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Maximize the Google Ad Grant with Keyword Research

NonProfit Hub

Many nonprofits find themselves frustrated after acquiring the Google Ad Grant. They think that by acquiring the Google Ad Grant and creating a few ads, they’ll start spending $10K per month in free advertising and get thousands of website visitors! It all starts with finding the right keywords through keyword research.

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How to Set Up Google Analytics and Google Tag Manager on Your Cvent Event Pages

Media Cause

Setting Up Google Tag Manager with Cvent For many nonprofits, events are a key part of their donor strategy. Setting up tracking using Google Tag Manager can be very challenging, but the Media Cause Marketing Technology team has conducted research and found a way to add Google Tag Manager to your event pages.

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Everything You Need To Know About the Google Ad Grant

The Fundraising Authority

It’s no secret that Google Ad Grants is a fantastic resource for nonprofits. In this guide, you’ll find everything you need to know about the Google Ad Grant Program, including eligibility requirements, the application process, and benefits. If you aren’t already a Google Ads expert, we’ve got your back.

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Four Bite-Sized Methods of User Research

sgEngage

Enter user research. The universe of user research is vast and perhaps daunting; however, all research activities are really scalable, meaning that you can run them in a quick, cheap, and bite-sized way. With a qualitative research method like this one, you really don’t need a large sample size to get good data.

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How to Apply for the Google Ad Grant in 5 Easy Steps

Whole Whale

Not the Google Ad Grant : Google’s grant for qualifying nonprofits give $10,000 in free in-kind advertising on Google Ads (formerly known as Google AdWords). And, unlike most grants, Google grants also have a very simple application process. Meet the Google Ad Grant eligibility requirements.

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Hiring A Google Grants Manager: A Guide & 9 Agencies

Nonprofits Source

Through the Google Ad Grants program , nonprofits everywhere can leverage pay-per-click (PPC) marketing for free. Google gives eligible nonprofits $10,000 monthly to spend on its paid advertising platform. We recommend you reach out to their team for all your Google Grants needs! How do I manage Google Grants?

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Donor Prospect Research: 4 Frequently Asked Questions

Nonprofits Source

This is done through the donor prospect research process. Donor prospect research, also known as prospect research or prospecting, involves examining data about individuals outside of your current donor pool in order to learn more about their potential interest in your cause, their philanthropic history, and what they might be able to give.