NetWits

APRIL 2, 2013

In a couple of weeks, the 2013 Blackbaud Online Marketing Benchmark Study will be released (previously the Convio Online Marketing Benchmark Study ). The annual report informs how organizations measure impact relative to their peers. To say this is a highly anticipated, monumental report would be an understatement.

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Rate San Diego Open Benchmark 139

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 4, 2013

Note from Beth: You need a identify a measurable goal for your integrated social media strategy that can be linked to your organization’s overall results and pick a data point or KPI that you will collect along the way to measure success. Flickr Photo by Kevlar.

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Benchmark Social Media Global Project 103

Connection Cafe

JANUARY 20, 2015

Where I see nonprofits often still coming up short, though, is measuring multi-channel results, especially beyond email conversions. If these other channels are now part of your campaigns, then you have to be able to measure them, too. This metric is usually overlooked, but it should be right up there with email conversion rates.

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Metrics Campaign Channel Conversation 20

Achieve

AUGUST 27, 2017

2013 Millennial Impact report. You forgot to measure (or you’re measuring the wrong thing). When our clients complain about an awareness campaign that “failed,” a lot of times it’s because they didn’t think they needed to track any metrics (after all, how. you measure someone’s “awareness”?), Don’t believe me?

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Awareness Campaign Metrics Measure 52

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2014

This has an added benefit of increasing your “people talking about” metric which gets the content into more newsfeeds. Sharing memories from Seminar 2013 at the #icnola reunion! RamahSeminar (@RamahSeminar) December 24, 2013. This is a book giveaway that John Haydon did for my book, Measuring the Networked Nonprofit.

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Practice Tips Social Meme 107

NonProfit Hub

OCTOBER 15, 2014

Focus on five key areas: help them build brand visibility, recognize their generosity, offer creative approval, measure metrics and keep lines of communication open. When a company sponsors an event, they want to measure their return on investment. So how can you ensure a successful relationship with your corporate sponsor?

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Sponsor Metrics Nonprofit Evaluation 57

Saleforce Nonprofit

AUGUST 5, 2022

Purpose-Driven Companies use a Purpose Mindset to Advance Measurable Goals. Stand-out companies set measurable goals to put their business strategy and purpose statement into action. In 2013, it became one of the first airlines to outfit a portion of its fleet with split scimitar winglets. Purpose-Driven Companies Innovate.

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Companies Alaska Malta Philanthropy 106

Connection Cafe

DECEMBER 23, 2014

In 2013, the Wikimedia Foundation raised $37 million from more than 2.5 Measure Your Results: The team at Wikipedia is very focused on measuring their results. Wikipedia uses metrics to understand how they are doing compared to prior campaigns and to continue trying to improve results going forward.

Wikipedia 52

Wikipedia Campaign Online Learning 52

Tech Soup

MAY 30, 2013

The 2013 Online Marketing Benchmark Study. Don't miss our most popular webinar series of the year, where we'll reveal the results of the 2013 Blackbaud Online Marketing Benchmark Study. We'll highlight key online trends to help you measure success and identify what you can be doing better to help you reach your mission.

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Benchmark Studies Marketing Online 40

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 6, 2014

But many nonprofits are not properly measuring whether their engagement efforts are worth the time and cost. Based on the her book, Measuring the Networked Nonprofit, winner of the 2013 Terry McAdam Award, Beth Kanter will share frameworks, strategies and practical tips for engaging with your network in ways that lead to measurable results.

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Social Media Network Media Free 108

Connection Cafe

MAY 29, 2014

And there’s certainly truth with that statement – the 2013 Benchmark Report is broken up by not only NTEE verticals but by revenue band and email tier – but the sheer size of an organization’s email file is starting to mean a lot less. For the last seven years, the Benchmark Report measured total and usable email housefile size.

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email Files Broadcast Metrics 40

Connection Cafe

SEPTEMBER 10, 2013

Here are some ways you can do this for your nonprofit organization: Take a look at your fundraising efforts so far, measuring your fiscal year results over the previous fiscal year. There are several other metrics you can look at, but these are just some that might be helpful for your organization to reflect upon this season.

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Reflection Time Evaluation Metrics 33

ASU Lodestar Center

MARCH 1, 2013

The impact of new technologies is invariably misjudged because we measure the future with yardsticks from the past.” - Stephen Baker, a technology journalist in a recent NY Times Blog. New yardsticks require new measures, new measures require new institutions. New institutions require new rules and regulations.

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Research Social Giving Italy 73

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 19, 2013

Harvard Business Review, March 2013. SSIR Blog, January 2013. Do you need share of voice metrics requiring vast amounts of competitive data from across the web? After answering these questions, you should have a good idea of the requirements you have for a tool to measure your social media marketing results.

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Social Media Channel Data Media 100

Connection Cafe

OCTOBER 9, 2013

Speaking during bbcon 2013, Blackbaud’s Conference for Nonprofits in National Harbor, Md., Measurement is essential to understand your impact. Activities must support priorities, so it is imperative to define key metrics that drive your organization and create plans that are focused on driving those metrics.

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New Hampshire Impact Build Fundraising 35

AFP Blog

MARCH 1, 2013

Nonprofits and Data: Looking for Inspiration | npENGAGE : Is it just me, or is everything coming up data in 2013?

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Data Seattle Metrics Nonprofit 26

ASU Lodestar Center

JUNE 19, 2017

Looking at overhead alone is a poor way to measure a nonprofit organization’s overall performance (Letter to the Donors of America, 2014). 2013, March). Tyler Adams completed his Bachelor’s degree in Leisure, Youth and Human Services with an emphasis in Nonprofit Management at the University of Northern Iowa back in 2013.

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Build Arizona America Iowa 49

Connection Cafe

SEPTEMBER 18, 2013

The Next Generation of Canadian Giving 2013. hjc, Blackbaud, Edge Research, and Sea Change Strategies recently studied the giving habits and communication preferences of four generations of Canadian donors and published their findings in a report called The Next Generation of Canadian Giving 2013. A recent study says no. Fundraising'

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Giving Canada Generation Social Media 34

Connection Cafe

SEPTEMBER 7, 2016

In 2013, the Council on Financial Assistance Reform (COFAR) announced sweeping changes to the grant management process for US federal grant recipients in both pre-award and post-award phases. As representatives from the organization stated, “we focus on purposefully measuring the most critical metrics of progress.”

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Grant Management Phase Award 20

Connection Cafe

AUGUST 9, 2013

A 2011 Gleanster survey found their most important value drivers were: Testing and measuring everything. MailerMailer’s 2010 Email Marketing Metrics Report, 2011 MarketingSherpa Email Marketing Benchmark Survey. Blackbaud’s 2013 Online Marketing Benchmark Study for Nonprofits. 2013 eNonprofit Benchmark Study by NTEN and M+R.

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email Campaign Test Benchmark 48

Connection Cafe

DECEMBER 22, 2013

As we prepare for our leap into 2014, let’s learn from 2013′s ups and downs – triumphs and flops – and make this next year one for the record books. Here’s Your 2013 Nonprofit Roundup: THIS – thanks to Marc Koenig of Nonprofit Hub: Nonprofits, 2014 is the Year of the Blog. Infographics.

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Story Nonprofit Social Media Content 54

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 1, 2012

If you are a FB Page administrator, you probably noticed the new metric Facebook has on the bottom of every post showing how many people it reached. ” This brave group beta tested not only the content in the book, but also the workshop curriculum that I will be teaching during 2013. To Promote or Not to Promote? (…and

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Facebook Experiment Question Measure 120

NTEN

JUNE 3, 2013

The vast majority of organizations reported that program staff decide what to measure, what it means, and are in charge of the capture, management, and sharing of data. When you talk data with development professionals, they often think of giving history and campaign metrics. But the problem might also be with the word itself.

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Impact Data NTEN Community 87

Beth's Blog: How Nonprofits Can Use Social Media

MAY 14, 2013

Unfortunately, as Beth has pointed out , Facebook doesn’t always make it easy to generate meaningful and measurable results that drive your mission or your bottom line. These apps help organizations take advantage of Facebook’s new functionality in order to generate more meaningful and measurable fan engagement. Cute dog photo: check.

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Facebook Results Help Cancer 113

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 14, 2014

I’m teaching a graduate class at the Monterey Institute of International Studies based on my books, The Networked Nonprofit and Measuring the Networked Nonprofit. Social channels continued to show strong growth over the past 12 months, with top social networks adding more than 135 million new users in the course of 2013.

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Policy Social Media International News 103

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 2, 2015

She hired Bob Filbin, Dosomething.Org’s first data scientist. She confessed to the audience she thought data science was about measurement and accountability. They can also analyze the message they receive back and learn. They don’t ask open-ended messages, but asked close-ended questions so they can measure. Focusing on KPIs.

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Learning Teen El Paso Homeless 50