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New Techniques for Donor Profiling and Audience Modeling

NonProfit PRO

Here are some techniques to help any organization use data to create new models, audiences, and pools of targeted prospects that look just like their best donors. We know that more targeted and relevant marketing drives higher response rates and engagement, and to get more targeted and relevant, you need great data.

Technique 232
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What’s trending? Top subject searches in Candid nonprofit profiles 

Candid

Have you ever wondered what the funders, donor advisors, and other industry professionals who use Candid nonprofit profiles are searching for? Candid users conduct more than 100,000 searches of nonprofit profiles on average each month, most commonly by keyword, subject area, and geography.

Profile 52
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How to convert a Meta/Facebook profile into a Page

Whole Whale

At this point in the digital age, we all know how to make a Facebook profile (heck, you’ve probably been on Facebook for so long, you don’t even remember making your profile anymore). Why would I need to convert a Facebook profile into a Page? Why would I need to convert a Facebook profile into a Page? your nonprofit).

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Nonprofit profiles: advancing equity through data

Candid

Nonprofit profiles . This work is centered on our nonprofit profiles (originally called GuideStar nonprofit profiles), which organizations are invited to claim and update, ensuring the field has the most accurate data. Upcoming webinar.

Profile 105
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How to Maximize Your Nonprofit CEO’s Social Profiles

Whole Whale

There are many problems with this which is the subject of a different novel… The purpose of this guide is to help organizations take advantage of this truth. LinkedIn Analytics with Shield AI tool for a personal profile. This can be used to track the engagement rates overtime of the posts on a personal profile.

Profile 98
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Advocacy for everyone: 6 ways to help your supporters take action

EveryAction

Collecting petition signatures A petition is many things: a way to quantify support around an issue; a tactic that helps bring new supporters on board; a relatively light lift to help keep passionate advocates engaged. Some have even described it as a grassroots rally on paper. If possible, include a photo of the stakeholder!

Advocacy 222
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7 Tips For Building Nonprofit Supporter Profiles

TechImpact

Celia Astheimer, a CRM Consultant at Tech Impact, helps nonprofits find sustainable solutions for managing their growing supporter database. Collect profile information with technology resources. This type of information is crucial to know and will help you make more personalized appeals or connections. Where do they live?

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