Connection Cafe

APRIL 10, 2017

My recent paper, Remarkably Outstanding Implementation: The Foundation for Positive ROI with Target Analytics , is now available. As I prepared and wrote this paper, several thoughts occurred to me about the importance of measuring ROI for nonprofit analytics projects that I thought I would highlight for you in this post.

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TechImpact

OCTOBER 2, 2014

Email marketing ROI is around 4,300%. According to a recent study conducted by the Direct Marketing Association, email marketing has a 4,300% ROI , which is comparable to direct traffic, CPC, and even organic search traffic. That picture board that gives me great recipes and craft ideas? And for good reason, too. 78 cents each.

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Candid

AUGUST 18, 2021

If efficiency, technology, and smarter fundraising have been on your nonprofit’s radar, you’ve almost certainly encountered artificial intelligence (AI). . Machine learning technology uses these patterns to train predictive algorithms that will measure specific propensities and make predictions. How Nonprofits Use AI.

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Byte Technology

JANUARY 14, 2022

The results gave us a clear picture of the benefit of both Brand Awareness and Promotional Broadcast campaigns for Flourish. The post Start-up Marketing: How To Do It Right appeared first on Byte Technology. First step was getting a clear understanding of who their competition was and how they were marketing themselves.

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Nonprofit Tech for Good

MARCH 24, 2011

They are simply tools that can result in high ROI for your nonprofit, but only if the person sharing Status Updates, Twittering, and Checking-in on behalf of your nonprofit has the right skills, experience and training to make social media produce results. Webinar Special :: Eight Social Media and Mobile Technology Webinars for $250.

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sgEngage

NOVEMBER 3, 2022

As nonprofit finance leaders, we are charged with empowering our teams with the technology, skills, and support they need to adapt and grow. Gartner’s research focuses on how technology can help restore and strengthen an organization’s financial health. SUPPORT DATA-DRIVEN INVESTMENT DECISIONS. Identify Ways to Reduce Waste.

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Digital Gartner Nonprofit Fund 70

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 29, 2009

Flickr Photo by Cursed Thing Last year at this time, I was in Austin, TX doing a keynote workshop for Legal Services Corporation on the ROI of Nonprofit Technology. I still think these are components are essential and should be applied to looking at the ROI (Results on Insight) for nonprofits and social media.

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DNL OmniMedia

APRIL 1, 2024

However, navigating the complexities of setting up a data warehouse can be challenging, even for the most technologically savvy organizations. With all of your data in one place, you can have a big-picture view of your organization’s operations that can help you set the right strategic goals.

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Nonprofit Tech for Good

JANUARY 14, 2013

In the next few weeks I’ll be making recommendations of which tools and trends in technology nonprofits should prioritize in 2013, but for this year’s post on New Year’s resolutions I wanted to get back to basics. 9) Browse pictures of baby animals regularly. 10) Track the growth and ROI of your online communities.

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Association Analytics

FEBRUARY 14, 2022

Infrastructure stability – with all of your data stored in a data warehouse, it makes switching your other technology platforms easier as you don’t have to be concerned with losing, or not having access to, data from those platforms. Paint a picture that your audience will recognize themselves in. Take action!

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Analytics Language Associations Case Study 169

NTEN

AUGUST 4, 2011

This focus on organizational process – rather than, say, making sure staff desktops are running the organizational email client properly – is changing the direction of technology leadership within organizations. We all say that it's not about the technology, but really, we tend to get caught up in the tech, anyway. of people, even.

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Discussion NTEN Change Technology 63

Connection Cafe

JUNE 23, 2014

How we get and share information, and our fundamental behaviors as human beings, are all being disrupted by the influence that technology and the internet are having on our lives and the world around us. Below are the four key areas to focus on while preparing your pitch for technology investment: Know the trends. What is the ROI?

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Technology Leadership Offline Demographics 44

Qgiv

NOVEMBER 30, 2021

With rapidly changing technology and the need to be nimble in our approach to donors, leveraging the data in your nonprofit donor database is more important than ever before. Missing the Big Picture: The database coding is set-up for one-off events, reports, or initiatives rather than considering the long-term strategy.

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Database Donor Fundraising Nonprofit 52

NonProfit Hub

JANUARY 28, 2021

This will damage your organization’s name and strain your digital marketing budgets due to lower ROI from such emails. . Author Bio: Ankit Thakor is a strategic thinker and visionary who can see the big picture and focus on key issues to accomplish established goals. Remember to thank your donors.

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email Marketing Spam Rate 85

Allegiance Group

APRIL 15, 2024

Direct mail can benefit your nonprofit in many ways, from connecting with donors in a personal way and yielding a high ROI. Conduct research about your organization’s specific market, working to identify marketwide consumer and technology trends. VPM earned a 255% ROI with an integrated direct mail marketing campaign.

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Mail Fundraising Nonprofit Channel 52

Nonprofit Tech for Good

NOVEMBER 21, 2010

Are you tracking Return on Investment (ROI), and how? Please summarize your ROI. I am tracking the ROI. I track the ROI a few ways. (1) Summary of ROI. We have over 70 affiliates in the U.S. 1) Using Google Analytics to track referrals to www.pancan.org from social networking outlets. (2)

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Cancer Los Angeles Social Media Action 223

Media Cause

JULY 22, 2021

Not only can you get a more complete picture of how your customers engage with your organization across channels, but also devices. You may also use this technology to predict churn rates and potential revenue you can earn from a particular set of customers. These reports help you analyze particular aspects of the customer journey.

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Analytics Google Phase Nonprofit 52

Everyaction

MAY 2, 2018

Convincing your board to invest in something new, however, can be another question altogether, and t his is especially true for fundraising and technology related issues, where in-depth knowledge may be required to truly understand the important details. Discuss new technology as a way to achieve the organizational goals that you all value.

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Tools Fundraising Proposal ROI 54

Saleforce Nonprofit

NOVEMBER 18, 2021

Salesforce’s technology donation program that provides 10 free licenses to eligible organizations, as well as other free and discounted products ? Pictured: Ishalaa Ortega, an Immigration Equality spokesperson and former client. It can customize campaigns and quickly access reliable information around a campaign’s ROI.

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Nonprofits Source

FEBRUARY 24, 2023

Digital marketing is essential for reaching new customers, raising brand awareness, and maintaining sustainable growth in the modern age of technology. Doing so will help drive a high ROI for your small business. Studies show that people spend an average of eight hours and five minutes interacting with digital media per day.

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Map Digital Business Marketing 52

The Science Behind Engaging your Supporters

SEPTEMBER 24, 2018

Aside from fundraising and digital tools, EveryAction also is a leading provider of nonprofit advocacy technology. Custom reports offer a real-time picture of your supporters across all channels. The company is a leader in the nonprofit technology space. Your nonprofit technology shouldn't look like it was built in 1983.

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Advocacy Offline Gartner Nonprofit 88

DNL OmniMedia

MAY 13, 2021

Invest in the best fundraising technology. The data in your nonprofit database can be a powerful tool for informing your fundraising strategy on a big-picture level by showing where there’s room for improvement and where you can execute an integration between digital and direct mail channels. Invest in the best fundraising technology.

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Mail Integration Digital Strategy 52

sgEngage

DECEMBER 20, 2023

With these two numbers, you can identify the ROI for each channel. To learn more about how to calculate and apply your indirect cost rate to your programs and services, check out our webinar with Dr. Colton Strawser, A Complete Picture: How to Calculate and Communicate Indirect Program Costs. Identify the top line for each channel.

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Foundation Build Grant Fund 80

Nonprofit Tech for Good

JULY 9, 2012

Bless the volunteers and interns, but unless they have experience or training in writing web conent, publishing e-newsletters, and launching and maintaining online fundraising campaigns, then they are not going to understand the bigger picture of the strategy behind utilizing social media. can produce significant ROI is a myth.

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Amy Sample Ward

FEBRUARY 27, 2009

The Three Dimensions of Social Media ROI | NTEN: The Nonprofit Technology Network - Holly Ross has an excellent post and commentary about measuring ROI: "return on investment is really hard to determine. It's a three-dimensional picture, but we've been trying to render it in two-dimensional tools."

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Bookmarking ROI National Collaboration 100

Nonprofit Tech for Good

DECEMBER 12, 2011

are already using social media, many have not yet taken all of the steps below to ensure that their social media campaigns are built on a solid foundation meant to produce ROI (Return on Investment). Define Your Metrics and Create a Social Media ROI Spreadsheet. Though most nonprofits in the United States, Canada and the U.K.

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sgEngage

JANUARY 19, 2023

With these two numbers, you can identify the ROI for each channel. Fill them in on your highlights—new programs, funding opportunities, and challenges—and they can share regulations they are watching or new technology they are implementing. But technology is making it easier to streamline processes and cut down on manual work.

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Foundation Build Fund Review 78

NTEN

NOVEMBER 3, 2008

Your guide to the resources that will help you put technology to work for your cause. It may be easy for big groups, with photogenic interests -- like the National Wildlife Federation's Wildlife Habitat program or The Nature Conservancy's nature picture contest -- to use something like Flickr, but you're too small? Share Your Story.

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Technology ROI Flickr Social Media 36

Nonprofit Tech for Good

MAY 7, 2012

received 93,000 visits and as traffic grows consistently from month to month so does my ROI. Still, understand that the more good, high-quality content your nonprofit blog publishes, the higher your ROI. Keep them brief, include a quote or two from the person being highlighted, and definitely add his picture. Nonprofit Tech 2.0

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Content Ideas Nonprofit Interview 260

sgEngage

JANUARY 19, 2023

With these two numbers, you can identify the ROI for each channel. Fill them in on your highlights—new programs, funding opportunities, and challenges—and they can share regulations they are watching or new technology they are implementing. But technology is making it easier to streamline processes and cut down on manual work.

Foundation 52

Foundation Build Fund Review 52

EveryAction

MARCH 16, 2023

Technology tools are innovating, fast. Building integrations creates a positive ripple effect across entire organizations, and the return on investment (ROI) more than justifies the work up front. The financial return on your technology investments. What is a software integration? What are the benefits of software integrations?

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Integration Software Search Zambia 184

Nonprofit Tech for Good

MARCH 6, 2013

Still, understand that the content your nonprofit blog publishes, the higher your ROI. It’s also a good idea that every time you launch a new social media or mobile technology community or campaign, you write a brief blog post and list specific ways in which supporters can participate. It makes them feel special and important.

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Content Ideas Nonprofit Interview 237

Beth's Blog: How Nonprofits Can Use Social Media

MAY 20, 2010

One of the reasons I made a commitment to blogging about professional topics regularly was because I was inspired by Marnie’s nonprofit technology blog, ext. He discusses a way of seeing both the big strategic picture and the smaller immediate tactics. join my fan page, read the thread, and the link is at the bottom).

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Bloomerang

OCTOBER 2, 2021

If you’re looking at your technology budget and wondering whether you’re getting your money’s worth, join Digital Strategist & Technology Coach Maureen Wallbeoff and learn exactly how to harness the power of your technology to help your organization grow. So I can picture your office or your home office. ” .

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Technology Video Nonprofit System 100

Qgiv

DECEMBER 15, 2021

Similarly, you can use your smartphone to take high-quality before and after pictures of more serious cases and add those pictures to a slideshow on your donation page. One of the many benefits of technology is that we no longer have to guess how to make our donation forms more effective. Tech Can Help You Raise More .

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See3

MARCH 19, 2008

I am very excited to be here and I will hopefully be taking a lot of pictures and video and blogging when I have some free minutes. It is great to be out of the still freezing Chicago and I am looking forward to meeting with many of the 1,200+ folks who have come to talk about what technology can do for nonprofit organizations.

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Everyaction

APRIL 30, 2018

In this blog series, we're focusing on how Higher Educational Institutions use technology to communicate with and engage their students and alumni. Luckily, technology can make this process easier, enabling universities to communicate with alumni effectively and cultivate deep relationships over time.

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University Practice Tech Mail 40