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4 Reasons to Start Planning Ahead for GivingTuesday

sgEngage

To help you get started, this article will explore four ways you can plan ahead now, including: Create a research-based fundraising strategy. Start your planning process by reviewing your fundraising strategy for this past Giving Tuesday and its overall performance. Demographic and personal information. Wealth indicators.

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Direct Mail Donor Acquisition Strategies

Allegiance Group

This article provides insight and perspectives on donor acquisition strategies for direct mail. We recommend you start with these 7 Key Database Metrics. These are the types of metrics you can share to help make the case for the much-needed investment in acquisition. Review your donor file for counterproductive over-suppression.

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Frank Barry, Guest Post: 4 Facebook Tips for Nonprofit Success – See What Others are Doing

Beth's Blog: How Nonprofits Can Use Social Media

Add applications to your Page and engage your users with videos ( YouTube Box ), photos ( Flickr Box ) reviews, flash content, and more. Total Interactions - The total interactions metric captures all of the feedback Pages receive from Facebook users. Integrate your blog /web site content via Blog RSS Feed Reader. Stand up 2 Cancer.

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Drive Attendance and Get More Donors at Your Virtual Event

Achieve

An effective marketing strategy will clearly convey exactly what your virtual event entails while reaching your target demographic. . To improve your future virtual fundraising efforts, it’s a good idea to review past ones to understand what went well and what can be improved. Filter searches and focus on specific metrics.

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How Apple’s Privacy Updates Will Impact Your Organization

Forum One

These changes represent a significant shift for digital marketing, which has long been allowed to collect demographic, psychographic, and behavioral data often without user awareness or approval. If people respond as they have to previous Apple prompts, it’s likely the vast majority of users will opt-out of email tracking.

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6 Strategies to Boost Donation Revenue for Your Nonprofit

Get Fully Funded

In this article, we’ll discuss the following six concrete steps your nonprofit can take to boost revenue and grow your organization: Track your organization’s retention rate. But how can you improve this metric ? The next step is to work hard at your organization to boost revenue so you can expand your programming.

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Is “Ambient Data” from Social Media Channels Useful for Funders?

Beth's Blog: How Nonprofits Can Use Social Media

Harvard Business Review, March 2013. Foundation Review (Vol 5:3) Makes the case that most foundation strategies are unfolding in complex and dynamic environments, and foundations need a more committed approach to learning and strategic adaptation. ” Lucy Bernholz, “ Data-first Philanthropy.” Does the data need to be exportable?