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3 SEO Strategies To Increase Your Nonprofit’s Online Reach

TechImpact

Accepting donations, tracking volunteers , and promoting events are all done online and without a formal search engine optimization plan (SEO) plan, your nonprofit could be left out of a lot of online searches. Your keywords should be evenly distributed between your content and your headlines to make the biggest impact online.

Online 268
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Community foundations: Resilience in tough economic times 

Candid

At first glance, it would be easy to put a gloomy headline on the Council on Foundations ’ most recent CF Insights field survey tracking trends in community foundations’ 2022 asset growth, giving, and the activity of donor-advised funds (DAFs).

professionals

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Surviving a Post-Cookie (No, Not THOSE Kind) World

M+R

When Google announced it was banning third-party tracking cookies beginning in 2022 ( or 2023? ), I do what I always do in a crisis: I started baking cookies. The use of a BBC News article provides validation for Amnesty’s work and the immigration detention crisis. Read time: 3 minutes.

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Year-End Fundraising Basics: From Donor List Vitality To Finding The Best Angle For Your Creative Content

Bloomerang

In this article I hone in on two critical factors for fast tracking end-of-year fundraising strategies. Remember the importance of the headline. Have a well established core headline. A good headline gets more donors to read the story. How to keep your relationships with your donors healthy and authentic.

Content 87
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Nonprofit Advocacy: 4 Strategies You Should Consider

Get Fully Funded

To help your nonprofit organize future advocacy campaigns, this article will explore four strategies advocacy leaders should consider: Market your advocacy campaign on multiple platforms. Use your CRM to track relationships with supporters. Track your engagement rates on each marketing platform you leverage.

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Everything You Need To Know About the Google Ad Grant

The Fundraising Authority

Get verified by TechSoup as a legally registered nonprofit (or similar) Create an account with TechSoup and upload documents like 501(c)(3) determination letters or articles of incorporation paperwork from state regulators to show you have valid charity status. Track Your Ads’ Performance At this point, you have a Google Ads account.

Grant 152
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Online Fundraising Ideas (7 Strategies & 63% More Donations)

Nonprofits Source

To test the theory, I recently ran a remarketing campaign on Facebook promoting my article, “ How To Get More Online Donations With Content Marketing.” When compared to a non-remarketed ad I ran for my article, “ 5 Biggest Nonprofit Marketing Mistakes (And How To Avoid Them) ,” my conversions (clicks) increased by 10X.

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