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7 Ways Nonprofits Can Automate Donor Retention

Nonprofit Tech for Good

Donor retention is a crucial aspect of a productive fundraising strategy. While a good deal of time and resources will be dedicated to this effort, certain aspects of donor retention can be made easy. Here are seven excellent methods of increasing donor retention and how to automate them. Examples: Make a second gift.

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10 Proven Strategies To Help You Retain New Donors

Bloomerang

Community Brands recently shared donor retention data that reinforced alarming trends that the nonprofit sector has been monitoring for a while. In their survey, they asked nonprofits what their current donor retention rate was: about 60% said they didn’t know and the rest had an average donor retention rate of 45%.

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3 Key Elements of a Lapsed Donor Letter

Neon CRM

For example, Neon CRM users can create groups based on gift size, initial donation type (online, direct mail, or in person), their level of engagement (one-time donation versus recurring donors, for example), or the campaign that prompted their gift. Did it say, “Thanks for the gift!” This will help you achieve a few ends.

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3 Fundraising Experts Sound off on Donor Retention from the Donors Perspective

Connection Cafe

Without these things relationships fade away – out of sight, out of mind. Average first year donor retention rates of 27% would suggest that donors don’t have the best feelings about the nonprofits they’re supporting. This all culminates in “the ask”, which is followed by stewarding the donor’s gift.

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12 Elements To Help Conduct Your Mid-Year Nonprofit Tune Up

Bloomerang

The pressures to maintain and increase gift income mount as the need for programs, services, and benefits escalate during times of inflation and challenging economic realities when more people are struggling. What have they enjoyed from gifts made to other good causes that they haven’t seen receive enough attention from your nonprofit?

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3 Ways to Boost Donor Retention with Nonprofit Tech Tools

Nonprofit Tech for Good

Donor retention is important. All that is true, but the fact remains that donor retention is a struggle. Can Tech Tools Solve Donor Retention? Donor retention is, at its heart, about building relationships. Update your donation form and include the opportunity for a donor to leave a note about their gift.

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Why “Segmentation” Isn’t as Scary as It Sounds (And You NEED It In Marketing)

NonProfit Hub

To reserve your free copy of our January/February issue on donor retention, sign up today. ————————————————. New donors at or below your average gift amount. Returning donors at or below your average gift amount. New donors above average gift amount. Returning donors above average gift amounts. The lesson here?

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