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Closing the Loop Between Social Media and Offline Action

Beth's Blog: How Nonprofits Can Use Social Media

But as a bonus, I learned from Facebook expert Mari Smith , that sandwich boards and window clings with Facebook and Twitter IDS are an effective technique to close the loop between offline and social media. to track how your online social network activities are driving offline actions.

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6 Tips on How to Use Social Media to Acquire New Donor Prospects

Nonprofit Tech for Good

Surely, we should be looking at social networks as a “cultivation” and “relationship-building” tool in the same sense that we do offline in person. 3) Capture social media followers that visit your website. They are not places where individuals go first to seek out information about a cause or to make a donation.

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Real-Time Web Social Action Events: Blurring the Offline/Online Distinction?

Beth's Blog: How Nonprofits Can Use Social Media

My guess is as we enter 2010, might we see the invention of Real Time Web fundraising events As more nonprofit explore the possibilities of location-based social networks and fundraising , the distinctions between online/offline fundraising will melt away.

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New on SSIR: Slacktivism, the gateway to change?

Amy Sample Ward

Slacktivism, to me, comes down to two crucial points: 1) organizations play an important role in creating and endorsing the level to which people take action, and 2) “slacker activism” is really a gateway to more lasting change. It’s just a matter of shaping your call to action well. Create opportunities with multiple levels of action.

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2011 NTC Preview: Can Social Networks Create Social Capital?

NTEN

Ted Fickes, Electronic Communications Manager, The Wilderness Society (Central Rockies Regional Office) In September, 2008, Green for All , 1Sky and the We Campaign organized a national day of action -- Green Jobs Now -- to demand progress on green jobs and a green economy. Larger numbers of friends/fans/followers indicate strength.

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Facebook: Is it Worth your Nonprofit’s Time?

NetWits

Or will nonprofit campaigners who spend eight hours a week on their FB fanpage see better results such as more actions taken on campaigns and increased donations? Like other studies have noted, social networks like Facebook are not raising much money. hours per week on the social network.

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Which Social Networking Analysis Term Best Describes Virgin America?

Beth's Blog: How Nonprofits Can Use Social Media

I've been in Washington, DC for the Network Effectiveness and Social Media Strategy Map working session for Packard Foundation Grantees convened by Monitor Institute. This is a post to help me identify what I don't know about social network analysis and mapping tools with the hope that you'll fill in the gaps in the comments.