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Turning Visitors into Customers: Maximising Retail Potential for Museums

sgEngage

Museum shops can and should be more than just walls of collection postcards and bins of branded pencils. With captive audiences, a link to the creative, and consistent footfall, shops in museums have ample opportunity to maximise retail potential by offering products that appeal to visitors and have a clear connection to collections. .

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Doing Museum Work: Your Thoughts

Museum 2.0

This month, we're thinking about the way we do work in museums. As someone texted me recently, Art History grad school didn't teach us anything about working with others in museums. Sharing articles that work is a great reason to stay on Museum Twitter by the way. Exposure to all sectors of museum work is important.

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professionals

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From Risk-taker to Spacemaker: Reflections on Leading Change

Museum 2.0

I was a small fry at a big museum, volunteering for a project I had no business taking on. In others, like the Community Issue Exhibition process, I was there as a fundraiser, networker, and sounding board for our brilliant team as they went deeper and further with community than I knew how to go.

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Open Thread: How Do You Feel About Music in Museums?

Museum 2.0

Should museums play music - in public spaces and or in galleries? So I thought I'd open it up to the Museum 2.0 Pros for music: Music helps designers frame the atmosphere for the intended experience at the museum. Most museums are trying to please everyone. If so, how should they determine what to play?

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Feelings and Participation

Museum 2.0

Me with a friend As I keep saying, I’ve been to a few museums of late. In reflecting on the sample, I’ve made some broad reflections on museum workers and visitors. Our visitors often see museums as a genre, not unlike hospitals or libraries. People go to museums for leisure.)

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Museum 2.0 Rerun: Answers to the Ten Questions I Am Most Commonly Asked

Museum 2.0

This August/September, I am "rerunning" popular Museum 2.0 Originally posted in April of 2011, just before I hung up my consulting hat for my current job at the Santa Cruz Museum of Art & History. I''ve spent much of the past three years on the road giving workshops and talks about audience participation in museums.

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Blueprint Book Club Part 1: How Do You Create a Future-Thinking History Museum?

Museum 2.0

Imagine you've just been tasked with developing an innovative, future-thinking national museum for your country's history. Blueprint is the story of a group of people who tried to create a Dutch Museum of National History (INNL). The Museum directors released Blueprint as a showcase for these plans. Where would you start?

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