Connection Cafe

JULY 3, 2013

billion dollars in 2012. According to the Online Marketing Benchmark Study for Nonprofits [ Download Now !] Paying attention to sustainer giving, website traffic, email response rates and other key metrics is an important part of creating a successful online fundraising program. Those are numbers to get excited about!

Metrics 52

Metrics Online Benchmark Fundraising 52

NetWits

APRIL 2, 2013

In a couple of weeks, the 2013 Blackbaud Online Marketing Benchmark Study will be released (previously the Convio Online Marketing Benchmark Study ). However, the benchmark study is a tool, and like any tool, it depends on how it’s used. To say this is a highly anticipated, monumental report would be an understatement.

Rate 139

Rate San Diego Open Benchmark 139

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 1, 2011

Some struggle to find an attainable number. Benchmarking comparing your organization’s past performance to itself or doing a formal or informal analysis of peer organizations can help. It also helps to break down your goal into monthly or quarterly benchmarks. Acquire 100 new donors through Facebook Causes by June 30, 2012.

Social Media 129

Social Media Media Social Chart 129

Connection Cafe

MAY 9, 2013

Over time, we’ve isolated certain benchmarks that provide clues to the health of an event. Efforts that improve these metrics often lead to growth in revenue and vitality of an event or event series. Common peer-to-peer benchmarks include the following: Repeat attendance. How Do I Use Metrics with My Event?

Analytics 40

Analytics Benchmark Fundraising Metrics 40

Beth's Blog: How Nonprofits Can Use Social Media

MAY 11, 2016

So here are four principles we used in designing GuideStar Platinum : Nonprofits should choose metrics that make sense for them. We have gathered 700 suggested metrics for our Common Results Catalog —but nonprofits can always add their own metrics, too. It is valuable to identify cases where nonprofits use common metrics.

Measure 50

Measure Metrics Nonprofit Ratio 50

NTEN

JANUARY 23, 2012

You may recall that the NTEN community recently helped us raise over $15,000 to host more local events throughout 2012. One of the things we wished for as we navigated the campaign: benchmarks. We'll share some more of the "how-to" type advice in the coming days, but for now, here are some of NTEN's benchmarks.

NTEN 55

NTEN Campaign Fundraising Benchmark 55

Connection Cafe

JULY 12, 2013

While it is advised to review event metrics after an event, it may be beneficial to review some fundraiser participation while the fundraising is actually happening. Learn what makes a peer-to-peer participant an effective fundraiser in the 2012 donorCentrics Peer-to-Peer Fundraising Benchmarking Insights whitepaper.

Online 38

Online Fundraising Metrics Benchmark 38

NTEN

MAY 20, 2013

You can download the complete report here , and don''t forget the companion online benchmarking tool , where you can compare some of your organization''s data against your peers in our research. This gives us (and you) a more comparable metric. FTE tech staff for your team is keeping up.

Ratio 85

Ratio Report Technology Roles 85

Amy Sample Ward

JANUARY 24, 2012

You may recall that the NTEN community recently helped us raise over $15,000 to host more local events throughout 2012. One of the things we wished for as we navigated the campaign: benchmarks. We learned so much while running that campaign, but we also made lots of mis-steps along the way.

Web 117

Web Indiana Case Study Bookmarking 117

Tech Soup

APRIL 2, 2012

Whether your email marketing program is just getting started or already mature, you need to keep track of key metrics to make sure your email program is performing to its full potential. " Local Community Organizers Affinity Group. 3:30 p.m.

Conference 44

Conference Technology San Francisco Disaster 44

Care2

DECEMBER 30, 2012

According to the 2012 Nonprofit benchmark Social Network Benchmarking Report, 98% of nonprofits didn’t raise a dime on Facebook, which is second most trafficked site on the web in the U.S. As you have probably experienced yourself, raising money for your nonprofit campaign on social media is like pulling teeth.

Social Media 78

Social Media Raise Money Media 78

Connection Cafe

DECEMBER 31, 2013

Back by popular demand was Steve MacLaughlin’s analysis of the 200 email subject lines sent to him from nonprofits between December 1, 2012 and December 31, 2012. Steve MacLaughlin confessed that he used to believe that online average gift size was a vanity metric. That is until he learned to love really dig into the data.

Meme 51

Meme Ideas Content Generation 51

Connection Cafe

JULY 17, 2013

The first metric that we need to rethink is measuring success based on the percentage of participants we’re converting into fundraisers. So, guess what… despite all our best efforts we’re not moving this massive metric boulder. Here are the percentages from 2008-2012: 27%, 29%, 28%, 27% and 27%. Seriously… we’re not.

Time 36

Time Fundraising Chart Stats 36

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 30, 2011

Establishing metrics for this campaign was difficult in that we didn’t have anything to use as a benchmark. Our digital engagement success is evolving based on our experience and it is difficult to outline what metrics of success might look like. What does success look like?

Hurricane 97

Hurricane Measure Social Media Pledge 97

Connection Cafe

AUGUST 9, 2013

MarketingSherpa’s gigantic 2011 Email Marketing Benchmark Survey found that, in the corporate world, the most effective email elements to test are: Target audience. Landing page. Subject line. Call-to-action link. In case you didn’t see, nonprofit click-through rates declined 16% in 2012.**. Call-to-Action Link Testing.

email 48

email Campaign Test Benchmark 48

Connection Cafe

SEPTEMBER 6, 2017

To put that in perspective, the year before the first #GivingTuesday in 2012, there were just $6.6 Once you understand what actions you want to drive on the day, set milestones and benchmarks for success. Blackbaud processed more than $47.7 million in online donations from U.S. nonprofits on Tuesday, November 29, 2016.

Campaign 48

Campaign Create Giving Org 48

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 14, 2014

Benchmark Studies and Examples. In the US, there are several terrific benchmark studies of nonprofits and technology , including some on social networking but these are focused mostly on US nonprofits. I spent some time searching for similar studies or compilations for international organizations as well as some specific examples.

Policy 103

Policy Social Media International News 103

Forum One

DECEMBER 13, 2023

Since 2012, Educational Testing Service (ETS) has engaged Forum One to design and build more engaging, interactive reports to share the NAEP results, including the most recent 2022 Nation’s Report Cards for Mathematics and Reading , with data at the national, state, and district levels.

Celebrate 67

Celebrate Award Colorado Museum 67

Forum One

DECEMBER 13, 2023

Since 2012, Educational Testing Service (ETS) has engaged Forum One to design and build more engaging, interactive reports to share the NAEP results, including the most recent 2022 Nation’s Report Cards for Mathematics and Reading , with data at the national, state, and district levels.

Celebrate 46

Celebrate Award Colorado Museum 46