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A Guide to Email Accessibility Best Practices for Nonprofits

Nonprofit Tech for Good

Key criteria for nonprofits to consider when designing emails for accessibility include: Ensure that your brand colors pass ADA contrast ratio guidelines of 4.5:1 Understanding what WCAG criteria is new and what remains relevant is important for growing your supporter base and maximizing your impact. Spread the word!

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How to Demonstrate ROI to Your Nonprofit Board Members

Nonprofit Tech for Good

Your board may well be aware of metrics surrounding the cost to raise a dollar and be keen to understand what that number is for your nonprofit. no Development director) or a lack of experienced business staff can limit an organization’s efficiency and drive up the cost to raise a dollar metric. However, gaps in management (i.e.,

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What Are Key Event Metrics and Why Do They Matter?

Greater Giving

Key performance indicators (KPIs) are measures of how much money your fundraising events are raising, how your audience is growing, and which parts of your event are the most successful. One key piece of information about any fundraising event is how much money was put in, and how much money it raised in return. Cost-to-Revenue Ratio.

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4 Financial Metrics to Increase Transparency for Your Nonprofit

sgEngage

Impact of Transparency in Nonprofits Studies show that organizations that provided better and more information to stakeholders raised substantially more money in subsequent years than organizations that didn’t share information with stakeholders. Here are the metrics: Program ratio = program expenses / total expenses.

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How to Prevent Donor Fatigue in a Nonprofit

Get Fully Funded

It usually shows up in one or more ways, like these: Declining donations Lower total amount raised through an appeal Declining open rate on emails Declining click through rate in emails Increased number of lapsed donors Fewer large gifts If you’re tuned in to your donors and how they feel, you may also have a gut sense that something is wrong.

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Why You Should Do A Cost-Benefit Analysis Before Throwing Your Next Nonprofit Fundraising Event

Bloomerang

Let’s look at the cost to raise a dollar for a range of fundraising strategies. In the best of all possible worlds, it cost 50 cents to raise a dollar from an event. Awareness raising” meets folks at the very beginning of the development/marketing pipeline. Spending more to raise substantially more makes sense.

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The Importance of Data Analytics for Fundraising Events

Achieve

Positive-to-Negative Ratio There will always be some people that love and support your event and some people that don’t, but the ratio you see between praise and criticism can provide a key indicator of overall event satisfaction and effectiveness.