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6 Steps to Get the Press to Tell Your Story

NonProfit Hub

Even so, getting attention from the shrinking, but highly diversified, press pool still takes persistence and creativity. Here are 6 steps to get the press to tell your story: 1. Reporters do not wait at their desks for press releases to arrive. Don’t wait for them to call. Start small. Monitor and communicate.

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A $500 Million Pledge to Support Local News

Non Profit Quarterly

Since 2005, some 2,200 local newspapers have closed, according to a press release by the MacArthur Foundation. In an effort to turn this trend around, the MacArthur Foundation unveiled in September 2023 the Press Forward initiative, a coalition of 22 founding donors set on “strengthening communities and democracy by supporting local news.”

Local 102
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How to Use UTMs to Leverage Donor Acquisition for Your Nonprofit

Nonprofit Tech for Good

UTM s stands for Urchin Tracking Module (nothing to do with sea creatures ). UTM s are an extremely effective way to both track fundraising campaigns and measure their success. They are universal, so many tools track them or support adding them automatically. How can we track marketing initiatives using UTMs?

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How to Set Up Google Analytics and Google Tag Manager on Your Cvent Event Pages

Media Cause

Setting up tracking using Google Tag Manager can be very challenging, but the Media Cause Marketing Technology team has conducted research and found a way to add Google Tag Manager to your event pages. Going to the top right of your screen and pressing the icon will give you an admin option.

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5 Reasons Your Board Should Switch to Google Drive

Nonprofit Tech for Good

By keeping all the board materials on a Google Drive (or another cloud storage service), these documents – whether they are bylaws, budgets, minutes, agendas – will make it easier for board members to keep track of documents, and not risk losing them when a board member’s computer crashes, or someone unexpectedly resigns.

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Are corporations making good on their racial equity pledges?

Candid

Candid ha s been tracking racial equity funding for a decad e , but this recent philanthropy response was staggering. Yet a closer look at th is funding shows that pledges — particularly those from corporate funders — account for nearly three-quarters of the dollars we’ve tracked.

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What counts as racial equity funding?  

Candid

Tracking racial equity funding . In 2018, Candid created a website to track racial equity funding, news, and research reports. We began tracking grants and pledges based on press releases and public announcements to tell a real-time story. . a major part of the?recent recent racial equity funding story, so we made?a

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