Nonprofit Tech for Good

JUNE 6, 2020

1) The top three preferred methods of giving are online (80.5%), bank/wire transfer (18.6%), and direct mail/post (14.4%). have donated to a crowdfunding campaign benefiting a nonprofit within the last 12 months. have created a peer-to-peer fundraising campaign benefiting a nonprofit within the last 12 months.

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Neon CRM

JUNE 8, 2023

When it comes to receiving communication from nonprofits, donors have a clear favorite: Email! Our latest research uncovered that 48% of donors cite email as their preferred method of communication from nonprofit organizations. If your nonprofit’s email list growth has been stagnant, check out the tips below.

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Pamela Grow

JUNE 28, 2023

It’s time to shift gears and give email the attention it truly deserves. According to a recent study by Campaign Monitor , email marketing has an astonishing ROI of 4400%! That means for every dollar you invest in email campaigns, you can expect an average return of $44. The numbers don’t lie!

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Get Fully Funded

DECEMBER 12, 2022

Wouldn’t life be easier if people opened and read your fundraising emails? Maybe you check your open rate and see that only 25% of your audience bothered to open the email you spent hours writing. Maybe you check your open rate and see that only 25% of your audience bothered to open the email you spent hours writing.

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Media Cause

JULY 11, 2023

Did you know that f or every $1 spent on email marketing, the average return on investment is $42 ? Automated email services for nonprofits are unsung heroes in achieving just that. Automated email services for nonprofits are unsung heroes in achieving just that. Why Automated Email Marketing?

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Nonprofit Tech for Good

JULY 7, 2016

Not all email lists are the same. You may have an e-newsletter list that includes all donors and supporters, another list specifically for repeat donors, and another list for supporters who have not yet donated. Promote an online contest and offer free giveaways where signing up for your e-newsletter is required to enter.

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Candid

APRIL 6, 2023

Peer-to-peer fundraising campaigns have become an increasingly popular strategy for nonprofits in recent years. In this blog, we’ll explore how to build and optimize your peer-to-peer fundraising campaigns in order to achieve success. That way, all visitors to your website can easily find key information about your initiative.

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Nonprofit Tech for Good

SEPTEMBER 27, 2021

Inform and update those providing the donation with the programs and efforts that are supported because of their donation, and don’t forget to send them a follow-up email or phone call to thank them for providing a tribute gift. Additionally, create a space on the website to acknowledge tribute gifts.

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sgEngage

FEBRUARY 17, 2023

Email marketing. With more than 4 billion users, email empowers you to reach a vast audience while targeting your messaging to particular constituents. Let’s dive into the basics of nonprofit emails so you can improve your fundraising results in any economy. A key tool in overcoming these challenges?

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Nonprofit Tech for Good

JUNE 23, 2020

Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Likely a sign of best practices to come, their donation pages simply ask for credit card information and an email address (not a mailing address) and have an extensive offering of different ways to donate.

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Kindful

FEBRUARY 25, 2021

There was a time not too long ago when digital channels like email, social media, and text messaging were seen as complementary to direct mail: the cornerstone of any robust donor communications strategy. Unfortunately, direct mail seems to have fallen out of favor with nonprofit communicators. Yes, direct mail can be personal!

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sgEngage

FEBRUARY 18, 2023

Email marketing. With more than 4 billion users, email empowers you to reach a vast audience while targeting your messaging to particular constituents. Let’s dive into the basics of nonprofit emails so you can improve your fundraising results in any economy. A key tool in overcoming these challenges?

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Nonprofit Tech for Good

APRIL 3, 2022

Be familiar with every fundraising program, event, campaign, and activity so you can tell others (sustainers, major gifts, events, direct mail, giving circles, etc.). Help maintain membership hygiene by ensuring donor records are accurate, spelled correctly, and that bouncing emails are cleaned, etc. your neighbors.

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Pamela Grow

JANUARY 18, 2021

Sarah writes: Our organization is overdue for creating a welcome email to send after someone joins our mailing list. Right now it’s just the standard message that comes with our email service provider (ConstantContact). According to Campaign Monitor , . Welcome emails have a 91.43% open rate. Set expectations.

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Nonprofit Tech for Good

FEBRUARY 14, 2011

People are often surprised when I say that if given the choice, I would choose 10,000 e-Newsletter subscribers over 10,000 Followers on Twitter, 10,000 Fans on Facebook, or 10,000 Friends on Foursquare… combined. And though some reports claim that email use is dropping , others claim its use is steady and even on the rise.

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Pamela Grow

AUGUST 2, 2023

While you might want to imagine your organization sending out one or two emails resulting in a widely successful year-end, all the research shows the unlikelihood of that happening. And, according to ANA/DMA, “Direct mail still pulls a higher response rate than any marketing medium.” Your donor newsletter. Where do you begin?

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Allegiance Group

MAY 1, 2024

If you’re ready to find out how your nonprofit can buck trends and create a winning year-end campaign, this blog post is for you. Look to Past Campaigns for a Fuller Picture It’s also helpful to analyze past year-end campaigns for insights. Want to know how a year-end campaign will fare? We can help. #2

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Nonprofit Tech for Good

JANUARY 13, 2020

4) Add to Mailing List. You are likely already asking for and collecting email addresses and mobile numbers on your donation form to ensure donors get your automated email receipts and text confirmations. So make it easy for them to find you by including the relevant links on your confirmation page.

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Network for Good

OCTOBER 19, 2020

This year, you’re not just competing for attention against your donors’ holiday plans, other nonprofits, and consumer marketing campaigns – you’re competing against the November election! Try to get your plan in place this week so you can send your first year-end campaign email on October 30.

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Bloomerang

JUNE 8, 2021

Direct mail or newsletter. Website and email. Websites and email services can also be fairly affordable and user friendly. Direct mail and newsletters. While they’re more “old school,” physical mailers and newsletters are still a great way to reach your audience. Social media.

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Nonprofit Tech for Good

APRIL 15, 2020

Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. According to MobileCause , 90% of text messages are read within three minutes of being sent while only 24% of emails are being read at all. 10) Include a phone number and mailing address. in 2019 and accounts for 8.7%

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Qgiv

JUNE 23, 2021

Creating a sustainable, scalable fundraising campaign that will help you grow your future impact is just as important as reaching your fundraising goal. Learn about how to run an effective and sustainable campaign by reading from the top or jumping to the sections that most interest you: . Timeline for the campaign.

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NonProfit Hub

MAY 22, 2020

While working for various nonprofits throughout the past twenty years, I always had such high aspirations for having our End Of Year (Annual Campaign) strategized by May, planned by August and ready to deliver by October. . We all know how hard it is to complete the endless task list for your Annual Campaign in November. Keep it tight.

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Byte Technology

OCTOBER 21, 2015

Indeed, if done correctly, such a campaign can see full funding for a particular effort or event. Don’t ignore the offline elements of an online campaign. As Garecht notes, “many non-profits hear the phrase ‘crowdfunding’ and assume that all of the activities for the campaign will take place online.”

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Nonprofit Tech for Good

FEBRUARY 8, 2010

Not to be confused with Text-to-Give campaigns (Text HAITI to 90999 to donate $10 to the Red Cross), text alert campaigns are when individuals opt-in to be alerted of breaking news or calls to action via text message. When researching this post, I was fairly stunned by how few nonprofits have launched text alert campaigns.

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Amy Sample Ward

MAY 17, 2011

Below are my slides and a round-up of tips for getting started with a more engaged membership responding to your emails! Email Campaigns: Know Your Audience and Get Results. Advocacy actions and items of personal interest tend to result in more click-throughs from newsletters. View more presentations from Amy Sample Ward.

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TechImpact

NOVEMBER 28, 2013

This is what many nonprofit fundraisers and donation campaigners are banking on. Here are a few tips to help you make the most out of your fundraising campaigns this holiday season, as according to Entrepreneur. Listening and researching are the most effective tools we can employ as a nonprofit seeking successful donation campaign.

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Neon CRM

NOVEMBER 17, 2023

Create a Hashtag Campaign: Hashtag campaigns are a great way to get members near and far involved in something that brings them closer. Build anticipation: Plan some email reminders leading to the event, so everyone has a chance to mark their calendars. After all, 91% of all US consumers check their email daily.

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NetWits

DECEMBER 2, 2010

In today’s modern email marketing environments, lots of focus is placed on design and content – which we can all agree are very important aspects of any email campaign. However, there is one component of soliciting your donors which should be considered for any and every communication you generate via email.

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Allegiance Group

OCTOBER 3, 2022

When you prioritize donor retention when planning and executing your overall fundraising efforts, you gain opportunities to reactivate lapsed donors and build lasting relationships with new donors through direct mail and digital campaigns. Was it your warm and personal thank-you email? What is donor retention?

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Allegiance Group

JUNE 13, 2024

For example, the truth Initiative leverages a multi-step SMS, email, and social messaging campaign to spread awareness of—and stop—the sale of tobacco in Walgreens. As a result, the advocacy campaign collected 5,300 youth names and rallied the support of more than 67,000 young people. Deep understanding of your audience.

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NTEN

NOVEMBER 2, 2009

The most popular pieces will be featured in our newsletter. As a nonprofit professional, you appreciate the fact that email campaigns are an affordable and effective way to reach as many clients, donors, members and media as possible. You need to elevate your email correspondence to the next level. Email marketing goal.

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sgEngage

MARCH 22, 2022

A common misconception among newer nonprofit professionals is that every campaign or event is meant to attract new donors and donations. But first, let’s compare how the major communication channels of direct mail versus digital communications play a role in donor retention. Direct Mail versus Digital Communications .

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Pamela Grow

JANUARY 11, 2024

That’s how donors like yours truly ended up receiving one email after another like this one (yes, this is an actual word-for-word email I received): We hope this message finds you well and filled with the same warmth and gratitude that we feel as we reach out to express our deepest thanks for your unwavering support of XYZ.

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Allegiance Group

APRIL 15, 2024

Developing a digital donor acquisition strategy takes a similar approach to direct mail. Evaluate past fundraising and acquisition campaigns. Select communication channels and advertising platforms for the campaign. Launch your campaign. Enter your email address to receive our monthly newsletter!”).

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Neon CRM

JUNE 16, 2023

Personalize the ask In a study of email fundraising campaigns, we found that the emails with the highest engagement rates addressed the recipients by name and used “you” language, speaking directly to the recipient. However, in a general fundraising campaign, that can be too inflexible.

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Qgiv

AUGUST 29, 2023

Include your organization’s name, your particular campaign’s name, and the impact your campaign will have on your community. ChatGPT develops ideas for you to launch off of to help your organization host more creative campaigns. Add any extra information you can when using ChatGPT prompts improve your emails and appeals.

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