Nonprofit Tech for Good

JUNE 23, 2020

Likely a sign of best practices to come, their donation pages simply ask for credit card information and an email address (not a mailing address) and have an extensive offering of different ways to donate. birthday campaigns ( Facebook Fundraisers ), and for timely, news-driven events (Black Lives Matter).

Practice 339

Practice Online Fundraising Nonprofit 339

Nonprofit Tech for Good

JULY 23, 2012

It is illegal to buy, sell, or trade mobile phone numbers, unlike e-mail and snail mail addresses. page in your e-newsletter (80 percent of new group text subscribers come from email lists!) and your “Thank You” landing pages and e-mails. Of course, you also want to create a “Subscribe to Receive Text Alerts!”

Group 205

Group Practice Mobile Nonprofit 205

Qgiv

NOVEMBER 30, 2021

The good news is that your data can be cleaned up and leveraged to inform your fundraising strategies. What type of clean-up is common when you pull mailing lists? What will require your attention first? For others, it may be a crash-course in data clean-up. So, how do you fix your data challenges? Prospect portfolios?

Database 52

Database Donor Fundraising Map 52

Bloomerang

AUGUST 2, 2021

Told well, stories will grab people’s attention and compel them to take action. . This year, commit to customizing and offering options (email, direct mail, text, etc.). Take a look at how you’re telling your story. . Stories are arguably the most compelling content you can offer. Humans are naturally wired to enter into stories.

Content 130

Content Marketing Strategy Fundraising 130

sgEngage

APRIL 10, 2023

CBS News reported that in November 2022, Giving Tuesday raised an incredible $3.1 Of course, as one of your most important annual fundraisers, it can be challenging to know where to begin when it comes to planning a Giving Tuesday campaign. This is because Giving Tuesday gets nonprofits real results. billion for charitable causes.

Demographics 77

Demographics Retention Donor Research 77

Global Giving

JANUARY 21, 2015

I clicked a link to an article on Upworthy , a viral news site always on the forefront of testing stickiness and psychological hooks. I was asked to sign up for the site’s mailing list. Because of my dislike for modal dialogs (unless the message is critical), I looked for a way to catch the user’s attention without monopolizing it.

Experiment 52

Experiment email Test Language 52

NTEN

MARCH 19, 2009

By many measures, online fundraising had a red letter year in 2008: Online donors are younger and have higher incomes than traditional, primarily direct mail donors. Over the past few years, online giving has become an increasingly significant source of new donor acquisition. Let's get the bad news out of the way first, shall we?

Attention 36

Attention Metrics Online Fundraising 36

Nonprofit Tech for Good

APRIL 5, 2012

You’ll also want to click on your name in the upper right of LinkedIn and select “Settings” to configure your privacy settings and e-mail notifications. For security reasons, do not add your phone number or mailing address. Connections can contact you directly through LinkedIn Mail. Make Connections. Give Recommendations.

Linkedin 109

Linkedin Profile Professional Tips 109

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 4, 2012

The good news is this is completely avoidable in the Age of Social Media. The goal was to draw attention both online and on the ground to expected USDA standards for school snack foods. Then we each went at it, e-mailing our contacts with sample Facebook and Twitter messages to see if they would share with their networks.

Blogger 111

Blogger Lesson Childhood Poll 111

CauseVox

OCTOBER 11, 2021

Here’s why: Extra attention and spotlight thanks to high publicity around #GivingTuesday Plug-and-play tools and assets from GivingTuesday.org to help market your campaign More participants ultimately means more support for the nonprofit community overall. One of the most powerful parts of online fundraising is segmentation.

Guide 73

Guide Giving Campaign Social Media 73

Bloomerang

MAY 6, 2021

Everything from news to shopping to their friends and influencers was accessible to them online. . People and businesses could communicate quickly, efficiently, and at a much lower cost than in the past with travel, print, and mail. MobileCause is, of course, just one of the platforms providing nonprofits with privacy and security.

Donor 139

Donor Law Data New York 139

Get Fully Funded

AUGUST 10, 2009

I’m in Greensboro, NC today teaching part of the CFRE Review Course. I had an interesting conversion recently with an owner of a new radio station here in Knoxville. She said she pays more attention to press releases that are faxed to her with a nice introductory note. At radio stations, it would be the news director.

Relationship 40

Relationship Media Press News 40

Get Fully Funded

AUGUST 10, 2009

I’m in Greensboro, NC today teaching part of the CFRE Review Course. I had an interesting conversion recently with an owner of a new radio station here in Knoxville. She said she pays more attention to press releases that are faxed to her with a nice introductory note. At radio stations, it would be the news director.

Relationship 40

Relationship Media Press News 40

Amy Sample Ward

FEBRUARY 19, 2011

It found that if they needed help and couldn’t reach 9-1-1, one in five would try to contact responders through a digital means such as e-mail, websites or social media. Working together, citizens could piece together news stories as well as facts from witnesses as they emerged to create the most complete picture of events.

Disaster 206

Disaster Social Media Haiti Media 206

DNL OmniMedia

MAY 25, 2022

In order to optimize your site to receive the most traffic (and conversions), pay attention to how your site is currently performing. Are users from Google spending more time on your website than those who found it via a recent news article? Are social media users reading the blog posts that they click through to from Facebook posts?

Analytics 52

Analytics Org Adwords Metrics 52

Connection Cafe

MARCH 17, 2014

Another way to make this process less overwhelming is to decide different levels attention for different levels of donations. Over $100 Check in the mail: Thank them with a phone call & letter. Over $100 Check in the mail: Thank them with a phone call & letter. Do you have a donations policy? Friendraisers.

Calendar 39

Calendar Retention Donor Empowerment 39

Connection Cafe

FEBRUARY 17, 2017

Every day, Millennials like me are turning to social media on their mobile devices, tablets, and desktops for information on the latest tools, news, resources, gadgets and opportunities to make our lives easier and better. Before social media and email marketing, nonprofits relied almost solely on direct mail to share about their work.

Facebook 54

Facebook Causes Social Media Volunteer 54

Connection Cafe

AUGUST 1, 2017

All of this is tied to a direct mail appeal, that can go out as early as mid-November or the beginning of December. In between the sends, our strategic advice is to send a holiday greeting and an e-news. Mail has a long tail, but that long tail tends to stop pretty abruptly on December 31 st for most charities. Danielle .

FAQ 49

FAQ Giving Fundraising Campaign 49

Connection Cafe

JUNE 11, 2012

On TV, in the mail, on the phones, in the inbox, not to mention in your Facebook and Twitter feeds. That means your organization is competing for attention, and you’ll have to work even harder to make sure your messages are relevant and engaging. And people actually speaking to each other - aka word of mouth.

Tips 32

Tips Advocacy Law Issue 32

Connection Cafe

APRIL 27, 2015

The Customer Journey maps a series of touch points along which the customer (or, in our case, supporter) moves from awareness to attention to action. Donors expect attention in return for their support. Let’s say that, traditionally, your events department sent a mail piece in May to announce your fall marathon, soliciting support.

Marketing 20

Marketing Channel Interaction Calendar 20

Connection Cafe

MARCH 12, 2018

There are more options than ever before, which is good news. My indicators are fairly modest and typical for my area, so I’d probably look like a good annual fund prospect and get something in the mail from the organization within a couple weeks asking me for a gift. Where do you start?

Model 25

Model Organization Summary Facilitation 25

Bloomerang

AUGUST 5, 2021

In a nutshell, Apple announced a new privacy feature which can prevent senders from knowing when a user opens their email. This means that when an Apple Mail user activates this new privacy setting, you may have no way of knowing if that user opened your emails. And, of course, a big goal is to convert subscribers into donors.

email 132

email Change gMail Rate 132

NonProfit Hub

JANUARY 19, 2016

Even the best, most natural relationships require time, attention and a little TLC in order to grow and thrive beyond the initial honeymoon stage. Here’s the good news: Every member of your team knows how to build relationships—with friends, co-workers and family members. Direct mail is tactile and can’t be deleted with a click.

Donor 28

Donor Relationship Gift Money 28

Care2

NOVEMBER 17, 2006

Friday, November 17, 2006 at 11:17AM | by Jordan Wait Source: Knight Brothers 21st Century News Challenge Web site. If you read the title of this blog and thought to yourself, "of course," you probably arent alone. In a recent blog on Getting Attention , nonprofit marketing expert Nancy E.

Social Media 28

Social Media Advocacy Share Case Study 28

Care2

JUNE 13, 2009

60) Search « Converting New Activists into Donors | Main | Five Tips to Engaging New Online Activists » Thursday Jun 11 2009 How Sticky is Facebook? Marlow looked at how often people clicked on their friends news or photos, how often they communicated, etc. Guess what the results were? What does this mean?

Facebook 50

Facebook Social Media Advocacy Online 50

Connection Cafe

MAY 10, 2016

Working with the Knight Foundation, Mural Arts, Committee of Seventy and other key nonprofit partners, HMC created a completely new way to look at, and impact, voter turnout and experience here in Philadelphia. Over the course of our 24-week voter engagement campaign, NSD hired 60 artists to create 60 “Vote Here/Vote Aqui” signs.

Arts 20

Arts Public Philadelphia Artist 20

Neon CRM

MAY 18, 2023

Common channels include email, direct mail, social media, phone calls, your website, etc. An older donor might prefer direct mail, while a younger donor might prefer a text from a fellow supporter with a link to your donation form. But there are still ways to use direct mail strategically that will maximize the bang for your buck.

Raise 98

Raise Strategy Help Fundraising 98

Care2

NOVEMBER 25, 2007

60) Search « Seats Still Available for the Internet Advocacy Roundtable | Main | New Trend Emerging in Deceptive List Growth? The effectiveness of celebrities is of course dependent on a nonprofits communications and marketing strategy. Its also dependant on timing. During Hurricane Katrina relief efforts, celebrities were vital.

Celebrate 28

Celebrate Social Media Advocacy Online 28

Care2

NOVEMBER 15, 2007

60) Search « A Procrastinators Guide to Year-End Fundraising | Main | Five Tips for Online Fundraisers from a Direct Mail Dinosaur » Thursday Nov 08 2007 MySpace.com: A Place for Donors? Does their profile have an e-mail capture box on it? Where should I put my e-mail capture box? Is the blog used and updated?

Social Media 28

Social Media Place Myspace Advocacy 28

Care2

NOVEMBER 8, 2007

60) Search « A Procrastinators Guide to Year-End Fundraising | Main | Five Tips for Online Fundraisers from a Direct Mail Dinosaur » Thursday Nov 08 2007 MySpace.com: A Place for Donors? Does their profile have an e-mail capture box on it? Where should I put my e-mail capture box? Is the blog used and updated?

Social Media 28

Social Media Place Myspace Advocacy 28

Nonprofit Tech for Good

MAY 18, 2013

Recently both LinkedIn and Facebook dropped their integration with Twitter indicative of a trend – a maturing of the Social Web, if you will – where automated tweets or updates are generally frowned upon as they tend to be formatted poorly, lack authenticity, and clutter News Feeds on LinkedIn, Facebook, Twitter, etc.

Social Media 255

Social Media Social Chapter Media 255

Care2

JANUARY 15, 2009

I there are some great parallels between this viral marketing debate and the black hat (pushing the limits to get more attention more quickly) vs. white hat (following the rules and letting search engines and searchers create teh results) SEO debate.

Social Media 28

Social Media Campaign Advocacy Online 28

Bloomerang

AUGUST 4, 2022

Attention to detail is great but perfectionism is a killer. What’s the most important thing nonprofits should do with new donors they welcome at end of year? If you’re going to mention your match in your direct mail appeal, you need to have it locked down before you go to print. And of course, thank your donors! .

Advice 121

Advice Consultant Fundraising Nonprofit 121

Bloomerang

NOVEMBER 20, 2021

And I learned a lot about fundraising before the internet, when you just dialed for dollars and sent mailings and had a lot of house parties. . We are competing for attention at a level we have never seen in our lifetimes. It was sent to the matriarch of the foundation within a half an hour, 45 minutes of receiving their mail.

Video 96

Video Fundraising Louisiana Minnesota 96

Bloomerang

DECEMBER 16, 2021

” I want you to be paying attention. Should I be paying attention to that? You believe that this is the only time that you’re going to get these people’s attention. No, you’re like, “Of course, I hope this finds you well.” Get on my mailing list, julieordonez.com/list.

Gift 116

Gift Video Calendar email 116

Nonprofit Tech for Good

MAY 18, 2013

Recently both LinkedIn and Facebook dropped their integration with Twitter indicative of a trend – a maturing of the Social Web, if you will – where automated tweets or updates are generally frowned upon as they tend to be formatted poorly, lack authenticity, and clutter News Feeds on LinkedIn, Facebook, Twitter, etc.

Social Media 206

Social Media Social Chapter Media 206

Nonprofit Tech for Good

OCTOBER 22, 2012

Recently both LinkedIn and Facebook dropped their integration with Twitter indicative of a trend – a maturing of the Social Web, if you will – where automated tweets or updates are generally frowned upon as they tend to be formatted poorly, lack authenticity, and clutter News Feeds on LinkedIn, Facebook, Twitter, etc.

Social Media 244

Social Media Social Chapter Media 244