Gen Z 101: Five facts to attract more members to your association
Nimble AMS
DECEMBER 11, 2022
The Community Brands 2022 Association Trends Study found 69% of Generation Z prefer connecting on TikTok, 82% on YouTube, and 82% on Instagram. Based on their birth range (1997-2012) Generation Z has always known our digital environment of the internet, computers, and smartphones. What about YouTube or Instagram?
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