Byte Technology

SEPTEMBER 22, 2015

Analytical tools have changed the way we digest important information on everything from website effectiveness to Facebook engagement to Twitter insights. The post Profiling Like a Pro: Understanding the Demographics of Your Instagram Audience appeared first on Byte Technology’s Nonprofit Web Design Insights Blog.

Demographics 100

Demographics Profile Audience Social Media 100

Whole Whale

JUNE 21, 2023

Many analytics platforms like Google Analytics, Facebook Web Insights, LinkedIn Website demographics and others show aggregated and anonymized data of website users. Connects the data in Google Analytics network reports with third-party databases of company information.

Track 52

Track Software Donor API 52

Nonprofits Source

NOVEMBER 7, 2023

Just like identifying an ideal donor profile is useful for fundraising, your social media presence should cater to your defined target audience. According to Getting Attention’s guide to digital marketing , the age of your audience can directly inform the platform you use. Use your logo as your profile picture.

Social Media 52

Social Media Media Build Social 52

Greater Giving

DECEMBER 15, 2022

Donor Profiles and Records . You’re likely already using these platforms for outreach, but how can you use them in innovative ways to engage with your supporters? While social media marketing is no longer a new style of outreach, the platforms available are constantly evolving. Donor Profiles and Records. Social media.

Digital 75

Digital Marketing Donor Channel 75

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 31, 2012

We talk about finding the right tool for the data collection job and tools come in three different categories: analytics tools, content analysis, and surveys. Analytics tools like the ones described below are good for measuring actions and engagement. Thankfully, you can now pre-schedule posts on Facebook itself.

Analytics 106

Analytics Tools Social New York City 106

Qgiv

JUNE 29, 2021

With Buffer, you can schedule your social media posts for specific dates and times on all major platforms—including Instagram! Buffer also offers analytics tools so you can learn more about your audience’s demographics and keep tabs on what posts perform best. Hootsuite offers drafting, scheduling, and publishing of social media posts.

Social Media 89

Social Media Tools Media Create 89

Qgiv

APRIL 9, 2024

Some platforms, like Facebook and Instagram, offer donation features, such as donate buttons, that make it easier than ever for your supporters to contribute. Check out your favorite organization’s social platforms or look at nonprofits with similar causes to your own. Fundraising.

Social Media 52

Social Media Media Guide Social 52

Qgiv

JULY 21, 2022

Known as the largest professional social networking platform, LinkedIn is the go-to resource for millions of job-seekers, professionals, and businesses to network and connect. To start establishing yourself as a world-changing, impactful organization on the platform, here are a few best practices to succeed on LinkedIn.

Linkedin 52

Linkedin Social Media Practice Media 52

Allegiance Group

MAY 18, 2023

Tracking data on unique visitors, pageviews, backlinks, and more from Google Analytics is essential to creating compelling online content. Here are the top digital platforms & channels for new donor acquisition. Facebook & Instagram These two social media platforms have a role at every funnel level.

Digital 52

Digital Practice Donor Strategy 52

Media Cause

MAY 31, 2023

But if you engage in targeted advertising or use Google Analytics to track website visitors, privacy-first marketing should be a priority for your organization. The metrics provided by third-party paid media platforms were always shaky at best and are becoming increasingly untrustworthy as digital privacy changes take hold.

Marketing 52

Marketing Plugin Track Policy 52

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 7, 2011

Note from Beth: While many of us focus our attention on FB pages, Facebook groups can be a good platform for nonprofits to use for informal peer learning groups, getting feedback from your post passionate fans , or to cultivate and support a brand ambassadors group. Making Facebook Groups Rock – Guest Post by Miriam Brosseau.

Group 119

Group Facebook Doc Poll 119

Allegiance Group

APRIL 15, 2024

Select communication channels and advertising platforms for the campaign. These should be channels and platforms that your audience regularly engages with. Use Google Analytics to track metrics like unique visitors, pageviews, backlinks, and more to identify how to create compelling online content.

Fund 52

Fund Donor Strategy Search 52

Amy Sample Ward

MARCH 5, 2013

You can then offer up snacks and drinks or even start conversations or games based on who is in the room and what they might enjoy, just like you do when you share certain content on certain online profiles based on the sub-groups in your community engaging on each platform.

eBook 276

eBook Social Media Campaign Media 276

Nonprofits Source

OCTOBER 11, 2023

In this case, it’s most important to append social media profiles. Start by choosing platforms for each campaign based on your audience. For example, Getting Attention recommends leveraging Facebook challenges to encourage peer-to-peer fundraising on social media. Use your audience personas as a guide map for your campaigns.

Social Media 52

Social Media Data Media Atlanta 52

Classy

JUNE 8, 2021

Given its member base of 756 million global professionals in over 200 countries, LinkedIn can be a powerful social media platform to help achieve your organization’s goals. Creating a LinkedIn Page for your nonprofit and posting content on a regular basis can help you attract a loyal and dedicated following on the platform.

Linkedin 121

Linkedin Nonprofit Search Hosting 121

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 16, 2012

In early October we made the rounds to promote the book in Boston and I had a chance to meet Brooke Freedman and Brian Halligan at Hubspot. I happened to mention that I was seeing reports from nonprofit folks about the recent change in the Facebook Algorithm and Megan Keaney Anderson offered to write this guest post. What has changed?

Facebook 131

Facebook Measure Change Images 131

NonProfit Hub

JANUARY 25, 2019

Use Google Analytics, Facebook, Twitter and Instagram insights to keep track of the demographics of people who engage with your content. To find your analytics on Facebook, go to your business profile and click the “Insights” tab. And when you’re communicating that mission, be consistent! The same goes for visuals.

Profile 58

Profile Analytics Voice Audience 58

Tech Soup

NOVEMBER 9, 2012

All of these platforms have been profiled at our recent Social Media for Nonprofits conferences. In particular, their free reports give you your social audience’s pulse on Twitter, Facebook, YouTube, Google+, and other platforms. Facebook prioritizes posts scheduled via third parties lower, so that’s a no-no.

Analytics 58

Analytics Tools Social North America 58

Twenti - Digital Marketing For Nonprofits

SEPTEMBER 21, 2020

We’ve compiled a quick guide to setting up your social media strategy by focusing on which platforms you should use, what content you should be putting up on them and when you should be posting. Facebook is the largest and most popular social media platform of our day, so where better to start? – Hubspot Research.

Social Media 52

Social Media Marketing Media Social 52

Forum One

MARCH 8, 2022

Catalyst partners with leading companies like Target, Facebook, Habitat for Humanity, and The Nature Conservancy to help realize inclusive workplace cultures, reduce the effects of unconscious bias, and advance women at all stages of their careers. Building equitable workplaces for women. Amplifying the voices of female peacemakers.

International 46

International Celebrate Colorado Children 46

Nonprofits Source

JULY 6, 2023

Donor Analytics Tools Nonprofits need to know who their donors are, what gift amounts to request, and when and how to request those gifts. For example, many organizations use deduplication tools that are able to analyze donor profiles, images, and other uploaded information for repeated files.

Technology 52

Technology Marketing Change Nonprofit 52

DipJar

SEPTEMBER 12, 2022

According to AccuData’s guide to digital advertising , social media is not only a popular platform for your supporters, but it is the new frontier of nonprofit marketing. . Start by doing social media research to find the right platform for your organization and consider those most trending among other nonprofits, including: .

Marketing 52

Marketing Social Media Nonprofit Integration 52

Bloomerang

APRIL 6, 2021

Rely on the data in your donor management platform to determine where your donors are most active. Years later, she gets a Facebook message from the animal shelter asking for a donation to its latest project. In addition to being tangible, letters are a great platform for memorable appeal. Direct Mail. Demographic information.

Mail 64

Mail Channel Strategy Fundraising 64

AccelEvents

NOVEMBER 23, 2020

There are many virtual fundraising ideas that work , so get creative, choose a virtual event platform, and get to it! . You may be able to stream some live video, with integrations to social media platforms of course, but you might also want to record content and upload it at a scheduled session time. Now for the fun part!

Virtual 97

Virtual Fundraising Registration Hosting 97

Qgiv

JULY 25, 2022

Platforms like GoFundMe don’t offer comprehensive fundraising solutions for nonprofits who want to connect with their donors and engage their supporters on a new level. However, when it comes to nonprofit fundraising, crowdfunding platforms often lack tools for supporters to get more involved in raising money.

Alternative 52

Alternative Guide Classroom Gift 52

The Science Behind Engaging your Supporters

SEPTEMBER 24, 2018

EveryAction stores over 89 million "Action Profiles" of donors and supporters, which means that a significant number of EveryAction forms come pre-filled. Utilize a sophisticated online advocacy platform. Use a powerful Facebook Ads integration. Higher Conversion Rates = Raising More Money. Visualize your data like never before.

Advocacy 88

Advocacy Offline Gartner Nonprofit 88

Nonprofits Source

APRIL 19, 2017

Custom Facebook Audiences. Custom Facebook audiences are an effective way to leverage your existing email lists. They work by matching your database with Facebook, creating a custom audience. This means you can target Facebook ads to appear on the feeds of people who have donated to your nonprofit. That’s it.

Ideas 111

Ideas Donation Online Strategy 111

Connection Cafe

JUNE 13, 2017

It’s now part of our regular editorial calendar to put our eNewsletter sign up form in our profile. What Hasn’t ‘Stuck to the Wall’: Instagram (both organic and paid) has not worked as a platform to promote our online individual giving campaigns. Keep exploring ways to post that will drive inbound web traffic and 2.

Ideas 47

Ideas Comparison America Newsletter 47

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 6, 2013

Note from Beth: One of the most common questions I get at workshops or webinars is, “Should our organization be on XYZ social or mobile platform?” Write a short profile of a few of your target audience members. ” Facebook Ads as Filters. Naturally this tactic only works if your audience is on Facebook.

Analysis 105

Analysis Audience Test China 105

Twenti - Digital Marketing For Nonprofits

SEPTEMBER 1, 2019

No other platform offers the same huge global reach for promoting awareness of important, yet suppressed, issues. These outstanding examples are social media campaigns that have expertly used the platform to further their cause. Take a look at the Facebook page for Project Life Jacket here. truth: #BigTobaccoBeLike.

Social Media 40

Social Media Campaign Media Social 40

The Modern Nonprofit

JANUARY 16, 2024

Facebook offers the convenient option to “boost” an existing post, and while it’s a good place to dip your toes, using that alone is unlikely to give you a good return on investment. They work to help you make the best use of your website, analytics, digital content, advertising, social media , email, and more.

Platform 105

Platform Social Media NPO Grant 105

Achieve

JANUARY 15, 2020

Feature Google Analytics tracking. Google Analytics allows you to view your site’s performance and understand where the traffic is coming from. Leverage a CMS that has embedded Google Analytics functionality so you can track metrics like site visits, bounce rates, and more. Provide SEO tools.

Associations 52

Associations Database Integration Software 52

AccelEvents

NOVEMBER 23, 2020

There are many virtual fundraising ideas that work , so get creative, choose a virtual event platform, and get to it! . You may be able to stream some live video, with integrations to social media platforms of course, but you might also want to record content and upload it at a scheduled session time. Now for the fun part!

Virtual 52

Virtual Fundraising Registration Hosting 52

NonProfit Hub

JULY 27, 2017

From organizing donor profiles to implementing fundraising strategies to attending conferences , your mind must be scrambling to remember everything! Imagine being able to grow your donor base and keep track of each donor profile. Plus, you can track your communication efforts easily with their dashboard analytics!

Software 42

Software Guide Nonprofit Analytics 42

CauseVox

OCTOBER 12, 2021

But what are the best online fundraising platforms for nonprofits? There are tons of online fundraising platforms and software out there that claim they’re the solution to all your problems and promise to bring you hundreds of thousands of dollars. So, what is the best online fundraising platform for your nonprofit?

Platform 72

Platform Online Fundraising Grant 72

Top Nonprofits

DECEMBER 6, 2021

As social media has become a big part of our lives, many individuals have gained a large following on their personal profiles. Then you can reach out to these individuals and ask them to promote your cause on their personal profiles through posts and live videos. What about those leaked reports from Facebook and Instagram?

Donor 52

Donor Management Virtual Newsletter 52

Nonprofits Source

AUGUST 12, 2019

It also gives you a platform to include a compelling call-to-action that prompt your audience to take the next step – visit your site, fill out a form … – without seeming too “ salesy.” Platforms like Instagram, Facebook, and YouTube present an endless source of information on the people you want to connect with.

Video 45

Video Create Donor Los Angeles 45