sgEngage

SEPTEMBER 28, 2021

There is undeniable momentum in online fundraising as highlighted by data in the Blackbaud Luminate Online® Benchmark Report 2020. There are a few data points from the Benchmark Report that offer a glimpse into the future of online fundraising: 42.4% increase in email conversion rate. increase in email conversion rate.

Online 92

Online Fundraising Benchmark Adwords 92

sgEngage

NOVEMBER 10, 2023

Increases Retention Rates and Donor Life Cycle With each recurring donation, your organization may send thank-you notes with suggestions to stay engaged beyond financial support. Inspiring donors to take action in their community and advance your mission ultimately increases donor satisfaction and improves retention rate and donor life cycle.

Donation 52

Donation Blackbaud Retention Gift 52

Care2

MAY 24, 2013

Last month we reported that online fundraising response rates declined 27% between 2011-2012, according to the eNonprofit Benchmark study. According to the report, response rates on appeals declined by more than 18%. Website Traffic and Conversion Rates. Nonprofit Benchmark Studies'

Benchmark 70

Benchmark Studies Money Raise 70

sgEngage

JANUARY 16, 2024

JustGiving from Blackbaud research found that P2P fundraisers who write a clear and personal story for their fundraising page raise around 65% more than those who don’t. P2P fundraisers can do the same; for example, Just Giving from Blackbaud offers a generative AI tool that quickly creates content for individuals’ fundraising pages.

Effective 72

Effective Tips Fundraising Blackbaud 72

NetWits

NOVEMBER 15, 2011

Check out some of the info and screenshots I shared last week on the Blackbaud webinar Year-End Fundraising Campaigns that Rock with Frank Barry from Blackbaud and Kai MacMahon from Autism Speaks. Online fundraising grew 34% and raised over $20 billion dollars in 2010 – Blackbaud. eNonprofit Benchmark study.

Fundraising 234

Fundraising Blackbaud Benchmark Charity 234

Care2

FEBRUARY 7, 2014

The latest Blackbaud Online Marketing Benchmark Study for Nonprofits analyzed data from more than 4,000 nonprofits to provide the largest analysis in online giving data. This is the second consecutive year that online giving has experienced double-digit growth rates. This just in! increase in online giving. increase from 2012.

Benchmark 73

Benchmark Studies Online Donation 73

sgEngage

AUGUST 3, 2021

The smallest company size considered in this report, 0 – 1,000 employees, had the highest overall giving and volunteering engagement rates. The overall engagement rate for companies of this size was more than 2x higher than the overall engagement rate of the largest company size, 100,000+ employees.

Disaster 92

Disaster Social North America Companies 92

Nonprofit Tech for Good

FEBRUARY 12, 2021

According to the 2020 Benchmarks Data from M+R , overall online giving revenue increased by 10% in 2019, and revenue from monthly gifts increased by 22%. The average RoundUp App user donates $15 – $20 a month and has an 80% retention rate. But for the nonprofit, those nickels and dimes add up.

Effective 278

Effective Fundraising Nonprofit Channel 278

TechImpact

JUNE 6, 2013

One of the many findings of the recent Blackbaud Benchmark Study was the decline in website traffic for nonprofits, which fell 14 percent from 2011 to 2012. Click-through rates for nonprofit emails is likely partly responsible, … Continued The post How to Adapt To Declining Nonprofit Web Traffic appeared first on Tech Impact.

Web 121

Web Benchmark Blackbaud Industry 121

Connection Cafe

OCTOBER 28, 2014

Blackbaud’s annual Online Benchmark report was released earlier this month at #bbcon and the results speak largely to a positive outlook for nonprofit fundraising. . Open rates are flat. For last several years we’ve seen a precipitous drop in email open rate. Frankly, they’ve been falling off a cliff. But it didn’t.

Benchmark 55

Benchmark Metrics Report Online 55

Tech Soup

MAY 30, 2013

Nicole McGougan is a public relations associate at Blackbaud. The 2013 Online Marketing Benchmark Study. Don't miss our most popular webinar series of the year, where we'll reveal the results of the 2013 Blackbaud Online Marketing Benchmark Study. To get where you want to be, you need to know where you are today.

Benchmark 40

Benchmark Studies Marketing Online 40

NetWits

NOVEMBER 29, 2011

Delivering relevant content to your audiences, though, can significantly increase email click-through rates. *. 3) A university found their newsletter open rates increased by 7-12% when they personalized the first story within a newsletter to different audiences. Said another way – what works offline also works online.

email 230

email Raise Cancer Info 230

Connection Cafe

OCTOBER 1, 2013

Blackbaud hosted its annual conference for nonprofits from September 29 through October 1 in National Harbor, MD. It’s easy to host a benchmarking session and just present data. Why benchmark? Jay Odell, Vice President of Altru at Blackbaud, discussed why benchmarking data is important. Are you using benchmarks?

Benchmark 35

Benchmark Data Washington Arts 35

Nonprofit Tech for Good

DECEMBER 19, 2017

billion by 2021 – a growth rate of 22%. Due to the decline in reach on social media, nonprofits should prioritize email communications and fundraising in 2018 [ Benchmarks for Success ]. Apple Pay [ Blackbaud ]. [JOIN] The Internet of Things for Nonprofit Organizations LinkedIn Group. The Revival of Email. There are currently 6.3

Trend 278

Trend Communication United States Online 278

sgEngage

FEBRUARY 4, 2022

At Blackbaud, we believe this future – the future of the nonprofit sector – will be supported by Data Intelligence. . Examples of performance tools include performance analysis and benchmarking. . What is Data Intelligence? . Data intelligence is the practice of transforming data into insights and value.

Data 91

Data Houston Classes Analytics 91

NetWits

MAY 17, 2011

Here are a few quick facts about Blackbaud’s Friends Asking Friends: Supported over 37,000 events with over 14 million fundraisers raising more than 1.5 Organizations increase overall fundraising revenue by 40% more than industry benchmark. Fundraising emails have a 90% or greater open rate and a 25% conversion rate.

Fundraising 279

Fundraising Social Social Media Newsletter 279

Whole Whale

AUGUST 25, 2021

Direct mail response rate (to house): 4% Postage per letter: $0.49. Direct mail response rate: (to house): 5% Postage per letter: $0.47. Direct mail response rate: (to house): 5% Postage per letter: $0.49. Direct mail response rate: (to house): 9% Postage per letter: $0.50. Foundation giving was $58.46 Mail stats.

Stats 96

Stats Trend Mail Fundraising 96

Socialbrite

OCTOBER 6, 2022

As noted in the 2021 M+R Benchmarks Study , nonprofits enjoyed a 32% bump in revenue from online sources from 2019 to 2020. According to The Blackbaud Institute , 28% of all nonprofit donations in 2021 came from a mobile device. Organizations that moved to online and text campaigns via social networks seemed to fare especially well.

Fundraising 69

Fundraising Statistics Paypal Retention 69

sgEngage

APRIL 12, 2011

All Blackbaud Blogs Contact Us Blackbaud.com About Nonprofit Trends Books Research Reports Speaking 5 Good Nonprofit Infographics Posted by Steve MacLaughlin on April 12th, 2011 Who doesn’t love a good infographic? Includes data from Blackbaud , American Red Cross , MobileMarketer.com , and the Chronicle of Philanthropy.

Blackbaud 87

Blackbaud Benchmark Nonprofit Chart 87

NetWits

DECEMBER 1, 2011

So significant that organizations who run effective online advocacy campaigns followed by timely and relevant fundraising appeals are seeing double the fundraising response rates. We have already seen how striking while the iron is hot can boost response rates on action alerts and fundraising appeals. Download the full report ).

Giving 235

Giving Advocacy Rate Action 235

Care2

FEBRUARY 7, 2014

The latest 2013 Charitable Giving Report by Blackbaud analyzed data from more than 4,000 nonprofits to provide the largest analysis in online giving data. This is the second consecutive year that online giving has experienced double-digit growth rates. Marketing Research Nonprofit Benchmark Studies Online Fundraising Trends'

Report 77

Report Online Donation Giving 77

Care2

NOVEMBER 13, 2011

Check out some of the info and screenshots I shared last week on the Blackbaud webinar Year-End Fundraising Campaigns that Rock with Frank Barry from Blackbaud and Kai MacMahon from Autism Speaks. Online fundraising grew 34% and raised over $20 billion dollars in 2010 – Blackbaud. – eNonprofit Benchmark study.

Fundraising 73

Fundraising Blackbaud Benchmark Info 73

DNL OmniMedia

DECEMBER 13, 2021

Blackbaud’s Raiser’s Edge NXT. The first of three Blackbaud solutions on this list, Blackbaud’s Raiser’s Edge NXT (RE NXT), is a robust fundraising and CRM system for mid-sized to large nonprofit organizations. Blackbaud CRM.

Blackbaud 52

Blackbaud Nonprofit Summary Comparison 52

NetWits

AUGUST 8, 2012

Yet one of the most striking findings in our 2011 donorCentrics Internet and Multichannel Giving Benchmarking Report was that, in aggregate, online-acquired donors still have much higher cumulative value over the long term than traditional, mail-acquired donors. The Importance of Moving Donors Offline.

Offline 219

Offline Donor Online Fundraising 219

Connection Cafe

APRIL 1, 2020

Every organization will now have 2020 swings to navigate, so benchmarking important metrics like donor retention or variances by fundraising channel pre-2020 and post-2020 will be critical to understanding long-term donor impact. These events can cause a metric like retention or new donor acquisition to swing up and down.

Environment 46

Environment Teach Fundraising Lesson 46

Connection Cafe

JUNE 13, 2013

Benchmarks let us know how we perform compared to our event fundraising peers. Metrics and benchmarks can be our guides to whether your efforts at creating a great experience for participants are paying off. Retention rate (of participants, team captains, team members). Team involvement is linked to higher retention rates.

Metrics 42

Metrics Benchmark Fundraising Stats 42

Connection Cafe

MAY 13, 2019

To do that, let’s examine some key findings from the most recent Alumni Annual Giving report, a comprehensive analysis produced each year by Blackbaud Target Analytics. The FY2018 analysis features median metrics from the over 200 institutions that participate in the annual donorCentrics Collaborative Benchmarking service. .

Report 21

Report Strategy Giving Analysis 21

Connection Cafe

FEBRUARY 5, 2018

The 2017 Luminate Online Benchmark Report , just released by Blackbaud, shows donation and email trends based on online fundraising and email campaigns by 707 Luminate Online customers. We saw fundraising email open rates go down 3.8%% and click rates plunge by 15.5%. Email newsletters saw similar declines.

Time 33

Time Fundraising Benchmark Trend 33

Care2

AUGUST 28, 2013

If you look at the latest M+R Benchmark study , the number of donation appeals sent per year to nonprofit supporters averages about twenty-four. It’s based on net cost per email address, average projected email response rate, and average projected gift. Again, back of the envelope, you want a positive net growth rate.

email 77

email Fundraising Rate ROI 77

NetWits

NOVEMBER 14, 2010

Blackbaud has just released the 2010 State of the Not-for-Profit Industry Survey results for the Asia Pacific. 43% rated their website as very effective in meeting their strategic internet goals. A ratio of 4:1 is a good benchmark: ensure that for every 4 emails you send out, you only have one that directly solicits funds.

Asia 109

Asia Activities Active Activism 109

Connection Cafe

MAY 9, 2013

Over time, we’ve isolated certain benchmarks that provide clues to the health of an event. Common peer-to-peer benchmarks include the following: Repeat attendance. Industry benchmark reports identify how events similar to yours perform in the key performance categories. Start by using benchmark reports as a guide.

Analytics 40

Analytics Benchmark Fundraising Metrics 40

NTEN

SEPTEMBER 9, 2010

Steve MacLaughlin, Blackbaud. The Blackbaud Index of Online Giving was launched this year and measures online giving data from more than 1,700 organizations. The Blackbaud Index of Online Giving found that large organizations (more than $10 million in revenue) are up 14.9% Online Giving Remains Positive. Multichannel is Magic.

Trend 86

Trend Online Fundraising Offline 86

NTEN

JULY 22, 2013

Wild Apricot shares highlights from the recently released fifth edition of MGI''s Membership Marketing Benchmarking Report , including findings on membership growth, renewal rates, top challenges to growing membership, top membership goals, reasons members join, reasons members don''t renew, and top communications methods.

Registration 57

Registration Research Report Free 57

NetWits

MAY 19, 2011

Specific audience-centric communications will help you relate to individual constituents and give you the ability to track response rates based on each group. Utilize naming opportunities to recognize above described benchmarks. This type of data will allow you to determine further or future prioritization and/or resources. 2) Educate.

Relationship 208

Relationship Raise Tips Fundraising 208

Connection Cafe

MAY 23, 2013

Blackbaud’s just-released Online Marketing Benchmark Study for Nonprofits found nonprofit website traffic was down 14 percent in 2012 compared to 2011. It should be noted, like other benchmark reports, nonprofits within the study vary from year-to-year.). (It Benchmarks are helpful, but your data is what matters most.

Websites 44

Websites Comparison Analytics Search 44

Connection Cafe

NOVEMBER 7, 2014

At the same time, it’s clear that the nonprofit sector has a long way to go with only thirty-five percent (up from twenty-six percent last year) rating themselves effective at content marketing. Here are a few of our second year benchmarks. But before we get too far into the report details, let’s start with a simple definition.

Content 45

Content Storytelling Marketing Chart 45

Connection Cafe

MAY 20, 2015

In my chapter of the new Blackbaud ebook, Drab to Fab: Peer-to-Peer Event Makeover , I explore the important “clues” to look for in your “archaeological” data. Individual participant and team captain retention rates. Compare your performance to industry benchmarks. Develop your own benchmarks for the coming year.

Benchmark 20

Benchmark eBook Registration Indiana 20