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New Report: 2011 eNonprofit Benchmarks Study

NTEN

Not necessarily, according to the 2011 eNonprofit Benchmarks Study , just released at the 2011 NTC by M+R and NTEN. People unsubscribe because they read your message and decide your cause isn't interesting to them; people donate because they read your message and decide that it is. A high unsubscribe rate is bad, right?

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Boost Online Fundraising with Mid-Year Revenue Spikes

NetWits

Download the complete 2011 Online Giving Report to learn more about the 13% YoY growth, double-digit growth since 2009 and the top reasons your nonprofit should invest in its online fundraising program. For a large portion of the nonprofit sector December is a critical time of year. Download the report now! . Key takeaway.

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Fundraising Ideas to Reverse the Trend of Declining Email Response Rates

NetWits

The much-anticipated 2013 eNonprofit Benchmark study was released last week. based national nonprofits in 2012. Nonprofits often use this study to benchmark their own online activities and fundraising ideas. Fundraising email click-through rates dropped 27 percent and response rates were down 21 percent from 2011.

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How to Use Data to Improve Prospect Identification

sgEngage

I have always found one of the most exciting things about the nonprofit sector to be its diversity. Nonprofits encompass organizations of all sizes, varied organizational structures, unique missions, and a limitless range of fundraising priorities. Understanding Benchmark Data. Making Identification Proactive, Not Reactive.

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Are Nonprofits Raising Money Via Social Networks?

Care2

The 2011 Nonprofit Social Network Benchmark Report provides some incredible data on how 11K+ nonprofits are using social networks such as Facebook, Twitter, LinkedIn, and others. Are nonprofits raising any money on social networks? Facebook is the most popular commercial social network for nonprofits.

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5 More Good Nonprofit Infographics

sgEngage

This is the sequel to the original 5 Good Nonprofit Infographics article. Here are five more good nonprofit infographics worth looking at. Peer to peer fundraising has becoming a powerful way for individuals to raise money and awareness for the causes that are important to them. How the Top 50 Nonprofits Do Social Media.

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The Multichannel Giving Paradox: Online Donors vs. Offline Donors

NetWits

That is, of course, only true if the nonprofit is successful in converting the online donor to an offline giving habit, usually direct mail giving. Watching this growth in online giving, combined with the steady performance in offline giving, can cause nonprofits to mistakenly believe that donors are seamlessly flowing between channels.

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