Media Cause

FEBRUARY 12, 2024

Organic social is considered free, non-paid content created, uploaded, and shared within social platforms such as Facebook, X (formerly Twitter), Instagram, and YouTube. Imagine extending SEO principles to social media platforms like TikTok, Instagram, Facebook, and LinkedIn. Now what exactly does it mean when we talk about social SEO?

Search 59

Search Alternative Social Social Media 59

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 31, 2012

We talk about finding the right tool for the data collection job and tools come in three different categories: analytics tools, content analysis, and surveys. Analytics tools like the ones described below are good for measuring actions and engagement. Thankfully, you can now pre-schedule posts on Facebook itself.

Analytics 106

Analytics Tools Social New York City 106

Media Cause

MAY 31, 2023

On the surface, it makes sense that privacy and tracking would be at the bottom of a marketer’s task list. But if you engage in targeted advertising or use Google Analytics to track website visitors, privacy-first marketing should be a priority for your organization. The Importance of First-Party Data What’s the Big Deal?

Marketing 52

Marketing Plugin Track Policy 52

Nonprofits Source

NOVEMBER 7, 2023

Just like identifying an ideal donor profile is useful for fundraising, your social media presence should cater to your defined target audience. Longer-form content suits Facebook users, while shorter-form videos work well for Instagram users. Track reliable results. Use your logo as your profile picture.

Social Media 52

Social Media Media Build Social 52

Qgiv

JUNE 29, 2021

Buffer also offers analytics tools so you can learn more about your audience’s demographics and keep tabs on what posts perform best. With Loomly, you cannot only draft, schedule, and publish your social media posts but you can also draft Facebook and Instagram ads! Facebook Payments and Charitable Giving Tools.

Social Media 89

Social Media Tools Media Create 89

Greater Giving

DECEMBER 15, 2022

Donor Profiles and Records . By using both Facebook and Tiktok, for example, you can reach different generations of donors. That way, donors can easily scan the code to access your Instagram or Facebook page instead of having to type in a link. Donor Profiles and Records. Integrating Marketing Channels . Social media.

Digital 75

Digital Marketing Donor Channel 75

Care2

NOVEMBER 2, 2011

Facebook has launched some great new features and analytics that are impacting nonprofits. To help nonprofits navigate these opportunities on Facebook, Care2 held a terrific webinar this week entitled Keeping up with Facebook’s Changes (and “Liking” it!) Click here to listen and view the webinar.

Facebook 68

Facebook Change Stats Slides 68

Allegiance Group

MAY 18, 2023

Tracking data on unique visitors, pageviews, backlinks, and more from Google Analytics is essential to creating compelling online content. Facebook & Instagram These two social media platforms have a role at every funnel level. Instagram integrates well with Facebook campaigns.

Digital 52

Digital Practice Donor Strategy 52

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 17, 2010

The Salon has been a terrific listening post and generated some good ideas for how-to posts like this one from Kami Huyse about how to use google analytics to track social media campaigns. Last week, we heard from Ivan Boothe about a concern with merging Facebook pages with Facebook Places. He agreed to write a guest post.

Place 101

Place Facebook Philadelphia Profile 101

Amy Sample Ward

MARCH 5, 2013

You can then offer up snacks and drinks or even start conversations or games based on who is in the room and what they might enjoy, just like you do when you share certain content on certain online profiles based on the sub-groups in your community engaging on each platform.

eBook 276

eBook Social Media Campaign Media 276

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 3, 2011

Facebook Changes: A Complete Guide – by Mari Smith. Also, a few insights about the what the changes mean for Facebook pages. I don’t really feel comfortable sharing the fact that I took my kids to Chuck Cheese with all my professional colleagues who are friends with me on Facebook.” Sharing Philosophy.

Metrics 129

Metrics Facebook People Change 129

Nonprofit Tech for Good

APRIL 14, 2014

Owned by Facebook, Instagram is the largest mobile social network in the United States. Your nonprofit will likely receive more Instagram likes than Facebook likes and Twitter retweets combined, and it’s a community that is very responsive to nonprofits and images and videos that foster social good. Use Instagram to Report Live.

Practice 256

Practice United States Images Stats 256

NonProfit Hub

JANUARY 25, 2019

Use Google Analytics, Facebook, Twitter and Instagram insights to keep track of the demographics of people who engage with your content. To find your analytics on Facebook, go to your business profile and click the “Insights” tab. The unveiling of your new logo, website, mission, etc.

Profile 58

Profile Analytics Voice Audience 58

Tech Soup

NOVEMBER 9, 2012

All of these platforms have been profiled at our recent Social Media for Nonprofits conferences. In particular, their free reports give you your social audience’s pulse on Twitter, Facebook, YouTube, Google+, and other platforms. Facebook prioritizes posts scheduled via third parties lower, so that’s a no-no.

Analytics 58

Analytics Tools Social North America 58

Qgiv

APRIL 9, 2024

Some platforms, like Facebook and Instagram, offer donation features, such as donate buttons, that make it easier than ever for your supporters to contribute. Facebook is particularly useful for donation campaigns , because it has built-in donation tools and shareability features. Fundraising.

Social Media 52

Social Media Media Guide Social 52

Amy Sample Ward

JULY 29, 2011

Some are using tools like Twitter or Facebook to invite listeners to a post-segment conversation with reporters, moving them from a passive action (listening) up the ladder of engagement to an active action of commenting and discussion. The PMDMC conference had a 4-part social media track. Google Analytics for Facebook Pages.

Social Media 178

Social Media Public Media Community 178

The Science Behind Engaging your Supporters

SEPTEMBER 24, 2018

EveryAction stores over 89 million "Action Profiles" of donors and supporters, which means that a significant number of EveryAction forms come pre-filled. It's powerful workflows are meant to help nonprofit fundraisers ditch spreadsheets once and for all, and track major gifts like never before. #7. Have easy access to the voter file.

Advocacy 88

Advocacy Offline Gartner Nonprofit 88

Allegiance Group

APRIL 15, 2024

Along the way, it’s key to track and analyze your campaign’s performance data. Use Google Analytics to track metrics like unique visitors, pageviews, backlinks, and more to identify how to create compelling online content. Launch your campaign. Prioritize educating donors first.

Fund 52

Fund Donor Strategy Search 52

Care2

JANUARY 4, 2010

28% of sites have Google Analytics. *5% 5% of sites link to their Twitter or Facebook profile. *2% 2% of sites display both a Twitter and Facebook link. 1% of sites have Quantcast tracking code. Check out the stats below. *28% After reviewing the charts he estimated about: *20% of sites use Flash. *19%

Twitter 56

Twitter Facebook Websites Stats 56

Nonprofit Tech for Good

FEBRUARY 1, 2011

Facebook: facebook.com/nationalwildlife. From there I signed us up for various Facebook groups and profiles and continued experimenting sites like Change.org and Care2. And for that event, Facebook Causes helped us raise the most money we’ve ever raised on social media. Organization: National Wildlife Federation.

Social Media 190

Social Media National Interview Examples 190

Nonprofits Source

JULY 6, 2023

Donor Analytics Tools Nonprofits need to know who their donors are, what gift amounts to request, and when and how to request those gifts. For example, many organizations use deduplication tools that are able to analyze donor profiles, images, and other uploaded information for repeated files.

Technology 52

Technology Marketing Change Nonprofit 52

Classy

JUNE 8, 2021

Start by building a list of search terms that are likely to appear on the profiles of people who will resonate with your mission. Previously, he worked at Google, IBM, Facebook, and Accenture. . Whether it’s your next donor, board member, employee, or volunteer, they’re probably on LinkedIn—and they’re only a connection away.

Linkedin 121

Linkedin Nonprofit Search Hosting 121

Nonprofits Source

APRIL 19, 2017

Custom Facebook Audiences. Custom Facebook audiences are an effective way to leverage your existing email lists. They work by matching your database with Facebook, creating a custom audience. This means you can target Facebook ads to appear on the feeds of people who have donated to your nonprofit. That’s it.

Ideas 111

Ideas Donation Online Strategy 111

Nonprofit Tech for Good

APRIL 27, 2023

Google Analytics :: analytics.google.com Google Analytics is a freemium web analytics service offered by Google that tracks and reports website traffic. It is important to note that you must upgrade to Google Analytics 4 by July 1, 2023. See also OptInMonster. Meta pays all processing fees for eligible nonprofits.

Digital 347

Digital Marketing Tools Resource 347

DipJar

SEPTEMBER 12, 2022

Facebook: With live streaming and story capabilities, Facebook is ideal for spreading the word about your upcoming fundraisers and events. TikTok has always been about video, but platforms like Instagram and Facebook are now also prioritizing this interactive content—because it works! . Identify your distribution channels.

Marketing 52

Marketing Social Media Nonprofit Integration 52

NTEN

JULY 18, 2011

By now you’ve probably played around a bit with Facebook’s ‘Like’ button. You’ve suggested that Facebook friends ‘Like’ your Facebook page. You’ve tried to keep track of which posts supporters ‘Like’ most. Because on average, Facebook users who ‘Like’ content have TWICE the number of friends than a typical Facebook user.

Facebook 74

Facebook Social Media Advocacy Site 74

TechImpact

OCTOBER 6, 2014

Google Analytics alone has 9 different categories, with 46 subsections listed underneath them. While across the major social media networks there are a seemingly infinite number of analytics, there is a hierarchy of importance among them. Check out part one of this series where we cover what website analytics you should be tracking.

Social Media 246

Social Media Analytics Track Media 246

Achieve

JANUARY 15, 2020

Feature Google Analytics tracking. Google Analytics allows you to view your site’s performance and understand where the traffic is coming from. Leverage a CMS that has embedded Google Analytics functionality so you can track metrics like site visits, bounce rates, and more. Provide SEO tools.

Associations 52

Associations Database Integration Software 52

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 6, 2013

One of the more chilling innovations in marketing over the past few years is called “predictive analytics” It’s this blend of statistical analysis, data mining and psychology which enabled Target to conclude that a teenage girl was pregnant before her father did. ” Facebook Ads as Filters. How old are they?

Analysis 105

Analysis Audience Test China 105

NonProfit Hub

JULY 27, 2017

Your nonprofit has plenty to keep track of. From organizing donor profiles to implementing fundraising strategies to attending conferences , your mind must be scrambling to remember everything! Imagine being able to grow your donor base and keep track of each donor profile. Their analytics adapt to your organization!

Software 42

Software Guide Nonprofit Analytics 42

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 6, 2007

I've also added the pink ribbon to my Facebook profile. Facebook The Non-Profits on Facebook Group is for those who work for, belong to, or support nonprofits on Facebook. Why not join, upload your logo in the photo pool, and write a wall post promoting your latest your Facebook project! more about it here.

Nptech 50

Nptech Tag Facebook Wiki 50

NTEN

JULY 28, 2010

A whopping 86% of nonprofits say they have a presence on Facebook or another social media site according to the 2010 Nonprofit Social Networking Benchmark Report. . First Step – Analytics. Use bit.ly to create short urls, because it supports source code tracking. Definitely. Still not convinced. For transaction pages (e.g.

Social Media 67

Social Media Site Media Social 67

The Modern Nonprofit

JANUARY 16, 2024

Facebook offers the convenient option to “boost” an existing post, and while it’s a good place to dip your toes, using that alone is unlikely to give you a good return on investment. They work to help you make the best use of your website, analytics, digital content, advertising, social media , email, and more.

Platform 105

Platform Social Media NPO Grant 105

The Science Behind Engaging your Supporters

OCTOBER 3, 2018

Use your software’s data and analytics to understand how your donors arrive at their decisions to donate - that way, you can strategically encourage additional gifts by putting “signs” along that journey and make giving convenient. Did he engage with a recent fundraising email? Click an online ad? Answer a call to donate on social media?

Donor 65

Donor Guide Fundraising South Dakota 65

Tech Soup

MAY 7, 2013

This month the news is about WiFi embedded in a magazine, Braille smartphones, ultramobile devices, innovation in Eastern Europe, Windows 8 Apps for Social Good Winners, a new Pinterest analytics tool, the emergence of digital wallets, and Ginny Mies pick for the mobile app of the month. Strange News. They can "repin" things that.

Phone 48

Phone News Technology Free 48

Qgiv

MARCH 26, 2024

This task management software can help keep your team on track when doing tedious tasks. This tool allows you to create a page of links to put in your social media profiles. Meta provides a full suite of fundraising tools for nonprofits for both Facebook and Instagram. Google Analytics. QuickBooks. Meta Fundraising Tools.

Resource 122

Resource Raise Free Help 122

Connection Cafe

JULY 5, 2017

Consider starting with your long-form blog post on your website, then slice it up into shorter forms on Twitter, Facebook and Instagram. Facebook groups and websites such as Quora, Buzzsumo and Reddit can provide some good content ideas around any topic. Throw a link to their social media profile or website.

Websites 37

Websites Strategy Content Nonprofit 37