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Threads for Nonprofits: 5 Tips for the Early Adoption Phase

Nonprofit Tech for Good

Nonprofit Tech for Good launched in 2005 as a Myspace page and in the 18 years since we’ve been through multiple early adoption phases of new social media — first Facebook and Twitter and then on to LinkedIn, Instagram, Pinterest, and Tumblr. Traditional marketing and fundraising threads are not getting much traction.

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10 Social Media Metrics for Nonprofit Organizations (and How To Track Them)

Nonprofit Tech for Good

e-Newsletter Subscribers. The number 1 answer is always my e-Newsletter. Though subscription rates are dropping by an average of 1% each year, e-Newsletters are still a powerhouse of ROI. If you are using social media correctly to build your e-Newsletter list, this number should grow from month-to-month. Online Donations.

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Social Networking Communities Are Migrant Communities

Nonprofit Tech for Good

They move with you to The Next Big Thing i.e., from MySpace to Facebook to Twitter to Foursquare. I first got on MySpace in February 2006 when I created a portal to Nonprofit Organizations on MySpace. This is when the MySpace vs. Facebook debate began to rage in the blogoshphere. The community was red hot. It was ugly.

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A Short, Recent History of Nonprofit Website Design and Online Fundraising

Nonprofit Tech for Good

In 2008, the WWF was on Myspace and likely utilizing a Facebook Group and YouTube Channel, but those tools had not yet become integrated into their website design. e-Newsletter :: By 2008 nonprofits were beginning to understand and harness the power of e-mail marketing for online fundraising, branding, and cause awareness.

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Five Ways Nonprofits Can Transform Their Social Media ROI (Return on Investment)

Nonprofit Tech for Good

years, I have been providing lots of little tips on how nonprofits can increase their ROI through my Twitter , Facebook , YouTube , and MySpace Best Practices, but now that the vast majority of nonprofits utilize social media and have been for awhile, I think most of us are ready some more advanced strategies. For the last 4.5 Launch a blog.

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12 Must-Know Stats About Social Media, Fundraising, and Cause Awareness

Nonprofit Tech for Good

However, as LinkedIn, Blogger and Myspace all celebrate their 10-year anniversary this year, nonprofits have now had a decade to study and experiment with social media and create systems for successfully launching and tracking the value of their social media campaigns. Source: Waggener Edstrom. they posted too often. Source: M+R and NTEN.

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The Most Common (Yet Completely Obvious) Mistake Made by Nonprofits on Social Media

Nonprofit Tech for Good

Would you ever put a cropped logo on your website or in your e-newsletter? Or sign off on a proof for a print newsletter or funding appeal where your logo was cropped or shrunk so small it was made completely unreadable? Of course not!