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Maximizing Nonprofit Fundraising with Google Analytics 4

Allegiance Group

Thankfully, Google Analytics makes it easy. You’ve likely heard that Google has released its new version, Google Analytics 4 (GA4). What Is Google Analytics 4? But what Google Analytics — and GA4 in particular — brings to the table is an extra layer of information. You’ll be pulling in rich data in no time!

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Google+ Best Practices for Nonprofits

Nonprofit Tech for Good

Now that Google+ is open to everyone, all nonprofit staff can start experimenting and familiarizing themselves with Google+ before the brand pages, also known as Google+ Business Profiles , are launched later this month. e-Newsletter. Sign up for a Google Account. Create a Google Profile.

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5 Proven Tips for Building Your Nonprofits Email List

NetWits

Join Our Newsletter is displayed first, followed by links to social media accounts on the Newport Harbor Nautical Museum website. Portland Museum of Art groups their E-newsletter with links to their social media accounts. Include your events, photos, maps, twitter link, polls, and of course, your email list.

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DIY Community Engagement Metrics

Amy Sample Ward

We covered how to do Community Mapping (identifying the segments and goals of the community), Content Mapping (creating a plan for which content goes where, and why), and Data Tracking (pulling all the numbers together). Community Mapping. >> Content Mapping. >> Presentation. YOU can do it! Step 2: Goals.

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Great reads from around the web on August 23rd

Amy Sample Ward

If you haven't, John Haydon will tell you how: "From what I’ve seen, most nonprofits have no idea that you can add to your list — that precious database of your supporters, donors or newsletter subscribers — by strategically using a customized Facebook Welcome Page or custom tab. " Google+ vs. Facebook vs. . 'What

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Live Blogging: 09NTC Mapping Your Social Media Strategy

Amy Sample Ward

I’m here at NTEN’s 09NTC and am going to live blog Beth Kanter’s session on mapping your social media strategy to metrics. Sarah - use google alerts and a page that we update with mentions. HSUS - integrated it with everything else, email campaigns/newsletters, offline, etc. Can’t wait!

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33 Fun, Useful, and Totally Random Resources for Nonprofits

Nonprofit Tech for Good

A great source for images for your nonprofit’s website, blog, e-newsletter, and social networking profiles. Google Internet Stats :: google.co.uk/intl/en/landing/internetstats. Google Mobile :: google.com/mobile. A great source for free icons to use on your website, blog, Facebook Page, in your e-mail newsletter, etc.

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