sgEngage

JANUARY 16, 2024

Individuals raising money for a cause they care about deeply want to surpass their donation goals and build enthusiasm for the mission. Set a Goal, Then Raise It For individual P2P fundraisers, having something to aim for always helps. You can go back and raise your goal as you start to see the fundraising dollars come in.

Effective 72

Effective Tips Fundraising Blackbaud 72

Nonprofit Tech for Good

APRIL 18, 2017

of all revenue raised in 2016. In 2010, only 6% of donors said that an e-appeal motivated a gift. Source: 2016 Luminate Online Benchmark Report. Source: 2017 Benchmarks Study. 21% of peer-to-peer fundraising dollars raised are the result of a direct click-through on social media. In 2015, that jumped to 20%.

Social Media 258

Social Media Stats Mobile Technology 258

Care2

MAY 24, 2013

Last month we reported that online fundraising response rates declined 27% between 2011-2012, according to the eNonprofit Benchmark study. According to the report, response rates on appeals declined by more than 18%. ” The average online gift was $89. . ” The average online gift was $89.

Benchmark 70

Benchmark Studies Money Raise 70

NetWits

MAY 31, 2011

The 2011 donorCentrics Internet and Multichannel Giving Benchmarking Report provides analysis of 28 major nonprofit organizations and transactions for over 15 million donors and more than $1 billion in revenue. Retention rates for online donors continue to lag offline donor trends. This is a recurring theme from previous studies.

Benchmark 144

Benchmark Internet Report Giving 144

Bloomerang

AUGUST 16, 2021

One of the biggest problems nonprofits face is improving their low donor retention rate. Start with benchmark data. If you have no idea what a good or poor donor retention rate is, it’s difficult to measure your own performance. For example, retention rates tend to be higher for mid-level and major donors.

Analytics 124

Analytics Strategy Fundraising Benchmark 124

Nonprofit Tech for Good

JUNE 23, 2020

Even though billions of dollars have been raised online since 1999, it’s surprising how many nonprofits make the donation process more complicated than it should be. Launched in 2002, GlobalGiving.org is a crowdfunding platform for NGOs, charities, and nonprofits worldwide which has raised nearly $500 million online.

Practice 339

Practice Online Fundraising Nonprofit 339

Nonprofit Tech for Good

MARCH 20, 2018

1) On average, nonprofits raise 7.6% Source: Benchmarks. 4) The average monthly donor will give 46% more in one year than those who give one-time gifts. Source: Benchmarks. 4) The average monthly donor will give 46% more in one year than those who give one-time gifts. of their total revenue online.

Stats 233

Stats Online San Francisco Fundraising 233

Everyaction

MAY 24, 2018

The annual M+R Benchmarks Report has arrived again, shining a light on trends that are shaping nonprofits’ digital programs. Having shared and discussed this year’s Benchmarks Report with many of our partners, here’s twelve key trends that have resonated strongly within the EveryAction community.

Benchmark 62

Benchmark Digital Trend Report 62

NetWits

MAY 17, 2011

Raising More Money Online with Independent Fundraising Events. Here are a few quick facts about Blackbaud’s Friends Asking Friends: Supported over 37,000 events with over 14 million fundraisers raising more than 1.5 Organizations increase overall fundraising revenue by 40% more than industry benchmark.

Fundraising 279

Fundraising Social Social Media Newsletter 279

Care2

FEBRUARY 7, 2014

The latest Blackbaud Online Marketing Benchmark Study for Nonprofits analyzed data from more than 4,000 nonprofits to provide the largest analysis in online giving data. The average online gift on Tuesday, December 3, was $142.05, a $40.45 Which Sectors are Raising the Most? of 2013''s overall gifts. This just in!

Benchmark 73

Benchmark Studies Online Donation 73

NTEN

NOVEMBER 21, 2011

Working on our 2011 eNonprofit Benchmarks Study , we noticed something interesting when looking at year-over-year data by sector: The share of online revenue from monthly giving for International groups seemed to decline from 2009 to 2010. For this Benchmarks Extra , we separated the data for one-time giving and monthly giving.

Benchmark 52

Benchmark Giving International PDF 52

NTEN

APRIL 29, 2010

The new 2010 eNonprofit Benchmarks Study from NTEN and M+R was just released today! The new report might look slim and slick, but this scrappy guide is thick with valuable insights and key industry benchmarks for online messaging, fundraising and advocacy, based on a full year's worth of results from 31 of your nonprofit peers.

Benchmark 70

Benchmark Studies Free Stats 70

Care2

APRIL 6, 2010

If your nonprofit is not developing yearly benchmarks for its fundraising program, website visits, email and e-newsletter open and click-through rates, start now. Establishing benchmarks helps organizations better leverage supporters, engage activists and keep websites dynamic with compelling content that drives people to take action.

Benchmark 71

Benchmark Measure Organization Convio 71

M+R

DECEMBER 13, 2022

Groups like the Union of Concerned Scientists and USA for UNHCR actually improved donation form conversion rates by showing more content to their paid traffic! Testing changes to your donation form to improve conversion rates. Maybe you want to ask them to make a monthly gift after they’ve made their first one-time donation.

Fundraising 82

Fundraising America United States Track 82

Bloomerang

MAY 31, 2022

A fundraising strategy helps keep you on track by offering deadlines and benchmarks to hit throughout the year. Ultimately, a well-rounded fundraising strategy will help your organization raise more and gain access to long-term support. Donor stewardship helps you boost your donor retention rate , helping you earn much more over time.

Strategy 105

Strategy Develop Fundraising Nonprofit 105

sgEngage

FEBRUARY 4, 2022

The sector is moving away from galas and golf tournaments toward a strategic focus on raising more through major gifts. Examples of performance tools include performance analysis and benchmarking. . Smaller, distributed teams are increasingly relying on AI to synthesize data and optimize their workflows.

Data 92

Data Houston Classes Analytics 92

Classy

JULY 28, 2021

Desktop visitors may already be familiar with your cause, which could account for the higher donation rate we see. Classy allows you to provide four recommended gift size options on your campaign pages, as well as the option to include a prefilled donation amount. However, your supporters are increasingly on the go.,

Experiment 93

Experiment Donation Ideas Create 93

NetWits

DECEMBER 1, 2011

So significant that organizations who run effective online advocacy campaigns followed by timely and relevant fundraising appeals are seeing double the fundraising response rates. The Gift that Keeps on Giving: Build a Sustainer Program. Download the full report ). Connecting Online Advocacy and Fundraising: The 1 Key to Success.

Giving 235

Giving Advocacy Rate Action 235

Whole Whale

AUGUST 25, 2021

Direct mail response rate (to house): 4% Postage per letter: $0.49. Very large charitable donations—categorized here as gifts of $100 million or more… that were publicly announced totaled at least $3.3 Direct mail response rate: (to house): 5% Postage per letter: $0.47. Charitable bequests included $31.76 Mail stats. 2016 Stats.

Stats 96

Stats Trend Mail Fundraising 96

Care2

APRIL 9, 2012

The 2012 eNonprofit Benchmarks Study was just released and is packed with insightful data on advocacy and fundraising response rates across the nonprofit sector. In particular we were excited to see advocacy response rates increased 28% between 2010 and 2011. Overall, email open rates held steady between 2010 and 2011.

Benchmark 68

Benchmark Advocacy Studies Social Media 68

DNL OmniMedia

FEBRUARY 11, 2021

That means that the vast majority of your nonprofit’s fundraising success is dependent on having a successful major gifts program. However, it’s also true that over 60% of the best prospects for individual, major gifts aren’t even on a nonprofit’s radar. The ideal moves management path for a major gift prospect to follow.

Blackbaud 52

Blackbaud Guide Management Fundraising 52

Robert Weiner

MAY 5, 2010

Convio released their 2010 Online Nonprofit Benchmark Study in March, based on results from nearly 500 clients. 69% of the organizations they looked at raised more online in 2009 than in 2008, while 31% raised less. The average gift size was $80.80. Most organizations saw declines in average gift size.

Stats 131

Stats Online Giving Convio 131

Bloomerang

AUGUST 21, 2023

No matter where you are in your growth stage, taking action, in concert with your internal stakeholders, will always bring you closer to the goal of raising more revenue. Getting Started: Setting your goal How much revenue must be raised? sure also to include the overhead rate of staffing and running your nonprofit.

Action 76

Action Report Practice Fundraising 76

Nonprofit Tech for Good

FEBRUARY 27, 2012

Pundits and bloggers in the nonprofit sector often lament the inability of social media to raise money for nonprofits. widgets and apps have yet to raise large amounts in online dollars for most nonprofits, but that doesn’t mean that social media is not resulting in large amounts of dollars raised online. It’s true that Web 2.0

Donation 229

Donation Practice Mail Newsletter 229

The Science Behind Engaging your Supporters

JUNE 10, 2019

According to the M+R Benchmarks Reports , in 2018 mobile accounted for 48% of all traffic to nonprofit websites. Despite this increase in mobile traffic, up from 44% last year, mobile users accounted for just 30% of gifts, and 21% of revenue. Part of this can be chalked up to the conversion rates on mobile.

Mobile 61

Mobile Donation Rate Conversation 61

Bloomerang

NOVEMBER 16, 2023

According to the M+R Benchmarks 2023 report , 62% of nonprofits used text messaging for fundraising purposes in 2022. Text-to-give is one of the easiest and fastest ways to raise donations via SMS messaging. This guide will explain how the process works and ways to optimize your campaigns to raise more from this channel.

Mobile 57

Mobile Guide Giving Fundraising 57

Kindful

OCTOBER 28, 2021

For another, the nonprofit may want to improve their cost per dollar raised (CP$R). For example, the nonprofit that wants to acquire 200 new donors might have to spend more money up front to achieve that benchmark of success. Another may want to track more information around response rate as they grow their program.

Goal 62

Goal Metrics Measure Donor 62

Bloomerang

DECEMBER 19, 2023

That means you likely won’t see the results—increased fundraising revenue, increased donor retention rate, increased average gift size—that you would likely see when using a paid solution. When donors cover processing fees, nonprofits take home about $99 for every $100 raised.

Software 88

Software Free Tools Adobe 88

Connection Cafe

MARCH 14, 2011

Downtime may be hard to come by with SXSWi , NTC and AFP International activity this week, but just in case you have a few minutes to burn waiting for a flight, train or a panel to start, I’m arming you with some exhilarating reading material — the Convio Online Marketing Nonprofit Benchmark Index Study. percent in 2009.

Convio 51

Convio Benchmark Studies Haiti 51

Care2

FEBRUARY 7, 2014

The average online gift on Tuesday, December 3, was $142.05, a $40.45 Which Sectors are Raising the Most? This is the second consecutive year that online giving has experienced double-digit growth rates. of 2013''s overall gifts. Marketing Research Nonprofit Benchmark Studies Online Fundraising Trends'

Report 77

Report Online Donation Giving 77

Care2

JANUARY 30, 2012

So without further ado, here’s the scoop: A lot more money – Every organization in this data set raised more money in 2011 than they did in 2010. A ton more gifts – 93% saw an increase in the number of gifts made. Overall gifts in this group increased by almost 25% over 2010.

Fundraising 67

Fundraising Benchmark Rate Aggregator 67

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 18, 2013

As my colleague, Farra Trompeter from Big Duck points out , there is huge potential: This move by Facebook builds on its Gifts program from last year, which never really seemed to take off beyond the initial nonprofit partners, and its more recent push to encourage Facebook users to support the Red Cross’ Typhoon Haiyan relief efforts.

Facebook 122

Facebook Donation Grant Nonprofit 122

Bloomerang

MARCH 30, 2023

You might determine that you can better fulfill your mission by developing a volunteer program that supports your staff’s efforts by helping raise funds. However, if your goal is SMART—specific, measurable, attainable, relevant, and time-bound—you’ll have a clear benchmark to work toward and measure progress.

Volunteer 91

Volunteer Program Roles Training 91

Neon CRM

MAY 18, 2023

Common examples of nonprofit KPIs include average donation size, number of recurring or repeat donors, new donor acquisition rate, and donor attrition rate. Goals for all your different objectives—total dollars raised, number of donors, number of new donors, etc.—you’ll By setting S.M.A.R.T. Check it out!

Raise 98

Raise Strategy Help Fundraising 98

Care2

MAY 14, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Don’t be too alarmed though.

Benchmark 28

Benchmark Social Media Studies Advocacy 28

Care2

DECEMBER 16, 2013

This will be similar to the Facebook Gifts button that they have been testing with about a dozen nonprofit partners for the past year. The big question on every nonprofit organizations'' mind is, will this Donate button help their charity raise a decent amount of money? From all the donor data I have seen on Facebook, the answer is NO!

Facebook 78

Facebook Donation Disaster Social Network 78

Connection Cafe

FEBRUARY 5, 2018

The 2017 Luminate Online Benchmark Report , just released by Blackbaud, shows donation and email trends based on online fundraising and email campaigns by 707 Luminate Online customers. While one-time and annual gifts are still an important source of revenue, we love to see this growth in sustainer programs.

Time 33

Time Fundraising Benchmark Trend 33