Nonprofit Tech for Good

FEBRUARY 8, 2012

At the end of the Social Media for Social Good: A How-To Guide for Nonprofits is a nine-page “Nonprofit Tech Checklist” which I have copied and pasted below. That was my number one priority when writing the book… to create a comprehensive, useful social and mobile media how-to guide for nonprofits. 1) Website.

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Social Media Social Media Tech 270

Nonprofit Tech for Good

JULY 30, 2012

Your nonprofit can learn a lot from the 11 (mostly large) nonprofits listed below by simply following, liking, and subscribing to their e-newsletter, blog, Facebook Page, Twitter, YouTube Channel, etc. A small selection of that criteria is as follows: Consistent use of a visually compelling square avatar across all social networks.

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Social Media Media Hints Social 277

Qgiv

APRIL 9, 2024

With the rise of smartphones, it seems like everyone’s constantly on social media, making it the perfect marketing tool for your nonprofit! Infact, there are over 308 million social media users in the United States alone. Learn how your organization can take full advantage of social media in this guide!

Social Media 52

Social Media Media Guide Social 52

Media Cause

JANUARY 26, 2024

The monthly social trends report from Media Cause spotlights the biggest trends on social media each month, and spotlights how nonprofits and social good organizations can use social media effectively to reach and engage with their audience. These monthly trends are written by Alex Piscatelli , Social Media Strategist.

Trend 59

Trend Social Social Media Influence 59

Candid

JANUARY 31, 2024

Our Get Started YouTube playlist offers a shortlist of videos on fundraising and proposal writing—all under three minutes. For example, follow Candid on LinkedIn , TikTok , YouTube , or Instagram to get quick tips from a range of fundraising experts. For example, short videos are a great way to learn quickly.

Professional 98

Professional Develop Impact Fundraising 98

NetWits

JANUARY 6, 2011

Thankfully, the YouTube Nonprofit Program has made it easy to add interactive calls to action to your videos. In YouTube videos, you can create links with the annotation tool, which you’ve probably seen before (they look like thought bubbles or text boxes.). So, first things first: sign up for the YouTube Nonprofit Program.

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YouTube Video Action Newsletter 198

Nonprofit Tech for Good

MAY 3, 2011

Title: Social Media for Social Good: A How-To Guide for Nonprofits. Dedication: This book is dedicated to all the nonprofit staff and volunteers worldwide who Tweet, Share, Update, Friend, Like, Check-in, Join, Connect, and Post for Social Good. Chapter 1 Websites, E-newsletters, and “Donate Now” Campaigns.

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Social Media Content Social Chapter 202

Nonprofit Tech for Good

MARCH 24, 2010

“A survey of 200 charity and foundation professionals revealed that nonprofits are finding it difficult to determine how valuable social media tools are for their organizations. If you are using social media correctly, then your numbers should rise from month-to-month. Blogging was the missing piece in my social media strategy.

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Social Media Metrics Track Myspace 249

Nonprofit Tech for Good

APRIL 7, 2011

To begin, here are five ways to integrate social media into your nonprofit’s website: 1) Add social networking icons to your homepage. Increasingly supporters expect to find social networking icons on your nonprofit’s homepage. 3) Add Flickr SlideShows or YouTube videos to content pages.

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Social Media Integration Websites Widget 248

Nonprofit Tech for Good

JULY 3, 2012

We’re almost a decade into using social media and yet one of the most striking realities when I give in-person social media trainings is the wide variety of experience of the nonprofits in the room. The spectrum of expertise and passion for social media swings wide. website, e-newsletter, Donate Now campaigns) and Web 2.0

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Social Media Media Social Myspace 205

NetWits

MAY 12, 2011

Do you know how many of your supporters use popular social networks like Facebook, Twitter, and YouTube? YouTube is the second most used search engine in the world. With usage stats like that it’s probably safe to assume that a large portion of your supporter are using at least one social network, right?

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Social Media Studies Fundraising Media 279

Nonprofit Tech for Good

FEBRUARY 17, 2011

Would you ever put a cropped logo on your website or in your e-newsletter? Or sign off on a proof for a print newsletter or funding appeal where your logo was cropped or shrunk so small it was made completely unreadable? The visual appeal of your social media avatar is very important to the success of building your online brand.

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Social Media Avatar Media Social 232

Nonprofit Tech for Good

DECEMBER 2, 2012

The Social Web has dramatically changed how non-governmental organizations communicate with supporters, donors and volunteers. Many organizations are making simple mistakes that are draining their social media Return on Investment (ROI) – the good news, however, is that these mistakes can be easily fixed. The Social Web), and Web 3.0

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Asia Social Media Practice Free 203

Nonprofit Tech for Good

JUNE 15, 2014

One week before each webinar, Nonprofit Tech for Good e-newsletter subscribers will be notified. You can subscribe to the e-newsletter on the right side of this blog. Facebook Fundraising Google Plus LinkedIn Mobile Media Social Media Twitter YouTube' Twitter followers will be notified first.

Tech 268

Tech Free Open Community 268

Nonprofit Tech for Good

JULY 9, 2012

Working within the confines of an almost non-existent online communications budget, my primary responsibilities were to maintain our website and publish a twice-monthly e-newsletter, quarterly print newsletter, and numerous print fundraising appeals through out the year. Here are five reasons why: 1.

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Social Media Management Media Social 272

Nonprofit Tech for Good

JULY 7, 2016

You may have an e-newsletter list that includes all donors and supporters, another list specifically for repeat donors, and another list for supporters who have not yet donated. Promote an online contest and offer free giveaways where signing up for your e-newsletter is required to enter. Not all email lists are the same.

email 156

email Build Newsletter Mobile 156

Nonprofit Tech for Good

JULY 22, 2012

To better accommodate nonprofits located in Asia Pacific, each fall I offer a series of social media webinars scheduled for nonprofits located in the Asian Pacific Time Zones ( View Webinars for Nonprofits in the U.S. November 6: YouTube, Flickr and Pinterest. Social Media for Social Good: A How-To Guide for Nonprofits.

New Zealand 202

New Zealand Australia Social Media Media 202

Nonprofit Tech for Good

DECEMBER 12, 2011

The following is an excerpt from Chapter 2 of the newly released book Social Media for Social Good: A How-To Guide for Nonprofits. are already using social media, many have not yet taken all of the steps below to ensure that their social media campaigns are built on a solid foundation meant to produce ROI (Return on Investment).

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Social Media Media Avatar Organization 222

Nonprofit Tech for Good

APRIL 2, 2016

Small (and medium-sized) nonprofits have a different experience on social media than large nonprofits. Small nonprofits have to work harder at growing their following and most often the work of social media management is added to an already full job description. LinkedIn, Pinterest, Snapchat, YouTube, Google+, Vine, Tumblr?

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Social Media Media Social St. Louis 100

Nonprofit Tech for Good

JANUARY 13, 2020

3) Send to Social Media. Include links to your active social media channels like Facebook, Twitter, Instagram, and YouTube. You can also use your ‘Confirmation Page’ to specifically ask donors to opt-in and receive your email newsletters and text message updates.

Action 339

Action Donation Mobile Social Media 339

Nonprofit Tech for Good

JULY 28, 2010

Social networking communities are migrant communities. Social media skeptics often say that it’s a waste of time to utilize social networking sites because they are here today, and then gone tomorrow. Social networking communities are migrant communities. Social media in many ways is a numbers game.

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Social Network Community Network Myspace 192

Nonprofit Tech for Good

JULY 11, 2012

To follow up on Monday’s post about why nonprofits should consider hiring a social media manger , below is an excerpt from Social Media for Social Good: A How-To Guide for Nonprofits that helps further explore the time commitment necessary to create and sustain a comprehensive social media stategy for your nonprofit.

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Social Media Media Ning Social 245

Nonprofit Tech for Good

MARCH 18, 2013

Nonprofit website design and online fundraising have dramatically changed in recent years due to the rapid rise of social media and mobile communications. It’s also worth noting that social media, not even blogging, is not yet integrated into their website.

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Websites Design History Online 248

Nonprofit Tech for Good

DECEMBER 13, 2010

YouTube: youtube.com/natureconservancy. What was the very first social media tool your organization utilized, and when? My guess would be either MySpace, YouTube, or Facebook Causes. I know our YouTube channel started in 2007. What social media tools are you currently utilizing? Twitter: twitter.com/nature_org.

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Social Media Conservancy Interview Media 209

Nonprofit Tech for Good

JANUARY 11, 2014

Social media will remain a top priority for nonprofits in 2014, but 2013 helped solidify social media as a mandatory set of communication tools. Websites, blogs, and e-newsletters that are responsively designed will become more common place in 2014 and will incorporate elements of flat design for optimal mobile browsing.

Trend 278

Trend Technology Social Media YouTube 278

Nonprofit Tech for Good

JUNE 8, 2011

For the past six years I have spent 50 to 60 hours a week utilizing Twitter, Facebook, YouTube, Flickr, MySpace, LinkedIn, and Foursquare to promote nonprofits. The range of nonprofits using social media and their subsequent levels of commitment vary widely — as do their expertise, implementation and, of course, return on investment.

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Social Media Avatar Media Ratio 278

Nonprofit Tech for Good

DECEMBER 5, 2010

YouTube: youtube.com/womenforwomenintl. What was the very first social media tool your organization utilized, and when? The first social networking tool the organization utilized was MySpace is 2007. Following that, Women for Women International moved on WordPress, Facebook, YouTube and Twitter throughout 2008-2010.

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Social Media International Interview Examples 215

NetWits

FEBRUARY 2, 2011

Can Social Media Help Your Search Engine Optimization (SEO) Efforts? Start a regular (weekly, monthly) newsletter where you deliver content that your supporters need, want, find useful. Build landing pages (for the calls to action you have in your newsletters) that have been optimized for those coming from your newsletter.

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email Social Social Media Search 246

Nonprofit Tech for Good

MAY 10, 2010

years, I have been providing lots of little tips on how nonprofits can increase their ROI through my Twitter , Facebook , YouTube , and MySpace Best Practices, but now that the vast majority of nonprofits utilize social media and have been for awhile, I think most of us are ready some more advanced strategies. For the last 4.5

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Social Media ROI Media Myspace 223

Nonprofit Tech for Good

NOVEMBER 28, 2011

In June 2007, I presented my first social media training to a small group of nonprofits in Lowell, MA. At the time, nonprofits were primarily only using Myspace and YouTube. There’s definitely a math to social media synergy, and those that start early have both time and math on their side. Social media is not a fad.

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Social Media Media Social Stats 250

Nonprofit Tech for Good

JUNE 3, 2012

and author of Social Media for Social Good: A How-To Guide for Nonprofits now offers social media and online communications audits for nonprofits. The design and layout of your e-newsletter in order to maximize online fundraising success and social media ROI (Return on Investment).

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Social Media Communication Media Online 170

Nonprofit Tech for Good

JANUARY 14, 2013

It’s commendable, but after four years of recession and the likelihood that you generously added social media to your already packed job description without compensation, it’s not sustainable and being overworked and underpaid will only lead to burnout and resentment. Despite popular memes that social media is “Free!”

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Social Media Management Media Social 244

Nonprofit Tech for Good

JUNE 3, 2012

and author of Social Media for Social Good: A How-To Guide for Nonprofits now offers social media and online communications audits for nonprofits. The design and layout of your e-newsletter in order to maximize online fundraising success and social media ROI (Return on Investment).

Social Media 150

Social Media Communication Media Online 150

Nonprofit Tech for Good

OCTOBER 5, 2009

As the Web goes mobile , so does social media… and so should your nonprofit. If there is one thing I have learned over ten years of using the Internet for fundraising and social change, those nonprofits that can embrace change quickly, empower their visionaries, and adopt new Web trends, reap the benefits of being early adopters.

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Social Media Mobile Media Myspace 196

Candid

NOVEMBER 10, 2022

Since Twitter’s new ownership took over in late October, the social media platform has experienced a significant decline in its userbase—a loss of over 1.3 Additionally, every organization has their own social media priorities, strategy, and audiences to consider. million active users in one week. Final thoughts.

Twitter 132

Twitter Social Media Nonprofit Platform 132

Nonprofit Tech for Good

JANUARY 3, 2012

There’s no shortage of year-end-and-beginning blog posts about social media, but I thought I’d throw mine into the mix as well. I took some much-needed time off in December and was able to spend some down time reflecting on the future of social media and mobile technology for the nonprofit sector. Learn basic HTML.

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Social Media Media Management Social 247

Nonprofit Tech for Good

OCTOBER 24, 2013

The Mobile Web is often discussed as a future trend that nonprofits have time to prepare for, but the reality is that by the end of 2014, the majority of your supporters and donors will be viewing your website, email communications, blogs, and social media content on smartphones and tablets. Social networks have gone mobile.

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Mobile Web Social Network Social Media 275