Connection Cafe

MAY 23, 2013

Assuming you’re using Google Analytics*, here are 4 steps you can take: Year-Over-Year Comparison. Setup Google Analytics to do a year-over-year comparison. In Google Analytics, go to Audience > Overview to see whether your Visits have increased or decreased. Examine Visits. Was it search engine visits?

Websites 44

Websites Comparison Analytics Search 44

3rd Sector Labs

JULY 22, 2014

What we do know is that we are using more fundraising technology – software, databases, third party systems, analytics tools – than ever before. Google phrases like “how much fundraising software do I need?” We don’t know our data. Here’s a quick test you can do. – TSL data expert.

Software 161

Software Data Fundraising Database 161

Amy Sample Ward

JUNE 17, 2010

So, I turned to CoverItLive as it was a tool I’d used before and knew I could launch quickly. What’s the point in using “global” tools (social media) for local organizing? Tools: From @rootwork: Facebook has been pretty effective at creating a place for discussion/strategy between events or meetings. overall goal 4.

Community 132

Community Build Local Los Angeles 132

Connection Cafe

FEBRUARY 10, 2009

Whenever this question comes up, I first and foremost suggest that they begin using Google Analytics and Google Webmaster Tools. Most of us are likely familiar with Google Analytics. This is a free service from Google, and is relatively painless to install.

Tools 20

Tools Free Analytics Google 20

Connection Cafe

APRIL 27, 2009

The first full day of NTC 09 kicked off with a special dance (mad props to @ntenhross ), a great keynote and a session full of Google representatives spreading the (free!) The session covered four different programs Google offers at no cost to the nonprofit community. Google AdWords. tech love to the nptech community.

Map 32

Map Google Grant Video 32

Beth's Blog: How Nonprofits Can Use Social Media

JULY 13, 2009

Our main goal is to help you learn how to leverage our technology and the tools that make up social media. Without great content, the following tactics and tools are limited at best. Put these tools in place. This is only a glimpse into what you can do with analytics. Focus on producing great content all the time.

Site 50

Site Web RSS Build 50

Beth's Blog: How Nonprofits Can Use Social Media

JULY 7, 2009

Submitted by Carie Lewis, publisher of Carie Lewis | Social Media Evangelista If you haven’t implemented sharing tools on your emails yet, you’re missing out on a huge opportunity to engage existing advocates, recruit new ones, and drive substantial traffic to your website and campaigns. Granted, this is no small feat. Don’t forget that.

Share 62

Share Stats Social Media Analytics 62

Care2

DECEMBER 12, 2011

Cross browser compatible tested – Make sure that your site loads well in all major web browsers including Firefox, Google Chrome, Safari, and yes, Internet Explorer. Most open-source CMSs have tools or plugins for setting up daily backups. If your site is on WordPress you might consider using the WP-Touch plugin.

Websites 73

Websites Plugin Test Feeds 73

NTEN

OCTOBER 6, 2011

Tools include editorial calendars, content workflows, style guides, and editorial reviews. It’s never too late to start, and you’ll find that nailing your content will have a huge impact on your site analytics and conversions. Again, people are coming to you site for the info! Who needs to approve photos?

Content 83

Content Strategy Question Calendar 83

Connection Cafe

DECEMBER 20, 2018

Don’t ask for more info than you need. A multi-step donation process means having multiple pages: one for the donor’s basic contact info, another step for their payment info, another step for donation amount and type, etc. It allows you to use Google Analytics to see where, exactly, in the donation process your users drop off.

Websites 37

Websites Donor Test Accessibility 37

Amy Sample Ward

APRIL 27, 2009

Analytics tools. how to integrate tools without reinventing the wheel. use monitoring tools. Sarah - use google alerts and a page that we update with mentions. Listening tools: Netvibes. So, I’m going to trouble shoot and just take some live notes here and post them as soon as possible.

Social Media 102

Social Media Map Strategy Media 102

NTEN

JULY 28, 2010

Analyze any prior web traffic : If you use Google Analytics or another tool, look and see where your site traffic is going. Choose the top 2-3 actions you want your audience to take -- i.e. Donate, Register, Request More Info, etc. -- and highlight them with graphic buttons. Use it wisely to convey your main message.

Method 52

Method Audience Design Question 52

Byte Technology

FEBRUARY 21, 2017

, but for the do-it-yourselfers out there—those who have the time and interest to really delve into their site’s inner performance—there are some great tools that can help reap the benefits of comprehensive analytical info. It also plays nice with Google Analytics for tracking.

WordPress 100

WordPress Test Site Plugin 100

Nonprofit Tech for Good

DECEMBER 3, 2020

Canva is a low-cost, do-it-yourself graphic design tool with pre-sized Facebook cover templates, but as digital marketing becomes more essential for nonprofits to succeed, hiring a graphic designer for your social media campaigns should be a line item in your annual budget. Of those, 89% said they would likely do it again.

Facebook 364

Facebook Practice Avatar Nonprofit 364

Connection Cafe

JUNE 26, 2018

You should not conduct a donor survey unless you know exactly what information you need to obtain from the survey and what you’ll do with the info once you get it. . With cost-effective tools like SurveyMonkey and Google Forms, the only reason to use mail-in survey is if it’s best suited to your target audience (e.g.,

Survey 29

Survey Donor Effective Audience 29

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 29, 2007

More about social media tools for philanthropy from Tactical Philanthropy. " Best Engaging Communities " a large collection of best-practices info and case studies about managing online communities found by Ian Wilker. A nice little utility that lets you embed google mymaps into your blog. " Jason is spot on.

Nptech 50

Nptech Summary Tag YouTube 50

Zen and the Art of Nonprofit Technology

DECEMBER 17, 2007

The tools are getting better and better, and one of the hallmarks of Web 2.0 – the APIs, make it all the more simple to aggregate all of someone’s online content. tool to jump in. at 10:52 am I hate giving my Google password to any web site that’s not at google.com. Or perhaps maybe I won’t even.

Web 113

Web Experiment gMail Open Source 113

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2009

I pulled these metrics from a tool called Postrank that uses a model called the " 5 C's of Engagement " in some email back and forth with Melanie Baker, the community manager for Post Rank, Sue Waters and I asked her if she could unpack the 5s a bit further and tell us a little bit about how it worked. 

Metrics 71

Metrics Bookmarking Analysis Feeds 71

Zen and the Art of Nonprofit Technology

SEPTEMBER 17, 2007

It is an internal assessment tool which helps organizations figure out what parts of their online strategy are working, and what parts might need tweaking. How odd is it then to teach Google Analytics to nonprofit techies but then say that site statistics had nothing to do with a nonprofit’s mission? 3 David Zeidman 09.18.07

Stats 100

Stats Web Statistics NTEN 100

NTEN

MARCH 1, 2011

The realization that maps can be a powerful tool for advocacy, management, and planning – data driven decision making anyone? Luckily, you don’t have to earn a four-year degree in geography or computer science to make use of mapping tools in your nonprofit. Below are five of our favorite tools. Too easy, right?

Tools 96

Tools Map Photography PDF 96

Neon CRM

SEPTEMBER 26, 2023

Here’s a list of the most common tools that a nonprofit CRM should include: Donor Database: If a nonprofit CRM doesn’t feature one of these, then you can’t really call it a CRM. The more capabilities covered by your chosen platform (and the more data your CRM contains), the greater the reach of these analytical tools.

Guide 52

Guide Database Nonprofit Blackbaud 52

Saleforce Nonprofit

JULY 27, 2021

As nonprofits look to make up for revenue lost, as well as take their engagement and giving to new heights, digital tools present new opportunities to reach new audiences and deepen relationships with existing supporters. App-based technology puts all this critical donor info at your fingertips, so that you can have an “always on” presence.

Marketing 112

Marketing Tips Australia Conservancy 112

Media Cause

MARCH 19, 2021

Because of these factors, we recommend using a second platform, such as Google Analytics, to verify conversion data. more info here ). more info here ). As with website campaigns, the “Resources” tab in Facebook is a helpful tool for determining what is required to continue running effective app ads.

Facebook 98

Facebook Change Aggregator Conversation 98

Allegiance Group

DECEMBER 22, 2022

As users start typing the street address, the lookup tool will guess what they intend to enter next. If you don’t have a plan for that info, don’t include the field. You can also capture these errors in your Google Analytics account. Google, Apple Pay, and PayPal integrations benefit the donor’s overall user experience.

Donation 52

Donation Create Gift Test 52

Tech Soup

NOVEMBER 8, 2013

But if you’re not a big collector of online information like Google, Facebook or Microsoft, what does big data have to do with you and your work? It's only when all those little chunks are aggregated that they turn into Big Data; then the software called analytics can scour it for patterns. It was last year as well.

Data 66

Data Disaster Map Organization 66

Achieve

JULY 23, 2017

Updating contact info gives you an opportunity to touch base with past donors prior to your year-end campaign. Many technology tools take time to gather data, however, so as soon as you decide the tools you need, get them installed.

Campaign 52

Campaign Channel Mail Contact 52

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

Also, most of the audiences I'll be talking to are not web analytics geeks either, so will need a basic and condensed overview too. Many are discovering that traditional web analytics and metrics (like page view) are not appropriate. Many are discovering that traditional web analytics and metrics (like page view) are not appropriate.

Metrics 56

Metrics Social Media Media ROI 56

Bloomerang

JULY 2, 2021

Do you have better opens and clicks, you know, your analytics for your newsletters? Do you have better analytics when you send it monthly versus quarterly? When you send it weekly, do your analytics, do they suffer and you have decreased opens because they’re receiving it too often? Then maybe monthly is the way to go.

Virtual 115

Virtual Communication Video Newsletter 115

Care2

APRIL 28, 2009

From grassroots advocacy staffers to Hill staffers and PR folks, the same questions arose during each panel session – what are the top social media tools we should be using to spread our message and how do we effectively use social media. All great questions! Consider it like an interactive 24-hour news cycle.

Social Media 76

Social Media Communication Online Media 76

Care2

MAY 4, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" All great questions! Consider it like an interactive 24-hour news cycle.

Social Media 76

Social Media Online Communication Media 76