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Announcing Our New VP of Strategy

Forum One

Steven is energized by mission-driven work and the opportunity to support organizations that are experts in their sector, from climate to policy advocacy. We design new, fresh solutions based on tested, proven approaches.” He urges clients to: “Come to us with a hard problem. We’re excited to work collaboratively.

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How Successful Nonprofits Invest, and Reinvest, in their Online Presence

Nonprofit Tech for Good

In 2017, Race Forward merged with the Center for Social Inclusion to become the nation’s largest research, advocacy and services organization devoted to racial justice. The Race Forward communications team constantly revisits their strategies in search for more resonant messages and new opportunities for engagement.

Online 240
professionals

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4 Steps to Breaking Down Complicated Content

Media Cause

Website or Dedicated Landing Page: Cons: It makes for a poor first step in a user journey since unless folks are actively searching for information, they likely won’t stumble across it. If it’s paid search, folks will be needing to search for your cause (or relevant keywords) to show up. Test and track. as an example. .

Content 105
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Early guidance on Threads, Meta’s answer to Twitter

M+R

So the search continues. We know from our media advocacy campaigns that Twitter offered a public gathering place for journalists, thought leaders, and influencers to exchange ideas and comment on the news cycle. Take it for a test drive. Maybe you dipped your toes in with Hive or Spoutible, but didn’t find enough engagement.

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The Small Nonprofit’s Guide to Inspiring Calls To Action

Get Fully Funded

Use A/B testing to assess the effectiveness of your CTAs. If you’re prompting supporters to get involved with an advocacy campaign , you wouldn’t want to use a long-winded CTA button that says “Click Here to Advocate for Animals In Your Area Today.” Use A/B testing to assess the effectiveness of your CTAs. Your CTAs should: .

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Does Your Nonprofit Need a Website Revamp? How to Tell

Top Nonprofits

All advocacy campaigns, social media links, and other engagement opportunities should be relevant and available for your audience to get involved with directly on your website. For instance, an advocacy organization may use a bold weighted, vertical typeface to represent their organization. Engagement opportunities. Typography.

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Engage, request, repeat: The proven formula for retaining donors

Candid

This will help you build strong, genuine supporter relationships that stand the test of time. . Invite donors to participate in peer-to-peer fundraising initiatives , volunteer opportunities, advocacy campaigns, and other activities. The donor retention formula. Offering multiple ways to get involved.

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