Volunteer Hub

FEBRUARY 17, 2023

Social media is a powerful, yet affordable, way to inform, engage, and recruit volunteers. Here are 7 tips to help your organization get the most value from social media. If you’re wondering if social media can be an effective tool to recruit volunteers, the answer is yes. It is a win-win.

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Nonprofit Tech for Good

DECEMBER 4, 2013

For nonprofit admins that do not have the time to regularly research social media trends, it can be a battle to stay ahead of the learning curve. For those nonprofits that allocate staff time, embracing early adoption is key to social media success. Admins can edit posts on Google+.

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Nonprofit Tech for Good

OCTOBER 31, 2018

By Julia Campbell , a social media and storytelling consultant for nonprofits and author of Storytelling in the Digital Age: A Guide for Nonprofits. In addition to overall giving increasing these next two months, the number of your donors giving online and via social media channels is growing. nonprofits.

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Non Profit Quarterly

APRIL 20, 2023

Image Credit: dole777 on unsplash After more than a decade of dominating the social media landscape, Big Tech platforms like Facebook, Instagram, and Twitter are in flux. For nonprofits, this moment presents an opportunity for a social media strategy “do-over.”

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Media Cause

OCTOBER 7, 2021

Social media is one of the most powerful tools for activating people to take action. Amidst the constant stream of news updates, social media advocacy campaigns offer people a relevant way to make a difference on the issues they care about. Center your campaign around timely events. Use UTM codes to track performance.

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Nonprofit Tech for Good

MARCH 22, 2020

By keeping all the board materials on a Google Drive (or another cloud storage service), these documents – whether they are bylaws, budgets, minutes, agendas – will make it easier for board members to keep track of documents, and not risk losing them when a board member’s computer crashes, or someone unexpectedly resigns.

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Amy Sample Ward

FEBRUARY 23, 2012

Yesterday, I had a lot of fun giving another webinar for Nonprofit Webinars, this time focused on DIY Social Media Management. How to get started: I suggest using Netvibes , you can also try iGoogle or even Google Reader. timed events for social media posts. Free tools: Google Apps. Google Analytics.

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Nonprofit Tech for Good

JUNE 29, 2014

Google+ Pages have a vast tool set and Google’s quest to integrate Google+ into their most popular products, such as Search, Gmail, YouTube, Local, and Wallet, is paying off as active monthly users continue to grow. That said, Google+ is low on the priority lists of most nonprofits. Reserve your Google+ Page URL.

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Nonprofit Tech for Good

JANUARY 22, 2013

Many nonprofits need social media training - they just don’t know it. There’s always room for improvement and unfortunately overconfidence in social media skills prevent many nonprofit staff from getting training that could significantly increase their social media ROI (Return on Investment).

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Nonprofit Tech for Good

APRIL 29, 2013

And yet another reason why your nonprofit can not ignore Google+… the Google Knowledge Graph which now prominently features information about nonprofit organizations on the right-hand side of Google Search results. Data is pulled from multiple sources including Wikipedia , GuideStar and of course Google+ Pages.

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TechImpact

JANUARY 28, 2014

Social media is a comparatively very young frontier in the nonprofit sector which features surprises around every twist and turn. Here are 5 changes that social media experienced in 2013 that your nonprofit may have missed according to Resource Media. Google+ hangouts a viable option.

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Nonprofit Tech for Good

NOVEMBER 29, 2014

The reports listed below are just a small sampling of some of the research available to nonprofits on the subjects of online fundraising and social media. Social Media: An Ongoing Series of Reports :: Download. 2013 Social Charity Index :: Download. Published by the Millennial Impact Project. Wirth Consulting.

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Amy Sample Ward

JUNE 6, 2011

Today, at the 2011 MyCharityConnects Conference in Toronto, I had a ton of fun leading a session and discussion around making the most of social media in just 30 minutes a day. Here are the slides from the session and links to get you started: Social Media in 30 Minutes a Day. Google Analytics for Facebook Pages.

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Nonprofit Tech for Good

APRIL 18, 2017

That said, below are 12 stats to consider and research further about online fundraising, social media, and mobile technology. 32% of NGOs worldwide have a written social media strategy and 34% have paid for advertising on social media. Email and social media are the first apps opened.

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Social Media Stats Mobile Technology 258

Nonprofit Tech for Good

JANUARY 19, 2013

This webinar begins with a general introduction to Google+ and then quickly moves on to a brief demonstration on how to create a Google+ Page for your nonprofit. Next, an in-depth tour of the Admin Dashboard, Circles, and the Google+ Stream is presented as well as an exploration of what kind of content works best on Google+.

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Nonprofit Tech for Good

DECEMBER 9, 2023

3) Use and monitor Google Analytics. Google Analytics is an essential website analytics tool for nonprofits. Google Analytics is free to use and its most recent upgrade is named GA4. Also, setting up a Google Business Profile for your nonprofit also helps. 4) Prioritize SEO. 5) Install SSL certificates on your website.

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Nonprofit Tech for Good

JULY 30, 2012

How I chose the nonprofits is that I have a basic set of criteria that I use as a litmus test when I audit nonprofits and their social media campaigns. A small selection of that criteria is as follows: Consistent use of a visually compelling square avatar across all social networks. Project Aware :: projectaware.org.

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TechImpact

NOVEMBER 12, 2014

Storytelling and social media – these terms have certainly been thrown around a lot this year! Great storytelling and successful social media campaigns are completely interconnected. The key is using stories to get people’s attention on social media channels. I firmly believe in the latter.

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TechImpact

JUNE 5, 2014

Few things have so dramatically altered our lives the way social media has. Defining an entire generation of Americans, and altering the way nonprofits and corporations view marketing, social media’s role in contemporary society and is only going to continue expanding. from social media, up from 26% last year.

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Nonprofit Tech for Good

NOVEMBER 19, 2012

Most nonprofits approach social media with the strategy of increasing awareness for their cause by posting and sharing content on their profiles and then when time permits, engaging their fans and followers as they respond to the content posted and shared by the nonprofits. 2) Be generous with +1′s and comments on Google+.

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Nonprofit Tech for Good

FEBRUARY 8, 2012

At the end of the Social Media for Social Good: A How-To Guide for Nonprofits is a nine-page “Nonprofit Tech Checklist” which I have copied and pasted below. That was my number one priority when writing the book… to create a comprehensive, useful social and mobile media how-to guide for nonprofits.

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NetWits

JULY 10, 2012

Top 5 Social Media Tactics Every School Should Implement. First off, your school should have a blog that’s the center of your social media strategy. Remember, great content is the key to successful social media. 4) Measure and Analyze - Google Analytics. Google Analytics is free.

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TechImpact

MARCH 10, 2014

Search engine result pages are difficult to grasp and take complete control of, while social media feeds become more saturated with our peers, Even more difficult and mysterious, especially to many of us in the nonprofit sector, is the search engine and where it places our websites and social media outlets on those first few pages.

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Nonprofit Tech for Good

MARCH 15, 2013

This webinar begins with a general introduction to Google+ and then quickly moves on to a brief demonstration on how to create a Google+ Page for your nonprofit. Next, an in-depth tour of the Admin Dashboard, Circles, and the Google+ Stream is presented as well as an exploration of what kind of content works best on Google+.

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TechImpact

JUNE 18, 2014

You’ve had blogs yelling at you for years, urging you to take advantage of social media to help promote your nonprofit. There are so many social media platforms available to us now, it is not necessary to have active accounts on all of them. Social media only helps engage younger audiences.

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Nonprofit Tech for Good

DECEMBER 12, 2011

The following is an excerpt from Chapter 2 of the newly released book Social Media for Social Good: A How-To Guide for Nonprofits. are already using social media, many have not yet taken all of the steps below to ensure that their social media campaigns are built on a solid foundation meant to produce ROI (Return on Investment).

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Nonprofit Tech for Good

OCTOBER 2, 2012

This webinar begins with a general introduction to Google+ and then quickly moves on to a brief demonstration on how to create a Google+ Page for your nonprofit. Next, an in-depth tour of the Admin Dashboard, Circles, and the Google+ Stream is presented as well as an exploration of what kind of content works best on Google+.

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Nonprofit Tech for Good

SEPTEMBER 23, 2013

As a follow-up to Five Online Fundraising Best Practices for Small NGOs in Developing Countries , below are five social media best practices specifically tailored for small NGOs in developing countries. 5) Study mobile and social media best practices. Social Media Examiner :: socialmediaexaminer.com. .

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Nonprofit Tech for Good

SEPTEMBER 22, 2012

This webinar begins with a general introduction to Google+ and then quickly moves on to a brief demonstration on how to create a Google+ Page for your nonprofit. Next, an in-depth tour of the Admin Dashboard, Circles, and the Google+ Stream is presented as well as an exploration of what kind of content works best on Google+.

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Nonprofit Tech for Good

APRIL 23, 2023

On social media and the news. AI Chatbots—the Basic Tools You’ve heard of ChatGPT , but what about Google’s Bard or Microsoft’s new Bing (to name a few)? While we might call our phones ‘phones,’ there are Apple, Android, and Google devices. At the dog park. At the office. Even at happy hour.

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TechImpact

MARCH 25, 2014

Have a good tip for tracking your fundraisers success in Google Analytics? Perhaps you are getting a lot of traffic from Google, but those traffic sources are not leading to donations. This could be from an article written about your nonprofit, from your social media accounts, or any other site.

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Nonprofit Tech for Good

JULY 6, 2023

Nonprofit Tech for Good launched in 2005 as a Myspace page and in the 18 years since we’ve been through multiple early adoption phases of new social media — first Facebook and Twitter and then on to LinkedIn, Instagram, Pinterest, and Tumblr. In response, many of your Instagram followers will then also follow you on Threads.

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TechImpact

JULY 30, 2014

Image courtesy of Google User Content. Google Analytics, where would I be without you?”. What more can you learn from Google Analytics? This informs you on who is advocating for your nonprofit on other websites, and can give you good fodder for your social media outlets to think them for their support.

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Analytics Statistics Google Demographics 223

Cloud 4 Good

APRIL 27, 2021

Back in 2017, Twitter released an update sharing that the social media platform was assuming the gender of its users if not previously identified upon profile registration. The assumption was solely based upon how users interacted with various content on the social platform. Why is Twitter Assuming Gender?

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Whole Whale

MAY 2, 2024

Social media posts and account maintenance We’ve noted that organizations should guard their voice online. The safest way to have interns participate in social media is to have them analyze the data and then come up with sample posts for the platform. This will greatly help the continued SEO growth of those pages.

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Nonprofit Tech for Good

NOVEMBER 2, 2013

Last year Google+ began enabling page admins to reserve custom URLs for their Google+ Pages, but the service was offered to a relatively small number of verified pages of well-known brands and celebrities. For example, Kiva could reserve plus.google.com/+kiva because they linked their Google+ Page to kiva.org.

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Nonprofit Tech for Good

APRIL 2, 2016

Small (and medium-sized) nonprofits have a different experience on social media than large nonprofits. Small nonprofits have to work harder at growing their following and most often the work of social media management is added to an already full job description. Social media is in a weird transition right now.

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