Nonprofit Tech for Good

NOVEMBER 28, 2011

In June 2007, I presented my first social media training to a small group of nonprofits in Lowell, MA. At this first training, it was no surprise that almost all of the attendees were battling the “my boss doesn’t get it” conundrum. Executives were terrified by the legal implications of using social networking tools.

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Social Media Media Social Stats 233

Nonprofit Tech for Good

JULY 11, 2012

The estimates below allow for the time required to research and create content for your social media campaigns, the actual time spent engaging and participating in your nonprofit’s online communities, and the time necessary to monitor and report ROI. LinkedIn is a powerhouse in ROI. LinkedIn: 5 Hours Weekly.

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Nonprofit Tech for Good

JUNE 8, 2011

The brutal but honest — and hopefully well-received — truth is that the majority of nonprofits are making mistakes on social-networking sites that directly undermine their ROI. If your nonprofit is making five or more of the 10 mistakes below, odds are that training and a re-examination of your social-media strategy are required.

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Social Media Avatar Media Ratio 273

Nonprofit Tech for Good

JULY 9, 2012

To be successful on the Social Web, nonprofits need to have a presence on mutliple social networks and should be consistently creating content that can be shared on the Social Web, such as blog posts, photos, and videos. can produce significant ROI is a myth. Here are five reasons why: 1. It’s not the tools.

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Social Media Management Media Social 260

Tech Soup

AUGUST 12, 2009

If you are interested in implementing a social media program (Facebook, Twitter, Flickr, Digg) but are unsure how to measure the impact or know what success looks like, attend this free TechSoup Talks webinar on Thursday, August 13, 10 a.m. Tags: E-Learning E-Learning Social Networking Training Web 2.0 Pacific time.

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Social Media ROI Digg Free 54

Nonprofit Tech for Good

JUNE 13, 2013

then as your numbers grow on social networks so will your e-newsletter and mobile lists which in turn significantly increases your fundraising success. Social Network Followers. If you post too often or at the wrong times, then you’ll likely lose as many followers as you gain and your social networks will stagnate.

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Track Mobile Media Fundraising 184

Nonprofit Tech for Good

SEPTEMBER 18, 2016

Social networks are for-profits enterprises and their revenue models are almost entirely based on advertising revenue. Unless you are advertising expert that knows the all tricks and tweaks of social advertising (which could take thousands of dollars in practice), advertising on social networks can be quite expensive. Don’t.

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Social Media Media Social ROI 100

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 13, 2014

This informative post is based on a recent webinar presented by the Ad Council provides an overview of how to understand the return on your time investment. Earlier this month, the Ad Council hosted a webinar on the topic of social media ROI with three great social media minds to help us navigate these and other thorny online issues.

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Social Media Channel Difference Media 119

Nonprofit Tech for Good

JANUARY 3, 2012

One of the simplest ways to significantly increase your nonprofit’s return on investment (ROI) from using social media is to learn basic HTML. They usually have the staff, passion, resources, and training necessary to make a new tool succeed if it has any possibility of succeeding. Learn basic HTML. Diversify your news sources.

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Social Media Media Management Social 231

Care2

JULY 17, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Some social networks are set up to enable communications with a lot of people quickly.

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Social Network ROI Social Media Network 74

Care2

JULY 26, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Some social networks are set up to enable communications with a lot of people quickly.

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Social Network ROI Social Media Network 74

Nonprofit Tech for Good

FEBRUARY 8, 2012

Get the necessary training (HTML, digital photography, video, social media, and mobile technology). Define metrics of measurement and create a social media ROI spreadsheet. Create an e-mail signature that includes your website, blog, and social networking links. Add social networking icons. Add social networking icons.

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Social Media Social Media Tech 257

Care2

FEBRUARY 3, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Some social networks are set up to enable communications with a lot of people quickly.

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ROI Social Network Social Media Advocacy 53

The Science Behind Engaging your Supporters

SEPTEMBER 24, 2018

This network effect makes EveryAction donation pages some of the highest-converting in the industry. The Audubon Society's Porter Mason said that EveryAction's network effect "increased conversion rates by a magnitude of 5x to 20x". #2. Match your contact records to nearly 100 social networks. Attend free, weekly trainings.

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Advocacy Offline Gartner Nonprofit 88

Nonprofit Tech for Good

DECEMBER 12, 2011

are already using social media, many have not yet taken all of the steps below to ensure that their social media campaigns are built on a solid foundation meant to produce ROI (Return on Investment). Define Your Metrics and Create a Social Media ROI Spreadsheet. Social Media and Mobile Technology Webinars for Nonprofits.

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Social Media Media Avatar Organization 211

Nonprofit Tech for Good

OCTOBER 22, 2009

I was running over 20 social networking profiles, logging in seven days a week, and at minimum pulling 60-hour work weeks. If you are managing numerous social networking profiles Monday-Friday, then you need some down time on Saturday and Sunday. Pick one social networking profile and keep it entirely for fun and your personal life.

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Social Media Media Management Tips 243

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 25, 2007

Laura Quinn at Idealware has been offering Webinars and I will be joining her " Introduction to Website Analytics " on Thursday, September 27th 1:00 - 2:30 EST. You can register here. Which is real life is always much harder and complex than in a training context. ROI and Continuous Improvement both Lead To Actions.

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Analytics Web Metrics ROI 50

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 16, 2015

I love that the training activities go beyond the traditional webinars and workshops, and incorporate mentoring and on the job learning activities. Trained mentors who can support on the job learning. The book also includes a method for calculating the ROI of investing talent development in your nonprofit. Evaluation.

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Develop People Change Mentoring 50

Care2

APRIL 22, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" DZ: Is there more than one person that tweets for your organization?

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Social Media Twitter Action Advocacy 68

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 1, 2009

Social Media Audience Research and Social Network Analysis: I've been tracking social media research snippets for a while, but not in a very well organized way. Effective Professional Networking Skills I've written about this in the next section. This will go hand in hand with the training work I do. I'm just one person.

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Goal ROI Wiki Metrics 50

Bloomerang

JUNE 11, 2021

By understanding core motivations, intentions, perspectives reflected in this webinar, you will be able to build a stronger case for support, increase the impact you have, and gain strategies for creating and preserving community. And if this is your first Bloomerang webinar, welcome. . We do these webinars just about every Thursday.

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People Community Video Podcast 82

Nonprofit Tech for Good

JUNE 5, 2014

Over the last two months Nonprofit Tech for Good presented a free webinar based on the newly released book Mobile for Good: A How-To Fundraising Guide for Nonprofits. The webinar was not recorded and there are no current plans to present the webinar again, so for those who could not attend, the notes from the webinar are below.

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Mobile Chapter Fundraising YouTube 202

Care2

MAY 29, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" We are glad people enjoyed the training. I think it went really well!!

Journal 28

Journal Social Media Advocacy Case Study 28

Care2

MAY 17, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" We are glad people enjoyed the training. I think it went really well!!

Journal 28

Journal Social Media Advocacy Media 28

Nonprofit Tech for Good

APRIL 5, 2021

This is the seventh post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Related Webinar: Social Media Best Practices for Nonprofits. With one billion active monthly users, Instagram is a very powerful social network used by nonprofits worldwide.

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Practice Nonprofit Avatar Social Media 363

Care2

MAY 9, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Excell also provides scholarships to people who want training in the industry.

Advocacy 28

Advocacy Social Media Online email 28

Care2

MAY 8, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Excell also provides scholarships to people who want training in the industry.

Advocacy 28

Advocacy Social Media email Online 28

Care2

JUNE 30, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" 60) Search « How Sticky is Facebook? 60) Search « How Sticky is Facebook?

Social Media 40

Social Media Advocacy Online Tips 40

Care2

MAY 7, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Or just a mailing list? Again thank you very much.

Social Media 28

Social Media Advocacy Wisconsin Case Study 28

Care2

FEBRUARY 27, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" We’ve done a lot of work in these early phases of social networking and web 2.0

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Conference Social Media Online Advocacy 28

Care2

NOVEMBER 13, 2006

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" 60) Search « The Coming Wave of Web 2.0 Well report back in a few days.

Social Media 28

Social Media Advocacy Digg Jordan 28

Nonprofit Tech for Good

FEBRUARY 12, 2020

This is the second post in a year-long blog and webinar series called 101 Best Practices for Nonprofits , written and presented by Heather Mansfield. The time invested in ramping up your campaigns and the content strategy behind it is well worth it in terms of return on investment (ROI). When to send your email campaigns?

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email Practice Marketing Newsletter 363

Care2

NOVEMBER 20, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!"

Convio 28

Convio Social Media Award Advocacy 28

Nonprofit Tech for Good

APRIL 24, 2010

Some of the opinions I express below I have had for a while and speak to them in my webinars and trainings, but some are so recent that I am still in the stage of “Seriously Facebook? At a training last week with a lot of long-time Facebook Admins in the room, I saw much head-nodding and eyes rolling. To think about again.

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Facebook ROI Nonprofit Mail 233

Care2

JULY 11, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" She is the founder of Innovation Network, Inc. For instance, in L.A.

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Social Media Authoring Media Advocacy 28

Neon CRM

APRIL 27, 2023

Second, you can have your participants raise money from their networks to support their bid. Peer-to-Peer: Peer-to-peer fundraising events involve empowering supporters to raise funds from their peer networks on your behalf. Direct Mail: Direct Mail is very expensive, but it can also provide a great ROI. Let’s get started!

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Guide Nonprofit Volunteer Hosting 78

Nonprofit Tech for Good

JANUARY 30, 2012

Ideal for mobile social networkers, this $.99 A social search tool that allows you to easily track mentions of your nonprofit on social networking sites, blogs, and websites. A great source for images for your nonprofit’s website, blog, e-newsletter, and social networking profiles. Based in the U.K., Instagram :: instagr.am.

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Fun Resource Mobile Social Media 256