NTEN

OCTOBER 28, 2009

But what about equally important intangibles, such as increasing your organization's influence or shifting the public debate on your key issues? This can tell you how widely your message is spreading and if it is spreading to the right audiences. Let's use a case study of how organizations are influencing the health care debate.

Social Media 92

Social Media Measure Influence Media 92

Bloomerang

JUNE 3, 2024

This is an important distinction for small arts and culture nonprofits like yours, and how you positively influence local communities since your outcomes may be more difficult to quantify when compared to causes like feeding the hungry. Use online fundraising tools. Your relationship with the board is critical. Monitor engagement.

Arts 73

Arts Culture Fundraising Nonprofit 73

Nonprofits Source

APRIL 3, 2024

Marketing campaigns dedicated to membership recruitment can help you build brand recognition, reach the right audience, and grow your networking opportunities — increasing your membership’s value in the process. As for choosing new recruitment channels, start with the ones your target audience prefers. Audit for accessibility.

Organization 52

Organization Online Influence Metrics 52

The Modern Nonprofit

DECEMBER 4, 2023

In this thought-provoking exploration, we delve into the complexities of privacy-compliant digital fundraising, unpacking the tools and tactics necessary to thrive without compromising the sacred trust of your donors. The compliance is not just a legal necessity but also a trust-building measure with their donors and supporters.

Support 103

Support Fundraising Awareness Data 103

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 16, 2013

I spent a year co-writing on a book, “ Measuring the Networked Nonprofit ,” with measurement guru KD Paine because I felt strongly focusing on vanity metrics such as follower counts or Facebook likes was a waste of time. I didn’t get asked ”What are the best tools to measure followers on Twitter?

Attitude 97

Attitude Social Media Measure San Francisco 97

Greater Giving

JANUARY 17, 2024

Awareness campaigns serve as powerful tools to amplify impact and reach a wider audience. Defining a Nonprofit Awareness Campaigns An awareness campaign is a strategic initiative undertaken by nonprofits to elevate visibility and understanding of their cause among the target audience.

Awareness 40

Awareness Digital Campaign Strategy 40

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 28, 2013

Here’s a summary of tips, tools, examples, and resources for getting the most of our your nonprofit event with social media. (Here’s a curated link list used to create this post). ” Other amplifier tools include JustCoz and Gaggleamp. The first step is to get organized.

Social Media 126

Social Media Integration Tools Tips 126

Qgiv

APRIL 9, 2024

With the rise of smartphones, it seems like everyone’s constantly on social media, making it the perfect marketing tool for your nonprofit! Social media provides plenty of tools to help you create an effective strategy that can make a huge difference in your organization and help you meet the goals you set. Engagement. Fundraising.

Social Media 52

Social Media Media Guide Social 52

Nonprofit Tech for Good

JULY 10, 2019

It can help you reach a younger audience but also to strengthen the relationship with your existing supporters. According to the Giving Report , 29% of people consider social media to be the communication tool that most inspires giving. 2) Think of your audience – who do you really want to target?

Social 280

Social Fundraising Social Media Channel 280

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 31, 2012

Note from Beth: “ Measuring the Networked Nonprofit ” is getting a lot of good feedback as people read and apply the ideas in the book. In the book, we avoid talking about specific tools because they change so fast and new ones appear almost daily. And now, for those tips and tools: 1 – Get to Know Your Audience.

Analytics 106

Analytics Tools Social New York City 106

Socialbrite

JANUARY 29, 2023

S ocial media has become one of the preeminent marketing tools for nonprofits looking to engage with donors and raise awareness about their cause as well as companies and social enterprises looking to incorporate a charitable component into their businesses. Organizations need to develop a clear and consistent message.

Social Media 69

Social Media Strategy Media Social 69

Allegiance Group

JUNE 13, 2024

These plans, which summarize research about your target audience and center around your top objectives, can serve as an excellent source of truth throughout the campaigns. Deep understanding of your audience. Take the time to research your audience before launching your campaigns. Why does your nonprofit need a marketing plan?

Marketing 52

Marketing Analysis Nonprofit Audience 52

Bloomerang

FEBRUARY 1, 2023

With so many tools out there to choose from, your opportunities for customizing your organization’s tech stack are virtually limitless, especially when it comes to fundraising apps. They need intuitive tools that enable communication and that work right when they’re needed. Fundraising is more tech-powered than ever before.

Org 82

Org Raise Tools Help 82

Forum One

JULY 13, 2022

Increasingly, organizations of all sizes have access to digital tools that provide data, but data storytelling—making facts relatable and actionable—takes additional effort to transform data into tangible stories. The online platform provides metrics on over 40 measures of health and drivers of health for over 750 cities across the U.S.

Story 68

Story Data Storytelling Lesson 68

Amy Sample Ward

SEPTEMBER 20, 2010

Tools and Apps to Energize Your Base. You need two key ingredients – people and tools to connect and engage with them. From “texting&# to location based apps like FourSquare this panel will give you the nuts and bolts of the latest apps and tools organizations can use to effectively moblize and energize people online.

Tools 162

Tools Tech Map RSS 162

Get Fully Funded

JULY 23, 2023

But social media is only a tool. And like any tool, you have to know how to use it. You need to create a social media plan and strategy that uses the right platforms in the right way to make the right Asks to the right audiences. You should only be on the social media platforms where your audiences are hanging out.

Social Media 98

Social Media Media Strategy Social 98

Forum One

APRIL 12, 2011

Success is best measured in terms of progress toward one’s objectives. Here are five compelling tools for measuring online performance. Organizations that invest substantially in digital communications have an obligation to track their success. And objectives should be more than just getting more pageviews and visits.

Measure 56

Measure Tools Online Track 56

sgEngage

OCTOBER 6, 2022

This can be an effective time of year to rally your supporters and build enthusiasm amongst audience members. However, a new campaign can offer a high return on investment by putting your nonprofit in front of different audiences. Partner with influencers. Leverage donor prospecting tools.

Technology 72

Technology Giving Tips Websites 72

Forum One

SEPTEMBER 21, 2021

Foundations that elevate their grantees are often able to increase their own influence. How do we ensure that our content and messaging not only attract prospective grantees but also other target audiences? To reach a broader audience, humanize the issue areas you’re tackling. Your media & influencer partnerships.

Digital 53

Digital Strategy Influence Profile 53

Classy

JULY 5, 2021

However, corporations also receive many requests for support from nonprofits, so it can be more difficult to make your proposal stand out, especially if you’re a smaller organization with less audience reach. Influencer. An influencer matching partner is an individual with a large social media following. Small Business.

Donation 108

Donation Influence Local Nonprofit 108

NonProfit Hub

JUNE 23, 2017

Welcome to the world of social media influencers. A social media influencer is essentially someone with a large following on social media platforms who has the ability to influence their followers. As a marketing tactic, they use this to persuade their audience to buy or use a product or service. So let’s recap.

Social Media 40

Social Media Influence Media Help 40

Candid

JANUARY 30, 2023

Your nonprofit’s brand is an important tool for communicating your mission to supporters and earning their trust. For example, is there an issue with or aspect of your current branding that needs to be addressed to better connect with the hearts and minds of your audience? But what if you decide to rebrand your nonprofit?

Nonprofit 110

Nonprofit Audience Library Research 110

Forum One

OCTOBER 7, 2021

Defining and measuring impact is a tough nut to crack. In our recent webinar, “Measuring Impact: A Recipe for Mission-driven Work” , we shared how we approach impact, challenges we are looking to overcome, and a framework for building an impact measurement foundation to help you overcome the challenge of defining impact.

Challenge 59

Challenge Impact Measure Review 59

Qgiv

APRIL 22, 2024

Many organizations have to strategize around limited budgets while trying to reach the largest audience possible to get their mission out there. Most businesses are trying to sell something with their marketing campaigns and don’t need as much of a personal connection with their audiences as a nonprofit would.

Marketing 52

Marketing Guide Nonprofit Channel 52

Allegiance Group

FEBRUARY 2, 2024

Offer opportunities for two-way communication, give donors tools to promote your nonprofit, and measure their engagement. An email or social media post can reach audience members from around the world instantly. Measurable: Have a way to track how marketing tactics help you progress toward your goal, such as conversion rate.

Digital 52

Digital Marketing Channel Nonprofit 52

Saleforce Nonprofit

APRIL 21, 2021

Similar to other social platforms, you can follow your friends, creators, influencers, or celebrities. This enables you to curate organic, moderated conversations across a variety of topics to an audience of your choosing. . These rooms can be open to everyone, limited to just your followers, or closed for invite-only conversations.

Community 106

Community Build Texas Audio 106

AccelEvents

SEPTEMBER 8, 2020

With the right digital marketing campaign and the proper automated tools, your virtual event could see a lot of attendance, while promoting audience engagement, authority, and longevity. . Instead, opt for marketing campaigns that will put your event in front of the right audience in an exciting way. Sponsored event speech.

Virtual 95

Virtual Marketing Guide Stream 95

Forum One

JUNE 9, 2023

The Children’s Hospital Colorado Foundation came to us with the goal of rethinking its digital ecosystem from the ground up and optimizing how they attract, engage, and grow their target audiences, including donors and supporters. This 157-page report created a useful tool for Zero to Three’s advocacy at any stage.

Award 72

Award Colorado Washington Wisconsin 72

Forum One

JULY 15, 2021

Just like the private sector, mission-driven organizations need to ensure they are providing personalized marketing and digital experiences in order to effectively engage their online audiences. When first starting this process, look for opportunities to segment your audiences based on the marketing vehicles you’re already using.

Personal 102

Personal Test Demographics Analytics 102

DNL OmniMedia

FEBRUARY 16, 2022

Your organization already understands the importance of having updated and adaptive techniques for all its digital tools and marketing outlets. Modern nonprofits use a wide range of technology tools and software in their digital marketing efforts, including but not limited to: Their websites. Text messaging automation tools.

Digital 98

Digital Strategy Create Phase 98

The Modern Nonprofit

SEPTEMBER 26, 2023

Your goals should be SMART (Specific, Measurable, Ambitious/Attainable, and Time-based). If you’re not sure where to start, check out our post on where to find good free stock photos and free image editing tools you can use. Be realistic and set an attainable dollar amount. This is a good place to start.

Guide 102

Guide Goal Social Media Action 102

Beth's Blog: How Nonprofits Can Use Social Media

MAY 3, 2009

Photo by Smitty42 Lucy Bernholz has a great post called " Metrics Are Good, Unless They Are Bad " which talks about the problems we encounter when we're trying to measure hard to measure stuff - like social media, social return, and social enterprise. She gives a seven step framework for measuring the ROI of relationships.

Measure 67

Measure Relationship Metrics ROI 67

Bloomerang

AUGUST 22, 2023

Having a clear online fundraising strategy, and the tools to bring it to life, is more important than ever, especially as younger generations gain more giving power. Bloomerang’s fundraising tools include customizable giving pages, peer-to-peer fundraising and crowdfunding capabilities, text-to-donate functionality, and more.

Websites 76

Websites Paypal Fundraising Nonprofit 76

Tech Soup

NOVEMBER 9, 2012

Previously, she produced the Our Social Times and Influence People’s North American Social Media Marketing and Monitoring conference series and started a web development and social media business, which leveraged an international team of programmers and designers across India, Romania, and the U.S. Then check out Simply Measured.

Analytics 58

Analytics Tools Social North America 58

Bloomerang

MAY 15, 2023

It’s a powerful tool for managing and growing relationships with your supporters. Your supporters are ultimately in charge of their own journeys, but you can certainly take action to influence and guide them. As you look at your data, you’ll find trends that help you create your journeys and measure the success of those interactions.

Data 97

Data Gift Relationship Interaction 97

Bloomerang

JUNE 20, 2023

How to create an online fundraising strategy Tips for a successful online fundraiser 10 effective online fundraising ideas 8 online fundraising metrics to track Use the tips and ideas in this guide to create your own online fundraising plan and to determine the fundraising tools you’ll need to accomplish your ultimate goals. Social media.

Ideas 98

Ideas Guide Online Fundraising 98

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 27, 2013

March is not only great for basketball, but is also good for nonprofit research studies about digital strategies and launches of new data tools. So if you like looking at and thinking about data and love to get your hands dirty with a data jujitsu, here’s a couple of goodies for you. This tool is fun. RESEARCH STUDIES.

Studies 112

Studies Research Attention Data 112