The Fundraising Authority

DECEMBER 24, 2020

An astute reader e-mailed me after the article was published to remind me that I forgot one important piece of the puzzle: stewarding donors after they give. Yet when I was writing that article, it was an afterthought, just like it is for far too many charitable organizations, though it shouldn’t be.

Donor 177

Donor Profit Participatory Relationship 177

Neon CRM

JUNE 8, 2023

Our latest research uncovered that 48% of donors cite email as their preferred method of communication from nonprofit organizations. How can you grow your nonprofit email list in a sustainable way that keeps fake contacts out and keeps supporters subscribed and engaged? Small lists raised more money per contact, too.

email 59

email Newsletter Contact Nonprofit 59

Get Fully Funded

JULY 6, 2022

As an animal-related nonprofit, you often compete with other similar organizations, not to mention thousands of other deserving causes, for every donation. Pet businesses—from kennels to dog washes—are a logical connection to your organization. Fundraising for any nonprofit can be a challenging task. Let’s get started! Sponsor a class.

Ideas 52

Ideas Organization Fundraising Classes 52

Nonprofit Tech for Good

FEBRUARY 1, 2021

Event management technology has made organizing and executing a successful golf fundraiser easier and more efficient, but there’s one particular piece of technology that’s a game-changer for nonprofits holding a charity golf tournament: an event website. Fundraisers and event organizers have more on their plates than ever.

Websites 214

Websites Benefit Sponsor Fundraising 214

Pamela Grow

SEPTEMBER 14, 2023

Creative Deviations, How you can infuse your story-telling, fundraising and direct response with more creativity by John Lepp For years, my go-to bible for direct response was Denny Hatch’s Million Dollar Mailings. What I can tell you is that you’ll be thinking differently about every aspect of your next mailing.

Game 59

Game Fundraising Storytelling Press 59

Bloomerang

NOVEMBER 3, 2023

Today’s question comes from a nonprofit employee who wants advice on how to recognize and steward tribute donors: Dear Charity Clairity, Our small organization has been around for many years, but we have only just recently begun receiving donations “in memory of a loved one in lieu of flowers” for example. What would you suggest?

Donor 91

Donor Gift Charity Newsletter 91

Neon CRM

NOVEMBER 17, 2023

Everyone running a membership organization wants to recruit some shiny new members. A membership engagement strategy outlines the planned approaches, tactics, and initiatives that a member-based organization will take to foster meaningful interactions and promote sustained participation among its members.

Strategy 98

Strategy Measure Social Media Metrics 98

Nonprofit Tech for Good

JUNE 23, 2020

Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. As a general rule, donations pages should be simple, optimized for mobile giving, and ask for the minimal amount of information required to make a donation and to capture a donor’s contact information. 2020 Social Media Size Guide ).

Practice 339

Practice Online Fundraising Nonprofit 339

sgEngage

MARCH 22, 2022

The longer a donor gives to your organization, the more time you have to build meaningful relationships that will reinforce their long-lasting support. . In contrast, an existing donor already has confidence in your organization. Direct Mail versus Digital Communications . Personalize all appeals .

Retention 94

Retention Communication Donor Strategy 94

Nonprofit Tech for Good

FEBRUARY 8, 2012

Getting Started: Organization and Planning. Subscribe to, like, and follow large organizations with a mission that is similar to yours. Create an e-mail signature that includes your website, blog, and social networking links. Purchase.org domain name for website and e-mail addresses. 2) e-Newsletter. 1) Website.

Social Media 266

Social Media Social Media Tech 266

Nonprofit Tech for Good

SEPTEMBER 10, 2013

Thanks to Microsoft Citizenship Asia Pacific , I’ve had the great honor to present a series of online fundraising and social media trainings to over three hundred non-governmental organizations (NGOs) throughout Asia Pacific over the last three years. 2) Launch an e-newsletter. 2) Launch an e-newsletter.

Practice 275

Practice Develop NGO Online 275

Nonprofit Tech for Good

FEBRUARY 27, 2012

These best practices serve as a foundation for your online fundraising campaigns, but much of your nonprofit’s success also depends upon the service you choose to process your online donations and the design and frequency of your e-newsletter. Make Sure Your Nonprofit’s Information in GuideStar Is Current.

Donation 229

Donation Practice Mail Newsletter 229

Nonprofit Tech for Good

MARCH 18, 2013

e-Newsletter :: By 2008 nonprofits were beginning to understand and harness the power of e-mail marketing for online fundraising, branding, and cause awareness. e-Newsletter :: The e-newsletter subscriber functionality is now prominently feature in the upper right hand corner of the home page and also on every page of the website.

Websites 241

Websites Design History Online 241

Pamela Grow

JUNE 28, 2023

When it comes to reaching your fundraising goals, email reigns supreme (after direct mail and face-to-face, of course). In contrast, social media algorithms will always limit your organic reach. A PS is imperative in direct mail and you’ll want to include one in your emails as well. But what about reach? billion by 2025.

email 52

email Rate ROI Social Media 52

The Modern Nonprofit

APRIL 20, 2021

How many of your donors continue to contribute to your organization year after year? High donor retention is extremely valuable to any organization. Keeping up these conversations with your donors will help make them feel like they have valuable input and investment in your organization. Engage your donors creatively.

Retention 98

Retention Donor Social Media Relationship 98

Nonprofits Source

JUNE 30, 2022

But is your organization using it to its full potential? Your organization’s cause may be hard to understand emotionally or conceptually, and graphic design can help spruce up the material to appeal more to your target audience. What are Types of Graphic Design for Nonprofits? Dark text should be over a light background.

Design 64

Design Organization Adobe Nonprofit 64

Neon CRM

JUNE 16, 2023

Next, $25 donations receive a social media shoutout, $50 donations receive a newsletter mention, and $150 receive a donor event invite. An organization could segment their donor data to follow that structure, narrowing the criteria as a donor gives more. They want to know specifics on how your organization has improved society.

Map 52

Map Donor Guide Newsletter 52

Allegiance Group

APRIL 15, 2024

Developing a digital donor acquisition strategy takes a similar approach to direct mail. Donor retention is how many donors continue to support your organization year over year. Optimizing your donor acquisition efforts by personalizing them to each prospect and maintaining continued contact can improve retention down the line.

Fund 52

Fund Donor Strategy Search 52

The Modern Nonprofit

JANUARY 2, 2024

They serve as powerful tools for building trust and authenticity, showcasing real-life impacts of your organization’s work. Impactful Testimonials The most powerful testimonials are those that are relatable, specific, and convey a clear before-and-after transformation due to your organization’s intervention.

Story 104

Story Guide Support Analysis 104

Candid

FEBRUARY 1, 2023

3 creative ideas to help you connect with a DAF So let’s say you run the Animal Welfare Organization in Bob’s hometown. Look for Bob (and other DAF holders) in your mailing list. When looking to connect with DAF holders, start with people whose contact information you already have. How do you tap into the money from Bob’s DAF?

Fund 116

Fund Donor Grant Search 116

sgEngage

OCTOBER 4, 2023

Stewardship Is a Team Effort Having a full-time stewardship director is not realistic for most nonprofit organizations. Any contact your team has with donors and prospective supporters—even an unscripted, unplanned encounter—serves as a stewardship touchpoint. Prep your team for next steps. Use software custom-built for nonprofits.

Team 79

Team Donor Skills Volunteer 79

Get Fully Funded

AUGUST 1, 2022

One of the best ways to stay in touch with your donors on a consistent basis is through a nonprofit email newsletter. When done well, email newsletters can be fast and cheap for you and heartwarming for your donor, basically meeting everyone’s needs. Your newsletter’s audience Who you should sent your newsletter to?

Newsletter 124

Newsletter email Create Template 124

Achieve

JULY 14, 2022

Email Newsletters. A welcome series is an automated drip campaign used to educate and familiarize new subscribers with your organization. As soon as someone joins your mailing list, they will immediately receive an email detailing who you are and what you do. Email Newsletters. are consistent throughout the newsletter. .

email 52

email Support Newsletter Rate 52

The Modern Nonprofit

APRIL 18, 2023

Define your mission and goals Begin by clearly outlining your organization’s mission and the specific goals you aim to achieve. Aim for 3-5 personas that capture the diversity of your supporters while remaining manageable for your organization. This may include email , direct mail, social media , phone calls, or in-person events.

Guide 52

Guide Donor Fundraising Social Media 52

NonProfit Hub

MAY 22, 2020

You have to collect stories and photos of program participants, get their consent, pull data on your programs, clean up your donor database, plan events, schedule donor meetings, print materials, fix your mail merge and lick a thousand envelopes ? What content is needed to make this campaign successful: newsletters, testimonials, etc.?

Campaign 88

Campaign Calendar Mail Contact 88

Qgiv

AUGUST 5, 2021

Take a look at how you can use mobile engagement to keep your donors captivated by your organization. All that’s left is to ask for permission to contact them via that phone number. Your donors can select the checkbox to agree to be communicated with using the contact information provided. Create segmented lists.

Mobile 98

Mobile Fundraising Contact Phone 98

Connection Cafe

OCTOBER 22, 2020

The election is getting close and a whopping 40 million Americans have already voted early in person or by a mail. Our democracy works best when everyone participates, and as nonprofits and social good organizations, it’s up to us to make sure our communities are engaged and voting. Why nonprofit and social good organizations? .

Organization 36

Organization Poll Social Mail 36

Neon CRM

JUNE 23, 2023

You can apply that same lesson to your membership program by using every contact as an opportunity to improve your relationship with your supporters. Almost half of the consumers who marked an opt-in message as spam reported doing so because they were emailed too frequently by the organization.

Retention 52

Retention Strategy Nonprofit Mail 52

Bloomerang

JULY 26, 2021

Internalizing and externalizing an organization-wide culture of philanthropy. Your website serves as the central hub for your digital strategy, followed closely by the ways you drive folks to your website, including email, blog posts, newsletters, social media, text messaging, QR codes in print media, and advertising. If so, how?

Strategy 142

Strategy Online Fundraising Plugin 142

Bloomerang

FEBRUARY 28, 2023

There are a few reasons why your nonprofit may receive memorial gifts: The person who died supported your organization during their life and had a meaningful personal connection to your cause. Once you’ve made contact with a family member or close friend, ask who the main point of contact or representative from the family will be.

Donation 106

Donation Management Tips Gift 106

Network for Good

SEPTEMBER 7, 2020

The same can be achieved at nonprofit organizations. Come up with a name – Large nonprofit organizations often include an ask for monthly gifts in their appeals and brand this request by inviting the reader to join an official group, such as charity:water’s The Spring monthly giving club. The good news?

Giving 98

Giving Fundraising Gift Donation 98

Media Cause

JULY 11, 2023

For nonprofit organizations, making an impact without breaking the bank is crucial. Whether someone just joined your mailing list or made a donation, your email system sends personalized messages automatically. This helps ensure that the organization can run more efficiently and devote attention to areas that need it the most.

email 52

email Service Marketing Metrics 52

Achieve

FEBRUARY 16, 2024

This is why it’s so important to keep a sponsor’s attention, even after your silent auction , run/walk/ride, or other event concludes. In this article, we’ll cover the top strategies to retain your nonprofit’s corporate partner and earn much-needed support for your organization year-round.

Sponsor 52

Sponsor Strategy Proposal Metrics 52

Get Fully Funded

MARCH 14, 2022

Building a non-profit website might be the most intimidating aspect of launching an organization. It’s the digital face of your organization and where many people interact with you for the first time. If your organization is specific to one state or city, think about incorporating that into a domain name.

Profit 124

Profit Websites Build Work 124

Byte Technology

OCTOBER 21, 2015

However, if approached in a haphazard manner or not given enough attention to detail from the onset, thousands of crowdfunding campaigns have also failed miserably, leaving black marks on organizations and putting undue pressure on more traditional sources and means of raising capital for your cause.

Profit 100

Profit Fund Campaign Strategy 100

Byte Technology

DECEMBER 1, 2015

For non-profits this is especially true: so many worthwhile organizations have to fight for recognition and, of course, monetary and time-and-talent support. Is it easy for visitors to donate money online or contact your group for more information? Is your contact information easy to find? So is your website up to snuff?

Profit 100

Profit Websites Brain Attention 100

Nonprofit Tech for Good

FEBRUARY 8, 2010

Text alerts can also be used to drive traffic to an organization’s mobile website and to ask people to Text-to Give. They are using a provider that allows subscribers to enter their zip code so text alerts can be tailored to ask subscribers to contact Congress. Mobile Marketing Best Practices for Nonprofit Organizations.

Campaign 215

Campaign Mobile Nonprofit Mail 215