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Lessons learned: Using demographic data to move from intention to action 

Candid

As more funders seek to use demographic data to inform their grantmaking decision-making, 125 partners have now joined the Demographics via Candid movement. The process and timing of asking nonprofits for demographic data matters. The process and timing of asking nonprofits for demographic data matters.

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8 Tried-and-True (Secret) Individual Donor Fundraising Action Tips

Bloomerang

These are my favorite tips to enhance what you’re already doing to attract and sustain individual donor fundraising. . Secret Sauce: Easy-to-implement, practical action steps. One place I worked saw appeals with notes get a 30%+ rate of return vs. a 4% return from appeals without notes! . Most are evergreen. .

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4 Tips to Create a Nonprofit Content Strategy for WordPress

Nonprofits Source

Regardless of how familiar you are with WordPress or web design, you’re sure to gain valuable insights with these top tips. What actions do you want visitors to take on your site? Bounce rate. A high bounce rate may be indicative of user experience issues or unengaging content. Conversion rate.

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5 Tips to Optimize Your Healthcare Organization Website

sgEngage

Dive into your constituent data to understand your audience’s demographics. Review your site’s metrics such as time spent on each page, call to action (CTA) click-through rate, bounce rate, and conversion rates for pages such as your donation form or new patient registration page. Use strategic calls to action.

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Get Your Small Business on the Map: 5 Digital Marketing Tips

Nonprofits Source

Whether you own a pet-care business , bookstore, or flower shop, these five tips will help put your small business on the digital map. Then, tailor your communications according to each persona’s demographics, behaviors, preferences, and motivations. Fortunately, getting started doesn’t have to be complicated.

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Level Up Your Marketing with Analytics

Association Analytics

In this blog, we share tips on how to take your marketing to the next level with the help of analytics. In today’s world, success is measured by more than just clicks and open rates. Association Analytics Tip: Always be deliberate in the data you ask for! Use demographics and behavior to help customize your marketing messages.

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5 Game-Changing Marketing Tips to Maximize Auction Exposure

DNL OmniMedia

Demographics. For instance, you’ll want to track email open rates, social media likes, and click-through rates to gauge performance. Instead of making static, informative posts, consider creating more dynamic and compelling content that drives viewers to action. Previous engagement.

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