Remove 2013 Remove Measure Remove Metrics Remove Philanthropy
article thumbnail

Finally, A Clear Shift in Attitudes About Measuring Social Media

Beth's Blog: How Nonprofits Can Use Social Media

I spent a year co-writing on a book, “ Measuring the Networked Nonprofit ,” with measurement guru KD Paine because I felt strongly focusing on vanity metrics such as follower counts or Facebook likes was a waste of time. I didn’t get asked ”What are the best tools to measure followers on Twitter?

article thumbnail

A Webinar: Measuring the Networked Nonprofit

Care2

If you have not read Beth Kanter and KD Paine's awesome new book Measuring the Networked Nonprofit , then you must check out Care2's webinar on December 4th at 2PM ET led by Beth, Ashley Boyd of MomsRising, and Ryann Miller of Care2. The 7 steps of measurement. What you'll learn: How to lead with a networked mindset.

Measure 65
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

What does a Purpose-Driven Company Look Like?

Saleforce Nonprofit

Purpose-Driven Companies use a Purpose Mindset to Advance Measurable Goals. Stand-out companies set measurable goals to put their business strategy and purpose statement into action. In 2013, it became one of the first airlines to outfit a portion of its fleet with split scimitar winglets. This isn’t disinterested philanthropy.

Companies 106
article thumbnail

5 Mistakes You’re Making With Your Awareness Campaigns

Achieve

Philanthropy News Digest. 2013 Millennial Impact report. You forgot to measure (or you’re measuring the wrong thing). When our clients complain about an awareness campaign that “failed,” a lot of times it’s because they didn’t think they needed to track any metrics (after all, how. So, what should you measure?

article thumbnail

Online Marketing Benchmark Study for Nonprofits — Webinar Series

Tech Soup

The 2013 Online Marketing Benchmark Study. Don't miss our most popular webinar series of the year, where we'll reveal the results of the 2013 Blackbaud Online Marketing Benchmark Study. We'll highlight key online trends to help you measure success and identify what you can be doing better to help you reach your mission.

article thumbnail

Is “Ambient Data” from Social Media Channels Useful for Funders?

Beth's Blog: How Nonprofits Can Use Social Media

” Lucy Bernholz, “ Data-first Philanthropy.” Here’s a small list of articles and blog posts that help frame this topic, including how the term “Data-Informed” was using in my recent book, “ Measuring the Networked Nonprofit.” ” Lucy Bernholz, “ Data-first Philanthropy.”

article thumbnail

Research Friday: Transforming the mindset from charitable giving to the social economy

ASU Lodestar Center

The impact of new technologies is invariably misjudged because we measure the future with yardsticks from the past.” - Stephen Baker, a technology journalist in a recent NY Times Blog. New yardsticks require new measures, new measures require new institutions. Is the social economy just another buzzword or a new paradigm?