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Facebook Group vs Facebook Page: Which One Should You Use?

CauseVox

If you’re part of an organization or business, or even just an individual with a blog, chances are you know that you need a presence on Facebook. But navigating the best way to share your message on Facebook can be…overwhelming. This guide will help you understand the two main ways of using Facebook: a page and a group.

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5 Steps To Increasing Your Facebook Reach

TechImpact

There’s so much talk over where a nonprofit’s audience is online, and where a nonprofit needs to be concentrating their social media marketing efforts. But with over 2 billion users, everyone’s audience is on Facebook. Here are 5 ways your nonprofit can start to increase its reach starting today.

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What iOS 17 Tracking Changes mean for Digital Fundraising

M+R

the nonprofit fundraising apocalypse. Mainly this comes in the form of Urchin Tracking Modules (UTM) parameters, which allow us to add broader tracking details, like channel, source, or campaign. These are Google ads, Facebook advertising, and Google display network. Don’t worry, it’s not that bad. What exactly is changing?

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New on SSIR: You can has memesez?

Amy Sample Ward

That song, “Call Me Maybe” by Carly Rae Jepsen, quickly also became the soundtrack to an Internet meme —that is, an idea that spreads online (“ I Can Has Cheezburger? That’s right, a widely recognized nonprofit organization has created a parody so that it can propagate a meme. Why meme at all?

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Bring a Question: Creative Commons Hosts TechSoup Social Channels on September 17, 2014

Tech Soup

If you want to give nonprofits and other noncommercial ventures permission to republish your story, but don't want to allow a company to sell it for profit, there's a license for that. Elliot Harmon will be hosting TechSoup's social media channels, answering any Creative Commons questions you have on Twitter and Facebook.

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10 Facebook Best Practices for Nonprofits

Nonprofit Tech for Good

This is the sixth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Related Webinar: Social Media Best Practices for Nonprofits.

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10 New Year’s Resolutions for Nonprofit Social Media Managers

Nonprofit Tech for Good

In the next few weeks I’ll be making recommendations of which tools and trends in technology nonprofits should prioritize in 2013, but for this year’s post on New Year’s resolutions I wanted to get back to basics. Despite popular memes that social media is “Free!” Facebook, Twitter, YouTube, etc.