NetWits

JUNE 26, 2012

We don’t want to miss out on opportunities that help us reach our goals so we watch the industry, what other nonprofits are doing, and even the for profit world to get new and fresh ideas. Historically most fundraising programs have been organization to donor. billion from these fundraisers. So what’s next?

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Develop Create Fundraising Virtual 193

NetWits

SEPTEMBER 27, 2012

A quick scan of nonprofit-focused publications and websites, as well as the session topics at nonprofit conferences, will confirm that organizations are interested in how to use social media. You may have noticed: Social media seems to be the talk of nonprofits for the past few years. Why is this topic so important to nonprofits?

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Social Media Media Social Channel 175

NetWits

MARCH 22, 2011

Listening to our supporters can help in so many ways, and social media has made it extremely easy to so. I originally developed this content with Danielle Brigida ( @starfocus ) for the 2010 Blackbaud Conference for Nonprofits, and I’ve used it many times since then to help organizations get their programs off the ground.

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Social Media Media Social NTC 250

NetWits

MAY 15, 2012

With that type of growth you’d be silly not to spend time focusing on improving your organizations online fundraising program. However, according to our research , many organizations don’t have a well-developed retention strategy in place to ensure that first-time donors turn into repeated givers. Learn from them.

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Online Fundraising Haiti Retention 230

NetWits

APRIL 24, 2012

It’s a living, breathing and ever evolving thing that must resonate throughout all aspects of your organization. It’s what your constituents think of you, the energy your organization portrays, and the feeling evoked from your communications. This will help your audiences (internal and external) understand how you’ve evolved.

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Problem History Guidelines Press 182

NetWits

MAY 25, 2011

Supporters raise significant amounts of money and bring new donors to your organization. million raised annually since 2004 by helping participants become fundraisers. So, how can you help supporters become fundraising superstars? When approaching the media, though, they may need help. Let them know you’re there to help.

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Support Fundraising Sample Raise 270

NetWits

DECEMBER 1, 2011

So significant that organizations who run effective online advocacy campaigns followed by timely and relevant fundraising appeals are seeing double the fundraising response rates. Our success depends on help from people like you. The tie between online advocacy and fundraising is significant. Download the full report ). Great news!

Giving 235

Giving Advocacy Rate Action 235

NetWits

MARCH 7, 2011

Description: As non-profits turn their sights to the social web for mission delivery, advocacy, fundraising and awareness building, more for-profits organizations are supporting charity work with specialized programs and initiatives. She holds an MBA and other degrees from Stanford and Oxford Universities and was a Skoll Foundation Scholar.

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Blackbaud YouTube Profit University 266

NetWits

JANUARY 31, 2011

Someone who just donated to your organization, signed up for an event, purchased a product or became a member is clearly engaged enough to look at the message they receive from you shortly after completing one of the above actions. Show them how their support has made your organization better, and explain to them why you are so grateful.

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email Template Poll Social Media 220

NetWits

AUGUST 11, 2011

On average, organizations set up online events about 5.5 By successfully marketing online registration and providing extensive team captain training and incentives, some organizations have succeeded in getting up to 60 percent of participants actively using online tools for events. months before the event begins.

Technique 218

Technique Fundraising Registration Template 218

NetWits

DECEMBER 6, 2010

Lately, however, I’ve been thinking about how organizations can retain their best and most active volunteers and supporters. For many organizations, volunteers are the life blood of the cause because of budget cuts, small staffs, etc. But as a volunteer I was left wondering what I would do now to help this organization.

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Websites Donor Tips Retention 152

NetWits

NOVEMBER 1, 2012

The first days following a disaster like Hurricane Sandy or other emergencies can be crucial for organizations as they reach out to supporters and request help. Here are 7 tips for engaging with your supporters during a time of need.

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Hurricane Tips Disaster Time 143

NetWits

JULY 9, 2012

No matter how well an organization is doing with its online fundraising, it will eventually hit plateaus and declines. Turning periods of low online income into more profitable times is a skill that will keep your organization afloat during both foreseen and unforeseen dips. Turn One-Time Donors Into Regulars.

Online 144

Online Giving Haiti Fundraising 144

NetWits

MARCH 23, 2012

54% of the organizations experienced results at or above this growth rate. 87% of organizations had at least one online gift of $1,000+. This tactic is genius because it helps do two things. Autism Speaks created a unique and fun way to raise money online that was so engaging that people couldn’t help but share it.

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Trend Online Giving Blackbaud 268

NetWits

MAY 23, 2012

This method helps any crowdsource fundraiser display a high level of enthusiasm and dedication to the cause. With more and more volunteer solicitors competing for donated dollars, helping your fundraisers stand out serves them in meaningful ways. Facebook Covers. Disclaimer. What else have you seen out in the wild?

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Badge Fundraising Cancer Colorado 205

NetWits

MARCH 4, 2011

Is it online tools to help you administer your events and register participants? Is it getting high-profile sponsors to help defray costs and gain exposure? And probably most importantly, what motivates an individual to get involved with your organization and take action? What was your answer?

Fundraising 163

Fundraising Atlanta Survey Summary 163

NetWits

FEBRUARY 16, 2012

The report includes 24 months of online giving data from 1,895 nonprofit organizations, online major giving data from 2,397 nonprofits, and both online and offline data representing $5.1 54% of the organizations in the analysis experienced results at or above this growth rate. Large organizations grew by 8.6%

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Trend Online Giving Analysis 141

NetWits

APRIL 23, 2012

Gather all the data you have and use it to help you identify the primary groups that frequent your site. Organize Tasks by Significance. This prioritized list of tasks helps you understand what your new website should focus on. Here are four steps you can take to ensure you perform proper audience analysis: 1.

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Websites Analysis Audience Design 253

NetWits

MAY 12, 2011

While a static image can help your participant personalize their fundraising page, just think what a video could do. A personal message directly from your participant about why your cause is so important to them will help them achieve their goals. So what should you do with information like this? Well how many words is a video worth?

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Social Media Studies Fundraising Media 279

NetWits

MAY 10, 2011

Whether it’s an incentive, a friendly competition between friends or their commitment to your cause, your fundraisers need a reason to fundraise for your organization. It’s the participant’s story about why they’re fundraising for your organization. You Don’t Motivate Your Participants. It’s personal. —

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Money Raise Poll Survey 202

NetWits

MAY 31, 2012

A national organization sent an email appeal in November asking me to protect polar bears from Arctic drilling. When a national humanitarian organization did this, though, it didn’t feel like too many. Here’s how the last one started: “Thousand of you have responded” – This conveyed social trust in their organization.

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Rate Technique email Open 172

NetWits

MARCH 11, 2012

CONTENT MARKETING PRO TIP : Figure out how to turn the unique ways your organization is changing the world into content that can be used online. Along the way they’ve used content in the form of life changing stories to help shed light on how they’re making a difference. March of Dimes – Use a multidimensional approach.

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Content Story Marketing YouTube 213

NetWits

JANUARY 26, 2011

Someone, somewhere decided that talking to my friends about things I like and promoting websites I find interesting needs to move from something pure and organic to something we need to hire firms to help us with. They labeled it. Gave it a formula and created a fear storm for all those “without a strategy&#.

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Social Media Media Social Channel 192

NetWits

APRIL 4, 2012

If they know you and care about you, they will help you achieve your goals. How Social Media Constituents Help Deliver Your Mission. With their commanding reach across social media networks, your Key Influencers can help drive the success of your campaigns. They will help your compelling stories go viral.

Social Media 180

Social Media Influence Goal Media 180

NetWits

AUGUST 23, 2011

Every organization (and by that I mean the dedicated staff) that runs some version of a peer-to-peer fundraising event wants to help their participants be better fundraisers. Helping an existing participant achieve greater results is easier than finding new participants and turning them into superstars. Sounds familiar, right?

Raise 209

Raise Money Fundraising Social Media 209

NetWits

MARCH 10, 2012

It got me thinking about how content is used by nonprofits to help them connect with the right audience online. To help answer that question let’s look at what’s happening in the business world. 9 out of 10 organizations market with content marketing. I read a blog post by Joe Pulizzi the other day.

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Content Marketing Online Wikipedia 201

NetWits

JUNE 30, 2011

If I get four emails a month, even from an organization I like and all they do is ask for money … what kind of relationship is that? You spend all of your time talking about your organization, rather than making the supporter feel involved and like they can actually make a difference. Prune or modify as needed. It’s all about you.

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email Chad Cancer Hunger 256

NetWits

APRIL 5, 2013

With that in mind, here are eight popular npENGAGE posts to help improve email engagement and fundraising email results : One Email Tactic Nonprofits Need to Steal From Brand Marketers – Discusses the most effective way to increase email relevancy and 10 types of these campaigns.

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Rate email Ideas Trend 235

NetWits

APRIL 2, 2013

It’s an easy trap to fall into, and I can’t help to think we share the blame. The annual report informs how organizations measure impact relative to their peers. You may ask, does that mean my organization should be sending more email? To say this is a highly anticipated, monumental report would be an understatement.

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Rate San Diego Open Benchmark 139

NetWits

MARCH 15, 2012

Third , explore all the ways great content can help you achieve your online goals. If you get stuck along the way make sure to check out what other nonprofit organizations are doing with their content marketing strategies. Fourth , get creative with your content creation. Then start creating compelling content. Learn From the Best.

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Content Marketing Nonprofit Strategy 226

NetWits

DECEMBER 13, 2010

So, I thought I’d share five ways your organization can increase peer-to-peer fundraising revenue. Find out how they raised their money and what additional help your organization could have provided. Their energy and passion has helped fuel an incredible growth from $330,000 raised in 2003 to $2.8 million in 2010.

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Fundraising Raise Gift Registration 170

NetWits

FEBRUARY 16, 2012

One of the ways nonprofit organizations are meeting this demand is by placing some of their focus on building successful online fundraising programs. Here’s why … Recurring Giving helps Increase Donations. Recurring Giving helps Build Supporter Loyalty. The concept of recurring gifts is simple. Incredible, I know!

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Gift Program Online Fundraising 188

NetWits

NOVEMBER 5, 2010

The SXSW Interactive Festival wants to help more non-profit groups attend their event. To help do that they’ve launched a special scholarship program which has a entry deadline of … Sunday, October 31. Your 300-word essay should briefly explain what the designated organization does and the challenges it faces.

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Interaction Program Blackbaud Profit 115

NetWits

JUNE 5, 2012

. This Thursday Jennifer Ashbaugh from Big Brothers Big Sisters will help answer this very important question “ are you asking the right questions in your post event survey ?”. In Thursday’s web seminar we’ll be discussing post event survey’s and how to ask questions that will help you develop strategies to increase revenue.

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Survey Fundraising Advice Social Media 127

NetWits

DECEMBER 6, 2010

While there is a Facebook page setup to promote the campaign , it doesn’t appear to have organized from a particular nonprofit or cause. If anything, some of these Facebook users may have been looking for an organization or cause to donate to this holiday season, and this campaign may have given them an idea.

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Awareness Raise Greece Meme 199

NetWits

SEPTEMBER 1, 2011

Join us and we’ll show you real world examples of “gamified” fundraising initiatives, simple gaming tactics that have been proven to work, and how to take advantage of gamification at your organization. How do you convert those social “do-gooders” into helping you create change? –> Vote Now ! When Social Good Goes Bad.

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Social Media Case Study Chad Nonprofit 148

NetWits

JANUARY 25, 2012

They also have varying levels of commitment to your event and organization. Highlight statistics about how social media can help them raise even more. Send communications that help them manage their team. Emphasize what resources they can access to help them manage their team. Tell them “you did this!” New participants.

Raise 226

Raise Money Fundraising Contest 226