Beth's Blog: How Nonprofits Can Use Social Media

MAY 20, 2010

Marnie also introduced me to social booking and tagging way back in 2004 as the originator of the NpTech Tag. David was interested in learning more about what American nonprofits were doing with social media, he asked me for some advice. He discusses a way of seeing both the big strategic picture and the smaller immediate tactics.

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Social Media Media Social San Jose 115

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 4, 2010

He is Deputy Director for the Contemporary Jewish Museum , and an expert in using social media in a museum setting. One thing led to another and I designed a social media lab for arts organizations. Both organizations have demonstrated leadership in embracing social media. I said yes.

Social Media 94

Social Media Reflection Learning Social 94

NetWits

MAY 19, 2011

First and foremost, determine which existing audiences you wish to engage (board members, major donors, past event fundraisers or attendees, all donors, volunteers, etc) in your fundraising and how you will reach out to them (email, social networks, mail, phone, on-site events, etc). 4) Activate.

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Raise Relationship Tips Fundraising 208

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 11, 2009

I was in Washington, DC where I did a session on social media strategy for a convening of Packard Grantees. My participation included: An interactive presentation on best practices for using social media for external communications. What is Social Learning or Learning in Public? Social media is a conversation engine.

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Public Learning Conference Social 94

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 9, 2010

Social Media Measurement is this month’s theme on the Zoetica Salon hosted on my blog Facebook page. I thought it would useful to have a more in-depth conversation in the Zoetica Salon with Dan so we could delve into KPIs for social media. Source: Social Marketing Analytics by John Lovett and Jeremiah Owyang.

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Feeds Social Media Measure Summary 102

Beth's Blog: How Nonprofits Can Use Social Media

MAY 23, 2017

I delivered a keynote for Social Good Brasil in 2012 and for a conference on volunteering hosted by Fundação Telefônica in 2014. The challenges: Explosion of online media channels. Stories are social. ” Harness the power of staff/board personal brands and social media champions. A multi-screen world.

Learning 86

Learning Donor Online Fundraising 86

Everyaction

MAY 24, 2018

With data from 154 nonprofit participants, we are once again treated to invaluable insights on numerous facets of digital engagement, covering websites, email messaging, online engagement, social media posts, and digital ads. Digital fundraisers are busier than ever, reaching more people through digital channels than ever before.

Benchmark 62

Benchmark Digital Trend Report 62

Tech Soup

DECEMBER 14, 2012

By now, you've probably heard all the benefits of building a social media presence on Facebook or Twitter. We've compiled a list of resources including articles, blog posts, webinars, and case studies on best social media practices from our global network. TechSoup's Social Media Resources. TechSoup.org.

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Social Media Global Network Media 59

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 1, 2009

But Socap 09 has taken the concept of socially conscious schwag to new heights. Socap 09 Conference brings together a mix of the world's top social innovators, investors, donors, entrepreneurs, and thought-leaders, today's leading catalysts of change from across the globe. Synthesis of grassroots organization to channel social change.

Social 88

Social Kiva Artist Sample 88

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 7, 2014

Create Once, Publish Everywhere: This tip is a nod to the need to use multiple channels – email, web site, offline, mobile and social. Social Media is great for this sort of thing,especially if you can say thank you shortly after they make the gift. This can really boost your efforts.

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Guide Giving Free Remix 108

Amy Sample Ward

SEPTEMBER 15, 2009

We Are Media is a terrific resource for anyone looking for tips, examples, case studies and information on using social media in a nonprofit organization. NTEN’s gathered some of the top nonprofit social media experts to help your organization devise a solid strategy as well as learn the secrets of using a variety of social media tools.

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NTEN Media eLearning Case Study 105

Tech Soup

MAY 12, 2011

TechSoup continued its Social Media Mondays in May with a discussion on Twitter to expand on the resources offered in its Nonprofit Social Media 101 wiki. One participant said, "A good tweet is something that elicits action offline, for example, a laugh or a conversation. Granted, that's hard to measure."

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Social Media Twitter Media Social 66

NonProfit Hub

OCTOBER 16, 2015

She is the author of Beth’s Blog: How Nonprofits Can Use Social Media , one of the longest running and most popular blogs for nonprofits. Beth is an expert in facilitating online and offline peer learning, curriculum development based on traditional adult learning theory and other instructional approaches.

Social 28

Social Nigeria Student Cancer 28

CauseVox

JUNE 9, 2021

Each fundraiser’s site features a personal appeal and social sharing buttons, which are great ways to spread the word about the campaign. One-Day Email Flash Fundraiser or Social Media Sharing Event. If your audience is one that responds more positively to social media, then you might want to try a social media sharing blitz.

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Ideas Online Fundraising Charity 98

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 26, 2011

The discussion about the recent changes on Facebook has focused mostly around what it means for individuals, particularly the tension between openness and privacy. Many people are wondering what it means for nonprofit brands using Facebook as one of their marketing channels. Flickr Photo by Lululemon.

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Facebook Results Change Organization 135

Amy Sample Ward

NOVEMBER 18, 2009

| Powered by John Haydon – John Haydon has an excellent post today to get you thinking more strategically about your use of social media, and not just what tools to use but what to say once you're using them! "When They want to see what could happen if we serious commit to working together, on an offline. "It's

Web 135

Web Bookmarking YouTube NTEN 135

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 21, 2010

Social Media Trainer's Bag of Tricks View more presentations from Beth Kanter. I didn't know anything about UNIX, discussion forums, email, or any of the technology used. Here's the description: Join Beth Kanter who has been teaching nonprofit technology workshops for over 15 years, both offline and online. Audience Research.

Social Media 93

Social Media Share Media Instruction 93

Connection Cafe

NOVEMBER 17, 2009

Yesterday, James Young and myself had the opportunity to present to packed house of nonprofit organizations on social media at Convio Summit. The attendees had fun reaching under their chairs to see what they had "won" -aka - their new, fake nonprofit they had to brainstorm a social media strategy for during the workshop.

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Social Media Convio Media Social 45

Tech Soup

DECEMBER 14, 2012

By now, you've probably heard all the benefits of building a social media presence on Facebook or Twitter. We've compiled a list of resources including articles, blog posts, webinars, and case studies on best social media practices from our global network. TechSoup's Social Media Resources. TechSoup.org.

Social Media 36

Social Media Global Network Media 36

NTEN

JANUARY 4, 2011

We were interested in: How much and how often donor s gave How many donors were gained and lost Where donors were in the long-term donor lifecycle How donors behaved in different online venues: social networks, giving portals, and charity websites. Those who used social giving opportunities gave the least initially and added little afterward.

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Studies Donor Online Giving 95

Beth's Blog: How Nonprofits Can Use Social Media

JULY 26, 2011

With the debt ceiling debate raging in our nation’s capital, health care advocates have kicked into high gear and are using new social media tactics to engage elected officials in the fight to protect health care rights – Medicare, Medicaid, and the Affordable Care Act. Twitter App Looks Up Zip Code to Tweet Your Legislator.

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Twitter Google Facebook Broadcast 95

Beth's Blog: How Nonprofits Can Use Social Media

JULY 18, 2014

Edutopia , a project of the George Lucas Educational Foundation, is an online web site that creates and curates content that is distributed through mobile, social media, video, and offline channels. They also have a robust online community. The ultimate goal is to improve the quality of education.

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Design Marketing Metrics Measure 99

Qgiv

JULY 21, 2022

Multi-channel marketing is the practice of communicating and marketing across many channels. By leveraging multiple communication channels—email, mobile, direct mail, websites, social media, paid and earned media, SEO, and more, you expand your reach to engage new donors and supporters. Why is it important for nonprofits?

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Channel Marketing Fundraising Nonprofit 59

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 8, 2011

I used a brief pre-survey where I was able to collect information about success stories, challenges, and current social media usage. The survey asked participants to share a story that illustrates how social media has brought value to their organization. It directly increased ticket sales. Photo by Microsoft Global Citizenship.

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Knowledge Seattle Social Media Measure 97

DNL OmniMedia

MAY 25, 2022

For example, you can understand what impact, if any, a new communication channel had on fundraising outcomes. Now that we’ve covered a few tips to help your team get started, let’s discuss 13 popular nonprofit metrics that you may want to investigate in your data analysis. Social traffic. Web Analytics. Landing page.

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Analytics Org Adwords Metrics 52

Care2

NOVEMBER 5, 2010

Use Multi-Channel Marketing: Online - web, email, social networks, banner ads and acquisition. Offline - on the ground outreach, telemarketing. Define Ultimate Goals: What does success look like? Target Audiences: People who you want to reach and have a stake in the issue. Earned Media - print, radio, TV, online media and blogs.

Marketing 63

Marketing Online Offline Social Network 63

Care2

AUGUST 9, 2011

Before we dive into how nonprofits can incorporate QR codes into their marketing and outreach and discuss fees, it’s important to define what a QR code is from a technical perspective. Here are few suggestions to think about experimenting with for your next multi-channel campaign. Absolutely.

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Module Mail Movie Camera 77

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 24, 2012

Yesterday, I spent most of the day offline at the Wisdom 2.0 This year, I was honored to be speaking on a conversational panel about Wisdom and Social Good, Giving, and Technology along with Laura Arrillaga-Adreeessen, author of Giving 2.0 I call it slow social media. Twitter Photo by Jennifer Barr @rjenbarr.

Brain 104

Brain Mind Offline South Africa 104

Tech Soup

MAY 26, 2011

The event blended virtual video speaker conferencing; online presentation and video; and live audience chatting and social networking, including conversation on Twitter using the #NPLive hashtag. TechSoup kicked off its Nonprofit Live series with a discussion on the Future of Fundraising. Fundraising channels needs to be integrated.

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Interaction Fundraising Cancer Causes 62

Get Fully Funded

OCTOBER 21, 2021

Today, most modern nonprofits engage in at least limited online fundraising to engage supporters even while following social distancing guidelines. This process can become confusing, so keep in mind that your nonprofit doesn’t need to navigate these legal channels alone. Applying to Fundraise Online. Legal Requirements.

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Course Online Fundraising Law 64

NonProfit Hub

MARCH 17, 2014

Plus, it’s something that spans both the online and the offline worlds, and can put your organization clearly on people’s radars in a very positive fashion. Recruit a Group of Volunteers Who Are Willing to Share Your Brilliant Social Media Content. Hopefully along the way, you may even see some content go viral. Build Your Street Cred.

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Build NPO Nonprofit Offline 76

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 6, 2010

I’ll be on the Twitter back channel following the #netnon hashtag from the Independent Sector Conference in Atlanta.). Networking: Weaving Online and Offline, Strong Ties and Weak Ties. We are seeing the use of social media broaden beyond the early adopters and becoming more mainstream. Discussion at the Berkman Center.

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Boston Network Story Nonprofit 95

Care2

JUNE 5, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Encourage your offline members to donate online so you can capture their email addresses.

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Social Media Online Advocacy Media 47

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 17, 2010

The SXSW Interactive Festival (scheduled March 11-15, 2010 in Austin, Texas) is a mega huge social media industry event. We will explore how nonprofits can unleash the power of social good by transitioning from stand-alone institutions to networks energized by abundant resources in their ecosystem. Trust me.

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Comment Artist Social Media Hype 97

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 15, 2011

Yesterday, I had the pleasure of hearing Chip Giller from grist.org give a talk at the Packard Foundation about their social media strategy and how they used measurement. The talk was so insightful that I’m sharing what I learned. grist.org’s key results are: Footprint: The reach of their activities, both online and offline.

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Measure Policy Social Media Green 97

Beth's Blog: How Nonprofits Can Use Social Media

JULY 31, 2009

Social Media Explained View more presentations from kanter. Allison Fine and I have been busy working on a book about how social media and connectedness is changing the way nonprofits are creating social change. And, as you know being successful with social media is the opposite of that. We help guide it."

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Story Platform Build Organization 90

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 28, 2009

Click to see larger image I'm very tempted to start using Results On Insights for ROI thanks to Barb Chamberlain's comment in yesterday's post " What Are The Best I-Words For Nonprofits To Think About Social Media and ROI? " But what does that really mean? Although there is low volume, the listening has provided a lot of value.

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ROI Examples Results Social Media 91