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What’s the ROI for Google Ads for Nonprofits?

Get Fully Funded

One of the best nonprofit tools out there is the Google Ad Grant. This monthly grant of $10,000 in ad spending allows mission-based organizations to increase their online visibility and share their cause. When leveraging any fundraising or marketing tool , you want to make sure that resource has a high return on investment (ROI).

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Everything You Need To Know About the Google Ad Grant

The Fundraising Authority

It’s no secret that Google Ad Grants is a fantastic resource for nonprofits. In this guide, you’ll find everything you need to know about the Google Ad Grant Program, including eligibility requirements, the application process, and benefits. If you aren’t already a Google Ads expert, we’ve got your back.

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Maximizing your event marketing ROI: 4 Fundamental Strategies

Greater Giving

Fundamental Strategies to Maximize your Event Marketing ROI. This guide will look at four transformational fundraising strategies for increasing your nonprofit’s ROI from its event marketing outreach. When you spend time and money marketing to people who are unlikely to attend your event, your ROI will inevitably take a hit.

ROI 81
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A Helpful (Unofficial) Digital Training Guide for New AmeriCorps Members

Whole Whale

Just to be clear from the beginning of this guide, Whole Whale is not directly affiliated or funded by AmeriCorps (though there are alumni on our staff), but we ARE huge fans of the program. Begin with work that will increase traffic and the digital footprint of the organization starting at the top of the funnel. Are emails being sent?

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10 Best Blogging Practices for Nonprofit Organizations

NonProfit Hub

This guide will explore best practices for creating a blogging and content strategy that drives audience engagement, encourages donations, and makes readers feel like part of your nonprofit’s community. It also reassures your readers that your organization is active and constantly working toward its mission. Google Ads.

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Google+ Best Practices for Nonprofits

Nonprofit Tech for Good

UPDATED 1/8/12: Thanks to the launch of Google+ Pages for brands, Google+ traffic hit an all time high in December 2011 and it’s likely that the trend will continue in 2012. If your nonprofit has yet to get on Google+, now would be a very good time to start. Set up your Google/Gmail Account and personal Google+ Profile. .

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Mastering Major Gifts: The Ultimate Guide to Raise More

Bloomerang

In this guide, we’ll cover the need-to-know information and steps of creating a major gift fundraising strategy, including: What is a major gift? The exact donation amount that you consider to be a major gift will depend on the highest donation amounts your organization typically receives.

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