Byte Technology

SEPTEMBER 22, 2015

Analytical tools have changed the way we digest important information on everything from website effectiveness to Facebook engagement to Twitter insights. The post Profiling Like a Pro: Understanding the Demographics of Your Instagram Audience appeared first on Byte Technology’s Nonprofit Web Design Insights Blog.

Demographics 100

Demographics Profile Audience Social Media 100

Nonprofit Tech for Good

JULY 2, 2020

The platform, however, is different than Facebook or Twitter. Start With the Right Profile Type. Instagram offers two account types — business and personal profiles. When creating an account for your nonprofit, you should choose a business profile over a personal one. Strategies for Fundraising on Instagram.

Fundraising 325

Fundraising San Diego Influence Profile 325

Media Cause

FEBRUARY 12, 2024

Organic social is considered free, non-paid content created, uploaded, and shared within social platforms such as Facebook, X (formerly Twitter), Instagram, and YouTube. Imagine extending SEO principles to social media platforms like TikTok, Instagram, Facebook, and LinkedIn. Now what exactly does it mean when we talk about social SEO?

Search 59

Search Alternative Social Social Media 59

Whole Whale

JULY 7, 2023

The truth for organizations is that it makes sense to at least claim your Thread profile from your Instagram account, regardless of how you plan to use it. Account Linkage : Threads requires users to have an Instagram account and allows them to import bio information and followers from an existing Instagram profile.

Twitter 105

Twitter Difference Profile Badge 105

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 9, 2014

My colleague, Alexandra Samuel, has published a report over at Vision Critical based on integrating survey data with consumers actual social media usage versus self-reporting. So, in other words, research respondents opt-in to integrating their answers with their social media profiles. Dabblers post two to four times a week.

Social Media 126

Social Media Audience Analytics Media 126

Whole Whale

JUNE 21, 2023

Many analytics platforms like Google Analytics, Facebook Web Insights, LinkedIn Website demographics and others show aggregated and anonymized data of website users. Connects the data in Google Analytics network reports with third-party databases of company information. Free CRM level has basic website activity tracking.

Track 52

Track Software Donor API 52

The Modern Nonprofit

JANUARY 16, 2024

Facebook offers the convenient option to “boost” an existing post, and while it’s a good place to dip your toes, using that alone is unlikely to give you a good return on investment. They work to help you make the best use of your website, analytics, digital content, advertising, social media , email, and more.

Platform 105

Platform Social Media NPO Grant 105

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 31, 2012

We talk about finding the right tool for the data collection job and tools come in three different categories: analytics tools, content analysis, and surveys. Analytics tools like the ones described below are good for measuring actions and engagement. Thankfully, you can now pre-schedule posts on Facebook itself.

Analytics 106

Analytics Tools Social New York City 106

Qgiv

JUNE 29, 2021

Buffer also offers analytics tools so you can learn more about your audience’s demographics and keep tabs on what posts perform best. With Loomly, you cannot only draft, schedule, and publish your social media posts but you can also draft Facebook and Instagram ads! Facebook Payments and Charitable Giving Tools.

Social Media 89

Social Media Tools Media Create 89

Nonprofit Tech for Good

JANUARY 24, 2017

Still in beta for most, LinkedIn is slowly rolling out a new design for Pages, Admin Tools, the News Feed, and LinkedIn Profiles. Engagement and/or click-throughs are often higher on LinkedIn Pages than on Facebook, Twitter, and Instagram. LinkedIn Analytics are straight-forward and detailed. linkedin.com/company/nonprofitorgs.

Linkedin 100

Linkedin Attention Social Media Analytics 100

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 17, 2010

The Salon has been a terrific listening post and generated some good ideas for how-to posts like this one from Kami Huyse about how to use google analytics to track social media campaigns. Last week, we heard from Ivan Boothe about a concern with merging Facebook pages with Facebook Places. He agreed to write a guest post.

Place 101

Place Facebook Philadelphia Profile 101

Care2

NOVEMBER 2, 2011

Facebook has launched some great new features and analytics that are impacting nonprofits. To help nonprofits navigate these opportunities on Facebook, Care2 held a terrific webinar this week entitled Keeping up with Facebook’s Changes (and “Liking” it!) Click here to listen and view the webinar.

Facebook 68

Facebook Change Stats Slides 68

Greater Giving

DECEMBER 15, 2022

Donor Profiles and Records . By using both Facebook and Tiktok, for example, you can reach different generations of donors. That way, donors can easily scan the code to access your Instagram or Facebook page instead of having to type in a link. Donor Profiles and Records. Integrating Marketing Channels . Social media.

Digital 75

Digital Marketing Donor Channel 75

Nonprofits Source

NOVEMBER 7, 2023

Just like identifying an ideal donor profile is useful for fundraising, your social media presence should cater to your defined target audience. Longer-form content suits Facebook users, while shorter-form videos work well for Instagram users. Use your logo as your profile picture. What should you post?

Social Media 52

Social Media Media Build Social 52

Beth's Blog: How Nonprofits Can Use Social Media

JULY 3, 2007

What you see above is my Facebook profile. I don't know why, but when I got my first invitation to Facebook back in September, I just ignored it. In February, I started to get more and more invitations from people I knew, so I decided to flesh out my profile. I thought I was too old.

Profile 50

Profile Screencast Facebook Analytics 50

Candid

OCTOBER 3, 2023

This summer, we asked a simple question on Facebook: Does a nonprofit need to produce an annual report? We already post our financial statement on our Candid profile, where it’s freely and publicly accessible to all. Do you have to produce an annual report? So, in 2021, we shifted our approach yet again.

Report 116

Report PDF Mail Nonprofit 116

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 7, 2011

Note from Beth: While many of us focus our attention on FB pages, Facebook groups can be a good platform for nonprofits to use for informal peer learning groups, getting feedback from your post passionate fans , or to cultivate and support a brand ambassadors group. Making Facebook Groups Rock – Guest Post by Miriam Brosseau.

Group 119

Group Facebook Doc Poll 119

Connection Cafe

FEBRUARY 8, 2018

Analytic Activism is a book about how advocacy organizations can make better decisions in the digital age. Between the hashtags, the Facebook groups, the online petitions, the blog posts, and the constant emails, there’s just an overwhelming amount of advocacy communication online today. The answer, of course, is “it depends.”

Analytics 31

Analytics Advocacy Chapter Environment 31

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 16, 2012

In early October we made the rounds to promote the book in Boston and I had a chance to meet Brooke Freedman and Brian Halligan at Hubspot. I happened to mention that I was seeing reports from nonprofit folks about the recent change in the Facebook Algorithm and Megan Keaney Anderson offered to write this guest post. What has changed?

Facebook 131

Facebook Measure Change Images 131

Allegiance Group

MAY 18, 2023

Tracking data on unique visitors, pageviews, backlinks, and more from Google Analytics is essential to creating compelling online content. Facebook & Instagram These two social media platforms have a role at every funnel level. Instagram integrates well with Facebook campaigns.

Digital 52

Digital Practice Donor Strategy 52

Qgiv

JULY 21, 2022

Sure, Facebook, Instagram, and Twitter all have millions of users as well, but LinkedIn is the perfect place to connect with businesses and network with professionals who would be interested in supporting your organization’s work and are looking for work or volunteer opportunities. Help your network update their profiles.

Linkedin 52

Linkedin Social Media Practice Media 52

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 3, 2011

Facebook Changes: A Complete Guide – by Mari Smith. Also, a few insights about the what the changes mean for Facebook pages. I don’t really feel comfortable sharing the fact that I took my kids to Chuck Cheese with all my professional colleagues who are friends with me on Facebook.” Sharing Philosophy.

Metrics 129

Metrics Facebook People Change 129

Media Cause

MAY 31, 2023

But if you engage in targeted advertising or use Google Analytics to track website visitors, privacy-first marketing should be a priority for your organization. When done right, you won’t be guessing using anonymous and often conflicting data from multiple third parties like Facebook, Google, LinkedIn, and more.

Marketing 52

Marketing Plugin Track Policy 52

NonProfit Hub

JANUARY 25, 2019

Use Google Analytics, Facebook, Twitter and Instagram insights to keep track of the demographics of people who engage with your content. To find your analytics on Facebook, go to your business profile and click the “Insights” tab. The unveiling of your new logo, website, mission, etc.

Profile 58

Profile Analytics Voice Audience 58

Tech Soup

NOVEMBER 9, 2012

All of these platforms have been profiled at our recent Social Media for Nonprofits conferences. In particular, their free reports give you your social audience’s pulse on Twitter, Facebook, YouTube, Google+, and other platforms. Facebook prioritizes posts scheduled via third parties lower, so that’s a no-no.

Analytics 58

Analytics Tools Social North America 58

Neon CRM

JUNE 27, 2023

And, as you post more often, you’ll be able to see analytics that show the best days and times to post for your audience and adjust your schedule accordingly. Explore other nonprofits’ social media profiles and ask the following questions: What do you like about what other organizations post?

Social Media 87

Social Media Strategy Create Media 87

Nonprofit Tech for Good

APRIL 14, 2014

Owned by Facebook, Instagram is the largest mobile social network in the United States. Your nonprofit will likely receive more Instagram likes than Facebook likes and Twitter retweets combined, and it’s a community that is very responsive to nonprofits and images and videos that foster social good. Use Instagram to Report Live.

Practice 263

Practice United States Images Stats 263

Nonprofits Source

OCTOBER 11, 2023

In this case, it’s most important to append social media profiles. For example, Getting Attention recommends leveraging Facebook challenges to encourage peer-to-peer fundraising on social media. Many social media platforms will also provide additional analytics to help you evaluate your posts’ performance.

Social Media 52

Social Media Data Media Atlanta 52

Amy Sample Ward

MARCH 5, 2013

You can then offer up snacks and drinks or even start conversations or games based on who is in the room and what they might enjoy, just like you do when you share certain content on certain online profiles based on the sub-groups in your community engaging on each platform.

eBook 276

eBook Social Media Campaign Media 276

Qgiv

APRIL 9, 2024

Some platforms, like Facebook and Instagram, offer donation features, such as donate buttons, that make it easier than ever for your supporters to contribute. Facebook is particularly useful for donation campaigns , because it has built-in donation tools and shareability features. Fundraising.

Social Media 52

Social Media Media Guide Social 52

Care2

JANUARY 4, 2010

28% of sites have Google Analytics. *5% 5% of sites link to their Twitter or Facebook profile. *2% 2% of sites display both a Twitter and Facebook link. Check out the stats below. *28% Danny Sullivan, a search engine expert analyzed another chart by Factual that showed additional stats but without exact percentages.

Twitter 56

Twitter Facebook Websites Stats 56

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 10, 2008

It peaked my interest as part of my continued coverage of Facebook Apps for Good. By planting cute little (virtual) fruit plants with your Facebook friends you can help make the world a greener place! Facebook users start by either sending plants to their friends or by accepting plants from their friends.

Green 59

Green Facebook Causes Donation 59

Amy Sample Ward

JULY 29, 2011

Some are using tools like Twitter or Facebook to invite listeners to a post-segment conversation with reporters, moving them from a passive action (listening) up the ladder of engagement to an active action of commenting and discussion. Google Analytics for Facebook Pages. Google Analytics for your Wiki.

Social Media 178

Social Media Public Media Community 178

Allegiance Group

APRIL 15, 2024

Use Google Analytics to track metrics like unique visitors, pageviews, backlinks, and more to identify how to create compelling online content. Start with a specific digital advertising plan that accounts for assumptions, projected growth, budget, flight dates, your ideal donor profile, design, analytics, and reporting.

Fund 52

Fund Donor Strategy Search 52

Forum One

MARCH 8, 2022

Catalyst partners with leading companies like Target, Facebook, Habitat for Humanity, and The Nature Conservancy to help realize inclusive workplace cultures, reduce the effects of unconscious bias, and advance women at all stages of their careers. Building equitable workplaces for women. Amplifying the voices of female peacemakers.

International 46

International Celebrate Colorado Children 46

Nonprofit Tech for Good

FEBRUARY 1, 2011

Facebook: facebook.com/nationalwildlife. From there I signed us up for various Facebook groups and profiles and continued experimenting sites like Change.org and Care2. And for that event, Facebook Causes helped us raise the most money we’ve ever raised on social media. Organization: National Wildlife Federation.

Social Media 190

Social Media National Interview Examples 190

Byte Technology

NOVEMBER 5, 2015

Facebook is an almost must-have for today’s non-profits. Post up-to-date information, respond to comments and delve into analytics to see what’s working and what isn’t for a solid four hours each week.

Social Media 100

Social Media Profit Media Time 100