Nonprofit Tech for Good

FEBRUARY 8, 2012

That was my number one priority when writing the book… to create a comprehensive, useful social and mobile media how-to guide for nonprofits. Subscribe to social media and mobile technology blogs. Get the necessary training (HTML, digital photography, video, social media, and mobile technology). 5) LinkedIn .

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Social Media Social Media Tech 265

Nonprofit Tech for Good

JANUARY 22, 2013

There’s always room for improvement and unfortunately overconfidence in social media skills prevent many nonprofit staff from getting training that could significantly increase their social media ROI (Return on Investment). If all your tweets are marketing or fundraising focused, then your are hampering your ROI. Google, etc.

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Social Media Training Train Media 277

Nonprofit Tech for Good

NOVEMBER 21, 2010

LinkedIn: linkedin.com/groups?gid=104492. The tools I am currently using are Facebook, two Twitter accounts (one for National messaging via @PanCAN and one specifically for advocacy efforts via @Advocate4PanCAN), YouTube, LinkedIn, MySpace and Delicious. Are you tracking Return on Investment (ROI), and how? Summary of ROI.

Cancer 217

Cancer Social Media Los Angeles Action 217

Nonprofit Tech for Good

DECEMBER 31, 2010

My guess is the top posts for 2011 will be quite different – more Mobile Web, geolocation, LinkedIn, and live-streaming. Five Simple Ways Nonprofits Can Measure Social Media ROI (Return on Investment). Google searches likely had a big effect because other posts got a lot more buzz on Twitter and Facebook.

Social Media 189

Social Media ROI Linkedin Metrics 189

Nonprofit Tech for Good

SEPTEMBER 11, 2012

I’ve observed this phenomenon on Facebook, Twitter, LinkedIn, Myspace, and Foursquare. The larger your communities, the higher your ROI. Related Link: Social Media and Mobile Technology Webinars for Nonprofits. From there on out, the larger your community gets, the faster it grows. Work toward that goal of five thousand.

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Web Social Social Media Myspace 249

Nonprofit Tech for Good

SEPTEMBER 18, 2016

That’s what Nonprofit Tech for Good paid for an sponsored ad on LinkedIn. Nonprofits shouldn’t expect free advertising, but a generous discount offered by Facebook, Twitter, LinkedIn, Pinterest, etc. The Next Big Thing in social media has no tangible ROI. The last Next Big Thing still has no tangible ROI.

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Social Media Media Social ROI 100

Nonprofit Tech for Good

APRIL 20, 2013

Topics include understanding how much time social media requires, how to track return on investment (ROI), and how to craft a social media policy for your nonprofit. The webinar also touches upon mobile communications and fundraising and how it affects nonprofit’s use of social media. Charles via LinkedIn. Girls, Inc.

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Social Media Strategy Media NPO 181

Nonprofit Tech for Good

JUNE 8, 2011

For the past six years I have spent 50 to 60 hours a week utilizing Twitter, Facebook, YouTube, Flickr, MySpace, LinkedIn, and Foursquare to promote nonprofits. The brutal but honest — and hopefully well-received — truth is that the majority of nonprofits are making mistakes on social-networking sites that directly undermine their ROI.

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Social Media Avatar Media Ratio 277

Nonprofit Tech for Good

APRIL 15, 2012

In fact, most nonprofits in the United States now regularly use social media in their communications and development campaigns, but few nonprofit social media practioners have been properly trained how to best utilize sites such as Facebook, Twitter, YouTube, LinkedIn, and Google+. The Broadcast Web], Web 2.0 [The

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Social Media Hype Free Media 100

Nonprofit Tech for Good

DECEMBER 20, 2010

LinkedIn: taproot-foundation. Megan: We currently have accounts on Facebook, Twitter, LinkedIn, Jumo, YouTube and Vimeo. And LinkedIn is a perfect space for us as we are targeting professionals with a specific skill set. And LinkedIn is a perfect space for us as we are targeting professionals with a specific skill set.

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Social Media Foundation Examples Media 189

Nonprofit Tech for Good

DECEMBER 28, 2010

LinkedIn: humane-society , carielewis. We’re using Facebook primarily, Twitter for feedback, dabbling in Foursquare, and starting our LinkedIn presence. Are you tracking Return on Investment (ROI), and how? Please summarize your ROI. Are you currently investing resources in mobile marketing i.e, Absolutely email.

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United States Social Media Interview Examples 236

Nonprofit Tech for Good

JULY 11, 2012

The estimates below allow for the time required to research and create content for your social media campaigns, the actual time spent engaging and participating in your nonprofit’s online communities, and the time necessary to monitor and report ROI. LinkedIn: 5 Hours Weekly. LinkedIn is a powerhouse in ROI.

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Social Media Media Ning Social 238

Nonprofit Tech for Good

JUNE 12, 2012

Your organization’s return on investment (ROI) from using social media is directly related to whether your staff fully understand each sites’ unique functionality and toolset as well as how to best integrate these tools into your long-term online communications and fundraising strategy. The Broadcast Web], Web 2.0 [The

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Social Media Free Media Hype 100

Nonprofit Tech for Good

JULY 9, 2012

can produce significant ROI is a myth. If she or he writes or posts boring content, lacks necessary tech skills such as HTML and photo editing, or doesn’t have an intuitive sense and passion for their online communities, then your social media ROI will be minimal at best. It’s not the tools. Social media is not free!

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Social Media Management Media Social 267

Nonprofit Tech for Good

APRIL 2, 2016

LinkedIn, Pinterest, Snapchat, YouTube, Google+, Vine, Tumblr? Even more cumbersome is the trend to not only publish your stories on your blog and website, but to also have to publish them on Medium , Steller , as Facebook Notes , on LinkedIn Publisher , and soon directly into Google.com. Yeah, right.

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Social Media Media Social St. Louis 100

Nonprofit Tech for Good

DECEMBER 30, 2009

Below are the 11 TwtPoll results that I think are the most telling: 1) Is your nonprofit planning on utilizing mobile technology in 2010 (live Tweeting, group texting, iPhone Apps, launching a mobile site)? [ [link] ]. 8% LinkedIn. Related Posts: Tags: ROI (Return on Investment). 39% Yes… it’s in the works.

Results 192

Results Communication Strategy Myspace 192

Nonprofit Tech for Good

JULY 28, 2010

I just didn’t see how a Facebook Group could ever compare to a MySpace profile in terms of power and ROI (Return on Investment). It’s a good thing I did or this blog and my communities on Twitter, LinkedIn, YouTube, and now Foursquare would likely not exist. Then Facebook launched Facebook Pages in November 2007.

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Social Network Community Network Myspace 192

Nonprofit Tech for Good

FEBRUARY 1, 2011

While the giants (Facebook, Myspace, Twitter, Flickr and Youtube) are great for outreach and relationship-building, we’ve had surprising successes with StumbleUpon, LinkedIn, Plancast and other sites. Are you tracking Return on Investment (ROI), and how? Please summarize your ROI. What is on your To Do List for 2011?

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Social Media National Interview Examples 190

Nonprofit Tech for Good

JANUARY 14, 2013

Blogger and LinkedIn both launched in 2003. and training (HTML, photo-editing, social and mobile media best practices ). and training (HTML, photo-editing, social and mobile media best practices ). 10) Track the growth and ROI of your online communities. Good luck. 2) Ask for a social media budget.

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Social Media Management Media Social 237

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 13, 2014

Earlier this month, the Ad Council hosted a webinar on the topic of social media ROI with three great social media minds to help us navigate these and other thorny online issues. According to David Almacy, the best five tools to measure social media ROI right now are: TweetDeck. Mobilize the people who already do. Sprout Social.

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Social Media Channel Difference Media 119

Nonprofit Tech for Good

JANUARY 16, 2012

Be sure to add a description with a link to increase your return on investment (ROI)/traffic from using Pinterest. Go mobile with Pinterest. It’s a simple oversight that dramatically reduces ROI. Related Links: Social Media and Mobile Technology Webinars for Nonprofits. e-Newsletter. e-Newsletter. Happy pinning!

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Profile Nonprofit Twitter Social Network 249

Nonprofit Tech for Good

DECEMBER 12, 2011

are already using social media, many have not yet taken all of the steps below to ensure that their social media campaigns are built on a solid foundation meant to produce ROI (Return on Investment). Define Your Metrics and Create a Social Media ROI Spreadsheet. Though most nonprofits in the United States, Canada and the U.K.

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Social Media Media Avatar Organization 217

NonProfit Hub

APRIL 17, 2024

There are advantages to writing both short and long-form posts: Short-form posts of around 300-500 words can be read quickly from a mobile device and they help deliver timely or urgent messages to your audience. CTA should lead to your mobile-friendly, streamlined, branded donation page. For example, your “Donate Now!” Google Ads.

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Practice Organization Nonprofit Content 36

Bloomerang

JUNE 14, 2021

How was the ROI? . Is your website mobile responsive? . How are you measuring commitment and ROI? . Twitter | LinkedIn | The post Beyond Survival: Post-Disruption Nonprofit Digital Strategy appeared first on Bloomerang. You may have thought at the time this was temporary, but take stock.

Digital 120

Digital Strategy Nonprofit Phase 120

Nonprofit Tech for Good

JANUARY 8, 2012

To earn return on investment (ROI) from using social networking sites is a skill that requires an instinct for subtlety. That’s a simple oversight that is dramatically hindering these nonprofit’s social media return on investment (ROI). Add the Google +1 button to your desktop website, mobile website, and blog.

Google 209

Google Practice gMail Avatar 209

Nonprofit Tech for Good

FEBRUARY 26, 2012

To earn return on investment (ROI) from using social networking sites is a skill that requires an instinct for subtlety. That’s a simple oversight that is dramatically hindering these nonprofit’s social media return on investment (ROI). Add the Google +1 button to your desktop website, mobile website, and blog.

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Google Practice gMail Avatar 191

The Science Behind Engaging your Supporters

SEPTEMBER 24, 2018

Recruit supporters & take contributions on mobile. Street Team Canvassing on EveryAction's fully-integrated MiniVAN app allows for nonprofits to sign up volunteers, collect data, and take contributions using an iPhone or other mobile device. #11. Ever see those volunteers asking for your support on the sidewalk?

Advocacy 88

Advocacy Offline Gartner Nonprofit 88

Nonprofit Tech for Good

JUNE 23, 2020

As a general rule, donations pages should be simple, optimized for mobile giving, and ask for the minimal amount of information required to make a donation and to capture a donor’s contact information. Facebook has the highest ROI and it is worth investing $100-500 in a test advertising campaign for your monthly giving program.

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Practice Online Fundraising Nonprofit 339

AccelEvents

JULY 20, 2020

The virtual event platform that you go with should be web-based with mobile compatibility. If you are hosting an in-person event and you want your attendees to access digital aspects of the event, like a schedule or map, then you can choose a virtual event platform designed for mobile apps and small amounts of digitization.

Virtual 94

Virtual Platform Question Broadcast 94

NTEN

NOVEMBER 8, 2010

It’s all about your return on your engagement; Return on Engagement (ROE) is the new Return on Investment (ROI). Our survey showed that 91% of our respondents use Facebook, 63% use Twitter, 45% use YouTube and 35% use LinkedIn, amongst other media. is through mobile devices! Why Go Mobile? Always be connected to them!

Trend 100

Trend Technology Gartner Nonprofit 100

Nonprofit Tech for Good

JUNE 5, 2014

Over the last two months Nonprofit Tech for Good presented a free webinar based on the newly released book Mobile for Good: A How-To Fundraising Guide for Nonprofits. Overview of Mobile for Good. All online communications are now mobile and social. There is an art and science to mobile and social media.

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Mobile Chapter Fundraising YouTube 205

Nonprofits Source

APRIL 19, 2017

Result: 63% more donations, 55% higher conversion rate and a 2X ROI. Saw a 2X ROI on ad spending. From an economic standpoint, the potential ROI is amazing. LinkedIn conversion tracking. Then I’ll break down how you can apply 6 additional nonprofit fundraising strategies to grow your revenues TODAY. Facebook Pixel.

Ideas 111

Ideas Donation Online Strategy 111

AccelEvents

JULY 20, 2020

The virtual event platform that you go with should be web-based with mobile compatibility. If you are hosting an in-person event and you want your attendees to access digital aspects of the event, like a schedule or map, then you can choose a virtual event platform designed for mobile apps and small amounts of digitization.

Virtual 52

Virtual Platform Question Broadcast 52

Nonprofit Tech for Good

MAY 18, 2013

Social Media for Social Good: A How-To Guide for Nonprofits was released in August 2011 and despite the rapid change occurring on the Social and Mobile Web, 90% of the content still rings true. The Mobile Web. .” The Mobile Web. At the time the book was written, mobile wallets hadn’t been launched yet.

Social Media 264

Social Media Social Chapter Media 264

Nonprofit Tech for Good

MAY 18, 2013

Social Media for Social Good: A How-To Guide for Nonprofits was released in August 2011 and despite the rapid change occurring on the Social and Mobile Web, 90% of the content still rings true. The Mobile Web. .” The Mobile Web. At the time the book was written, mobile wallets hadn’t been launched yet.

Social Media 210

Social Media Social Chapter Media 210

Nonprofit Tech for Good

SEPTEMBER 22, 2019

4) 27% have a system in place to track and report return on investment (ROI) on social media campaigns. 30) 28% of NGOs worldwide use LinkedIn. Of those NGOs that use LinkedIn: 31) 91% have a LinkedIn Page. 33) 22% purchase LinkedIn Ads. Of those NGOs that use LinkedIn: 31) 91% have a LinkedIn Page.

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NGO Stats Social Media Global 279

Nonprofit Tech for Good

OCTOBER 22, 2012

After spending all that energy and time researching, writing, and editing 75,000+ words about social and mobile media best practices for nonprofits – living and breathing it for three months straight – it was frustrating, heart-breaking, mind-boggling even to have to let it go and accept that the book was going to be imperfect. .”

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Social Media Social Chapter Media 253