Bloomerang

DECEMBER 15, 2023

Today’s question comes from a nonprofit employee who wants advice on how to attract corporate matching gifts: Dear Charity Clairity, I have a question about how to attract corporate matching gifts. Matching gifts are truly the social benefit sector BOGO. Raise one gift, get the second gift free!

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Gift Practice Companies Benefit 92

Bloomerang

AUGUST 7, 2023

And it’s why the way we’re used to categorizing gifts as small, medium, and large (or “new,” “mid-level,” and “major”) may not be the most fruitful strategy. Let’s stop giving gifts, and donors, these outdated labels. First time First-time donors are making their very first gift to your organization. With him, the force is weak.

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Gift Donor Time Mail 70

Get Fully Funded

APRIL 23, 2023

There are two parts to thanking donors: Connecting with the donor’s brain by providing a gift receipt and more importantly, touching the donor’s heart by letting them know they are heroes for giving to your organization’s cause. Donors lose trust in your organization when they only hear crickets after sending a gift.

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Gift Donor Language Donation 119

Nonprofit Tech for Good

SEPTEMBER 27, 2021

Tribute and honorary gifts , made in honor or in memory of someone who is not a donor, are a great way for nonprofit organizations to raise awareness and funds while honoring an individual, either in memoriam or celebration. In fact, according to the 2020 Global Trends in Giving Report , 33% of donors give tribute gifts to family and friends.

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Giving Strategy Fundraising Gift 344

Bloomerang

DECEMBER 4, 2021

Today’s question comes from a nonprofit employee who wants advice on what to do when you get notified of an estate gift of which you were previously unaware. . I prefer to do this via a phone call, as this is more direct and personal and helps with establishing rapport.

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Gift Phone Charity Contact 100

Kindful

FEBRUARY 25, 2021

There was a time not too long ago when digital channels like email, social media, and text messaging were seen as complementary to direct mail: the cornerstone of any robust donor communications strategy. Unfortunately, direct mail seems to have fallen out of favor with nonprofit communicators. And yes, that includes direct mail!

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Mail Relationship Digital Donor 52

Nonprofit Tech for Good

APRIL 15, 2020

Some nonprofits even have monthly giving set as the default on their primary donation page which can increase your nonprofit’s number of monthly gifts by as much as 5.5% (also according to Blackbaud). Nonprofits are missing a big opportunity to stay more connected with their donors by not capturing their mobile phone numbers.

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Practice Donation Paypal Badge 363

The Fundraising Authority

NOVEMBER 28, 2020

The final 4-6 six weeks of the year is a great time for all of the seeds you have planted during the year to bloom with year-end gifts. This applies to things like #GivingTuesday , of course, but also to the pleas that so many organizations make for “30 gifts – just 30 gifts! – communicate) through direct mail.

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Fundraising Homeless Mail Hype 240

EveryAction

OCTOBER 26, 2022

Is there something you can do now to influence their end of year gift? It is the 21st-century version of a phone call. They tell you how your gift made a difference. Maybe they mention how your gift helped a person or solved a problem and include a photo (or emoji.). Think you’ll make a gift?

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Donor Giving Gift Photo 216

Nonprofit Tech for Good

SEPTEMBER 23, 2020

The median gift size was $50. Direct/Post mail (credit or debit card, cheque) – 12%. Phone – 2%. A handwritten note sent through the mail asking me to give – 12%. A personal phone call asking me to give – 5%. By Region: Africa – 12%. Public media and communications – 0%.

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Statistics Donor United States NGO 363

Qgiv

NOVEMBER 2, 2023

Matching gift integrations A type of integration that can help you raise more money is a matching gift integration. With a matching gift integration, your donors can search for their employer to determine if they match donations made to nonprofits. The best part?

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Work Fundraising Mail Integration 122

Nonprofit Tech for Good

APRIL 3, 2022

Make a “ stretch gift ” that is very generous and is outside your normal giving pattern. Be familiar with every fundraising program, event, campaign, and activity so you can tell others (sustainers, major gifts, events, direct mail, giving circles, etc.). bulk mail permits, rules and regulations, mail houses).

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Fundraising Mail Law Donation 350

Pamela Grow

SEPTEMBER 7, 2023

I’m looking at: How easy is it to make a gift? How do they respond to a gift from a new donor? A few years back a colleague — I don’t recall who — recommended making a gift to St. And, while I may not have been thrilled with some of the direct mail packs I’ve received from St. Do they value small donations?

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email Time Gift Mail 64

Pamela Grow

AUGUST 2, 2023

And, according to ANA/DMA, “Direct mail still pulls a higher response rate than any marketing medium.” Direct mail and digital work side by side to ensure your best campaign. Organize board members for a phone thank-a-thon. For direct mail, always think package, not letter. Multichannel without question. By segment?

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Free Fundraising Mail Nonprofit 88

Bloomerang

FEBRUARY 27, 2024

It’s worth noting that a recent study by Philanthropy Daily found that 49% of lapsed donors who hadn’t made a gift in at least two years believe themselves to be current donors. According to Roger Craver, you have a 20%-40% chance of obtaining a gift from a recently lapsed donor. I’m not coming to you today to ask for a gift. (Of

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Donor Rhode Island Gift Tennessee 81

Bloomerang

DECEMBER 16, 2021

Julie Ordoñez will outline a proven strategy, messaging and action steps you can implement right away to close major gifts faster, ethically. We’re here to talk about 3 steps to closing over $10,000 gifts by December 31st. It is not too late to raise major gifts this year. Julie: Let’s do it. That’s right.

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Gift Video Calendar email 110

Candid

NOVEMBER 14, 2023

So, don’t wait for the year-end season of giving to be over to start prioritizing appreciation for donors’ gifts and inspiring their continued support. Consider building regular check-ins with your donors, either via phone, email, Zoom, or in-person, to share updates about your work. If they don’t answer, no worries.

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Giving Retention Gift Hosting 112

Bloomerang

OCTOBER 30, 2023

Thanking donors well is an essential aspect of fundraising that is often done just once—when the donor makes a gift, or, worse, it’s overlooked entirely. Send a series of automated email thank yous—starting with the one sent immediately after a donor makes a gift online—expressing thanks and encouraging engagement. “

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Feeds San Antonio Donor America 82

Bloomerang

MARCH 22, 2024

Develop user-friendly donation landing pages and gift processing. Develop a direct mail donor acquisition program. Develop an email and/or phone number acquisition program. Develop gift acceptance policies and procedures. Develop or switch to a new donor database , CRM, email provider, or website.

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Consultant Develop Teach Problem 100

Bloomerang

DECEMBER 13, 2021

The subject line is like the envelope for a direct mail letter; it’s a critical part of your appeal “package” as 47% of email recipients open an email based on the subject line alone. If someone wants to reach you by phone or email, it should be easy for them to do so. Send it to everyone on your mailing list who hasn’t responded yet.

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Tips Fundraising Pledge Mail 115

Bloomerang

FEBRUARY 2, 2024

And I, like you, feel the imperative of a prompt, personal thank you that’s powerfully indicative of the impact of the donor’s gift. If your donor is stuck in processing mode for weeks or months after giving, you’ll miss out on their most-likely-to-give-again period – a time when you could have received a second gift.

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Donor Exercise Gift Charity 87

Everyaction

FEBRUARY 5, 2018

In today’s digital age, it might seem somewhat nostalgic to talk about direct mail. While it’s tempting to default to cost effective communication channels like email and Facebook, direct mail is still very much in play. Today, direct mail continues to be an effective way to prompt donors to take action.

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Mail Test Audience Tools 67

Bloomerang

FEBRUARY 13, 2023

On average, donor retention rates increase based on the average gift amount. For donors who give gifts under $100 the average retention rate is 25%. They are the foundation of sound stewardship which is genuinely acknowledging and thanking donors for their precious gifts of time and money. Send mission impact videos.

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Donor Strategy Retention Help 102

Neon CRM

OCTOBER 31, 2023

Ask: Send a personalized request for support that acknowledges the donor’s past gifts and shares the impact their donation will make. Thank: Always send a “thank you” message to every donor, no matter the size of their gift. Embrace Analog Donor Engagement Strategies When was the last time you got a card in the mail?

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Donor Strategy Nonprofit Phone 98

Greater Giving

JULY 18, 2023

Your donor data may include phone numbers, emails, birthdays, donation history, and even meal preferences. Here are the key pieces of information we suggest gathering: Contact details: Gather donors’ names, email addresses, phone numbers, and postal addresses. This can help locate major gift prospects or upgrade opportunities.

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Data Donor History Demographics 98

Kindful

NOVEMBER 19, 2021

You can even share their stories in your annual report or direct mail communications. . Surprise them with a gift. . Sending them a gift like this gives them a visual reminder that you appreciate them, which goes a long way in making them feel valued. Tip : This gift doesn’t need to be expensive.

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Volunteer Giving Gift Phone 125

Bloomerang

AUGUST 27, 2021

There’s no substitute for this type of engagement if you want to inspire a donor’s most passionate and generous gift. For example, I was recently asked for a major gift after a year of being cultivated via email. I also received articles in the mail. Leave your phone number and email address on the voicemail. .

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Personal Mail Advice Survey 117

BoardAssist

DECEMBER 15, 2014

Direct mail is a major workhorse for all nonprofits. And regardless of what you hear or think about online giving, most gifts still come via the mail. This week guest blogger Gail Perry is back with her top tips to help us all raise more money by mail. 112 Tips to Raise More Money by Mail. Thanks Gail!

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Mail Money Raise Tips 61

Bloomerang

DECEMBER 13, 2022

When respected researcher Penelope Burk asked donors why they stopped giving, or why they gave less than they could, here are some of their responses : I didn’t receive any information at all after making a gift to a not-for-profit last year. What my friends and I talk about is how donors who make smaller gift are dismissed as unimportant.

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Retention Donor Gift Nonprofit 107

Nonprofit Tech for Good

NOVEMBER 20, 2021

As resources may be limited, it’s best to target items that won’t take a lot of phone calls or research to request. electronically or via regular mail). For instance, if a local Italian restaurant donated a gift card but it’s only open for delivery, disclose this in the item restrictions field.

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Virtual Personal Tips Online 259

M+R

DECEMBER 8, 2023

Anyone using Apple’s iMessage, Apple Mail, or Private Browsing Mode in Safari (with the option to enable it outside of Private Browsing). Apple Mail is Apple’s email client. Link Tracking Protection applies to any email address used in Apple Mail, regardless if it’s an apple email address or not. About 17% of the U.S.

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Track Digital Change Fundraising 104

Nonprofit Tech for Good

JANUARY 13, 2020

Many nonprofits fear that asking a donor for additional support, after they’ve already made a donation, will turn them off from making future gifts. Make sure your website is mobile optimized for donors using their cell phones. 4) Add to Mailing List. 2) Encourage to Volunteer. 3) Send to Social Media.

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Action Donation Mobile Social Media 339

Bloomerang

JUNE 9, 2022

Therefore, you also probably have specific major gift fundraisers on your staff to communicate with these supporters. In this guide, we’ll cover some key information about how you can find your organization’s major donors and determine the right ways to engage them to solicit major gifts. Let’s get started. Who are your major donors?

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Donor Gift Database Relationship 102

Get Fully Funded

JUNE 14, 2023

Here are the most common communication channels nonprofits use and what types of messages they work best for: Direct mail. Direct mail is best suited for older donors who may be less technologically savvy. Phone call. After a donor makes a gift, regardless of its size, send them a thank-you message.

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Communication Personal Donor Nonprofit 59

Bloomerang

MAY 15, 2023

Your nonprofit CRM is much more than a storage space for addresses and phone numbers. Are you using one master email list that includes your monthly donors, volunteers, everyone who’s ever made a gift at any level, people who attended your annual event once, and people who signed up to get your emails on your website? It just might be!

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Data Gift Relationship Interaction 92

Bloomerang

JANUARY 13, 2022

Donors who just made a donation to your nonprofit during the end-of-year giving season might not think you need another donation from them so soon after they made their last gift. They also might have stretched their budgets for holiday gifts and travel and don’t have as much to give as they would during other times of year.

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Fundraising Gift Donor Social Media 123

Allegiance Group

JANUARY 23, 2023

Integrate an email campaign with your direct mail appeal and follow up with a phone call based on donor value, if warranted. A phone call is more personal and could help donors feel their support will make a big difference. You don’t always have to ask for a donation in a direct mail appeal letter.

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Donor Mail Retention History 52