

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National Raise Headline Campaign 71

Classy

APRIL 5, 2021

To get started, here are a few campaign elements we recommend: Create a clear custom headline . If you’re looking to elevate your campaign a bit further, here are a few examples from The Salvation Army that your organization can use as inspiration: Use impact blocks to spotlight examples of when a DIY fundraiser might apply.

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Campaign Fundraising Strategy Headline 64

Care2

JANUARY 15, 2009

How are standard links at the top (such as Tell A Friend) and content areas (such as a Letter From The Editor area) performing? Headlines should be short. For example: “5 Things You Can Do To Break Your Bottled Water Habit.” The top area of any e-newsletter is prime real estate. “10 Fast Tips…”] 6.

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Newsletter Social Media Advocacy Tips 51

Nonprofits Source

FEBRUARY 25, 2017

Do you struggle to convince your leadership or board that content marketing for nonprofits matters ? In this guide, I’m going to share with you proven ways to gain the support of leadership in your content marketing efforts. How content marketing impacts search ranking results (and why that matters). Anyone can blog.

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Content Leadership Marketing Files 40

Whole Whale

MARCH 28, 2023

Is AI content from GPT tools detectable? It exists in the algorithms that govern your Facebook timeline, explains why YouTube always recommends the perfect video, or more recently, powers the Large Language Models (LLMs) like OpenAI’s Chat-GPT , Google’s Bard , or Bing’s AI Chatbot , and others that have made headlines.

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FAQ Language Model Nonprofit 52

Get Fully Funded

AUGUST 1, 2022

For example, if your nonprofit serves single Moms, you might connect a story with Mother’s Day for your May newsletter. For example, if you ask for a donation, that’s a CTA. Use headlines to let the reader know what to expect in each section. Less is definitely more. Check out the Fundraiser’s Paradox from Bluefrog Fundraising.

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Newsletter email Create Template 124

Connection Cafe

JULY 19, 2012

I recently attended an excellent webinar with Karen McGrane about Mobile Content Strategy. Karen’s talk encouraged us to think about content in a more holistic way. Karen used NPR as an example so I pulled some screenshots of my own. The funny thing is that there is actually no such thing! So what does this look like?

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Content Mobile Strategy Headline 54

Nonprofits Source

MARCH 21, 2018

They aren’t afraid to retweet relevant posts, or share photos. Go to their Twitter account and you will find some fantastic photos, not only taken by them but also those that have been shared by other relevant accounts. You don’t just have to send newsletters, or witty headlines to get your message across.

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Social Media Resource Marketing Media 109

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2007

Kaushik's thinking is based on " Occam's Razor Principle " (which boils down to a poetic way of saying " KISS ") The screencast will show some practical examples of how at least one nonprofit organization's web site, the Idealist , is using the software in practice. Flickr photo by Lenz Grimmer.

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Have Fun - Do Good

MARCH 4, 2007

News : RSS stands for "Really Simple Syndication" -- it's a format for distributing and gathering content from sources across the Web, including newspapers, magazines, and blogs. Web publishers use RSS to easily create and distribute news feeds that include links, headlines, and summaries.

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