Remove Audience Remove Content Remove ROI Remove Trend
article thumbnail

Solutions Day 2023—Beyond Answers to Insight

.orgSource

is here, and we’re excited to explain how we’ve integrated lessons learned as well as current trends into our playbook. Adele, who is Co-Founder of Convincing Company, has a quick wit, city smarts, and knows her way around getting an audience to take a longer look. Another is how fair use applies to AI-generated content.

Sponsor 221
article thumbnail

Thought Leaders Blaze Trails of Discovery and Engagement

.orgSource

This advice is especially relevant for anyone looking to attract a younger audience. Thought leadership is a powerful way to engage an audience that prefers to be educated versus sold to. Companies often make the mistake of trying to sell through the lens of what’s best for them, versus what’s best for their audience.

YouTube 221
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Solutions Day 2023—It’s Happening!

.orgSource

We’ll send our audience back to work with new insights and answers to challenging questions like these: How can our organization prepare to manage disruptive events like the pandemic? Harriet’s going to explain how APA used convincing techniques to innovate and set trends in the planning industry. What’s wrong?

Sponsor 275
article thumbnail

Get Your Small Business on the Map: 5 Digital Marketing Tips

Nonprofits Source

Understand your target audience Your small business likely doesn’t have the seemingly endless budgets and robust marketing departments that large corporations do. This means that you’ll need to be more economical with your efforts, choosing only the communication channels and tactics that truly resonate with your audience.

Map 52
article thumbnail

Build a Marketing Dream Team—Welcome AI

.orgSource

Yet, if you are a wizard with keywords, your audience will hear you. Content optimization—Assess keyword density, title tag length (The length of the title that is displayed in search engine results.), and meta descriptions (Html summaries of page contents.) Industry reports. Social media.

Team 221
article thumbnail

How to Run Facebook Fundraising Ads: 5 Simple Steps

Nonprofit Tech for Good

How do you get your appeals in front of your Facebook audience despite the significant decline in organic reach and the resulting reduction in engagement caused by changes to the News Feed algorithm? The key, though, is doing it in a way that delivers maximum ROI. 2) Identify your target audience.

Facebook 236
article thumbnail

The Fundraising Trends of 2019 You Don’t Want to Miss

NonProfit Hub

There’s no better way to do so than by knowing the trends within your niche. Here are 7 essential fundraising trends that you shouldn’t miss in 2019. Know your audience first before making a donation recommendation. Also, upload high-quality visuals and incorporate authentic stories that resonate with your target audience.

Trend 73