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Practical, Actionable SEO Tips for Nonprofits

Nonprofit Tech for Good

You’ve heard many (many) times that all your nonprofit’s blog and site content should be optimized to drive traffic. But when you’re lean on resources and human power, just producing blog posts and updating your website feels like a miracle, never mind SEO or a content strategy. So, what kind of content is that, exactly?

Action 267
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10 Steps to Improve Your Nonprofit’s Social Media Content Calendar in 2019

Nonprofit Tech for Good

A new year brings new goals and now is the perfect time to plan your social media content calendar for 2019. A content calendar is the link between posting daily on social media and a social media strategy. It will help you stay organized by planning your content in advance, without being overwhelmed by last-minute deadlines.

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Thought Leaders Blaze Trails of Discovery and Engagement

.orgSource

My YouTube examples don’t quite fit this lofty definition. This advice is especially relevant for anyone looking to attract a younger audience. Thought leadership is a powerful way to engage an audience that prefers to be educated versus sold to. Be Deliberate Thought leadership is an important top of the funnel marketing tool.

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How Nonprofits Can Use Instagram for Fundraising

Nonprofit Tech for Good

Instagram can be a powerful tool for nonprofits wanting to connect to a broader audience. Instagram is all about visual content, meaning you’ll need a new approach to use the site effectively. Build a Content Strategy. Your Instagram strategy won’t get very far without high-quality content.

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Digital Marketing Plan For Nonprofits: The Definitive Guide (2017)

Nonprofits Source

Or, are you throwing a ton of content on the web hoping someone will find it? Lack of resources, expertise, leadership buy-in, choosing the right software tools (or the right strategic partners) all while trying to stay current on the latest marketing trends is overwhelming. Does your nonprofit have a digital marketing plan ?

Digital 111
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Build a Marketing Dream Team—Welcome AI

.orgSource

Yet, if you are a wizard with keywords, your audience will hear you. I definitely see AI playing a role in that space. AI tools can automate many of the SEO activities that were once outside the realm of more casual users. and meta descriptions (Html summaries of page contents.) The next generation will lead the way.

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Tips for nonprofits from Candid’s year of TikTok, Instagram Reels, and YouTube Shorts 

Candid

While we are definitely not experts (every day we discover something new), we wanted to share what we have learned over the past year doing social media video. Our goal for these videos has always been to reach younger audiences and those with a preference for video content, as well as captivate our existing followers on social media.

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