Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 13, 2007

Jeremiah Owyang has an excellent post called " Why you need to have a strategy NOW before you make a Facebook Fan page." 2) Is Facebook the right network for you? re not in Bebo, MySpace, Orkut, or other network? Do you know the Facebook demographics? (I The features of Facebook pages are limited, it???s

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 13, 2008

I've seen this first hand -- I don't engage deeply on MySpace - yet some of my donors for the Cambodian campaign who heard about on Facebook and shared it with their friends on MySpace. Anyway, I like the tool that lets you check out a bunch of social networks at once to see if your name has been taken.

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 12, 2008

Using Social Networks for Social Change: Facebook, MySpace and More View SlideShare presentation or Upload your own. We use it to go where people are already organizing against genocide, and give them tools to do so effectively.

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 17, 2008

I thought Peter was saying Twitter will replace Facebook/Myspace or social networks. But as Charlene Li and Josh Bernhoff point out in their new book it is important to think behind the new tool - and to ask the larger question - how do you evaluate new technologies as they enter the landscape?

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Beth's Blog: How Nonprofits Can Use Social Media

JUNE 29, 2007

Jason Z at DIA bog writes about the launch of " Make It Your Own: Case Foundation's Experiment in Citizen-Centric Philanthropy " which includes both MySpace and Facebook. More about social media tools for philanthropy from Tactical Philanthropy. Holly Ross points to Robin Good's Beginner Guide to Facebook.

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 29, 2008

Don't forget to add the search tool. Could a local social change site knock off Facebook for the social networking webby? If you already have a presence on MySpace, check this out - causes has just launched an application at MySpace. Want to listen on Twitter? Use Tweetscan and type in key words. Who has installed it?

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 17, 2007

ve already partnered with 50 non-profits, like Care2 , Greenpeace , and Amnesty International The question it raises for nonprofits is, join an existing network like Facebook or MySpace or build your own social network or combination? The Wild Apricot Blog has published a nice list of ten examples of how nonprofits can use Facebook.

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 1, 2007

tools and websites. video and photo-sharing sites like Youtube, Flickr, Dailymotion; blogging platforms such as Blogspot, Livejournal, Typepad and Wordpress; social networking websites such as Facebook, Orkut, MySpace, Wikipedia, VoIP services; etc.); tools and websites (circumvention techniques, online petitions and campaign.).

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 1, 2008

" It does take more time in the beginning if you're just acquiring the skill with a particular tool. It has nothing to do with the tools, have you avoided getting distracted from your to do list or work flow or too much multi-tasking-- social media can be ADD producing. Also, the categories have overlap in terms of tools.

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Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 14, 2008

They were all on Facebook (turned their noses up at Myspace), watch YouTube videos, and use IM applications, with more 20 people on their IM lists. You want to use these tools to keep up on others, in a good way, of course, and to let them keep up on you,??? Facebook, for instance ??? t the right tool for that job,???

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 29, 2007

I've been doing research for an article I'm writing for TechSoup about social networking tips, tricks, and tools -- once you've made the decision that it is right for your organization, how maintain a socnet presence without it being a huge black hole? Next, I'll tweak the content for Facebook and post there. I do the tasks.

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Beth's Blog: How Nonprofits Can Use Social Media

MAY 13, 2008

He summarizes the internal control issues elegantly: New media tools can give housing associations better ways to provide information, and support communication and collaboration within and outside the organisation. However, if the tools are in the hands of the resident/customers, that changes power relationships. You can't give up.

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 15, 2007

Today, I happened to see HSUS that staffer Carrie Lewis posted a note on her profile and it showed up on my friends feed on Facebook. The text of the Facebook note is below in case you want to take action.) I'm assuming the messaging on Facebook is slightly different from that on other networks or via email. Has anyone?

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Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 25, 2009

So do “click actions” like signing a petition and becoming a Facebook fan actually make a difference? They are used to text messaging, MySpace, Facebook, get-in, get-out, instant gratification. This flaw is not that the tools are ineffective; it’s rather a misuse and missed opportunity by the organization.” – Kristin Ivie.

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 6, 2008

I found this slideshare show by Michael Weiksner, BJ Fogg, and Xing Kin Lui from a class at Stanford called " Creating Engaging Applications on Facebook." The visual shows the results of a pattern analysis of the 100 most popular Facebook applications (video of lecture here ). Need to go digest.

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 23, 2008

I'm prepping for a workshop on Social Media and wanted do a round up of recent compelling examples of arts organizations using social media strategies and tools. So, thought I'd take an opportunity to query my network via Twitter and Facebook and see what's new. Everyone is a Curator. Be sure to check out Nina's Museum2.0

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Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 11, 2007

They are exploring how non-profit organizations use the Web and the tools available for them in the last three years or since this Wired article was published ( For Nonprofits, Web Is Windfall ). Also, what Web tools and resources are you aware of that non-profits can use? We turn to "web 2.0"

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Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 12, 2007

It is really bizarre, but this afternoon I've been struggling with the notion about the connection between individual adoption and organizational adoption of social media tools like Facebook or others. Boyd goes into the specific issues related to adoption of Facebook at the organizational level. tool after Web 2.0

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Beth's Blog: How Nonprofits Can Use Social Media

JULY 20, 2007

First there was a flickr group for NpTech Dogs and then we started seeing NpTechers with dog profiles on their Facebook profiles. Tools Here's yet another post declaring the death of email due to Facebook and Myspace. tools to adopt. It's an online collaborative mapping tool. has been around for a while.

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Beth's Blog: How Nonprofits Can Use Social Media

MARCH 29, 2008

Use your blog or twitter or whatever tool to solicit practical ideas on how to use social media to make connections. Truly embrace social networking by encouraging your staff, your volunteers, your donors and your Board to join Facebook or Myspace and teach(!) application in your Facebook account. Professional.

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Beth's Blog: How Nonprofits Can Use Social Media

JUNE 30, 2009

Lots of tools. Will people give through Facebook? many organizations are initially focusing on using social media as a communication and awareness tool. Is that MySpace friend an activist? Déjà Vu All Over Again Web 2.0 in 2009 reminds me of Web 1.0 Lots of talk. Lots of uncertainty. Lots of buzzword bingo. Few experts.

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 29, 2008

They've built a profile tool over at the blog that lets you plug in some very general demographic information and get a summary of the percentage of profile types that fit that demographic. So, if you look at the scattering in light of the profile tool - perhaps that can also be a good guide as to where to start listening.

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Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 17, 2007

Twitter and Facebook, but with Skype Out, Email Rules A few nptech bloggers are experimenting with Twitter and seeing some of the benefits. Laura White wonders whether " Twitter and Facebook, will they change the way we connect and communicate ? Non-Profit Tech Blog lets us know that project agape (Facebook causes) now at 2.5

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Beth's Blog: How Nonprofits Can Use Social Media

JUNE 7, 2008

Marnie mentions one downside to FriendFeed - that she is unable to process the information as quickly or as seamlessly as she can with other tools that she is regularly using for social bookmarking, feed reading, and causal interactions. A: They talk about tools! But there were a number of quick conversations mentioning new tools.

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Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 25, 2008

MySpace - to stay connected / reach out to potential supporters. Facebook - to stay connected / reach out to potential supporters. For each of the social media tools you are using, you might want to set up your google analytics so you can track referral traffic. Building an online presence on Social Networking / Web2.0

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Beth's Blog: How Nonprofits Can Use Social Media

JULY 22, 2009

There were a number of questions related to tools and tactics that I couldn't answer off the top of my head - so I decided to crowdsource them on Twitter asking for answers in the comments. How often should an organization post to Twitter or send out updates on Facebook? Thank you Kevin! Quality is more important than quantity.

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 16, 2008

You have early adopters, a big scary chasm, and then more mainstreamed adoption of the tools. This pattern is the same no matter the tools. There are many different tools to support this - from leaving comments on blogs or using twitter. The simple fact is that “ Technology Changes, Humans Don’t." Especially in this economy.

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Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 22, 2009

many of the tools have similar elements - status updates, profile pictures, short bios. tools are easy to adopt because they've become their interfaces have become somewhat standardized and easier to understand. This age group is increasingly on Facebook , MySpace and Twitter -- more ’mainstream’ social networks.“

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 25, 2007

The Idealist.org has a long history of using the web for delivering it services/programs, what do you think the opportunities are for the idealist to extend its impact embracing new web tools (e.g Mari Velasco: We have made some recent changes to expand our use of new web tools, but there's always more we could do! Social media, etc.)

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Beth's Blog: How Nonprofits Can Use Social Media

MAY 19, 2008

He believes that: "Inspiration + Know how + tools = you can change the world" The tools are just tools, but you need to add your network. CRAM = Connect, Reward, Action, Memorable - mentions Technorati as a tool to find your potential audience who have interest in your cause or programs.

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Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 4, 2008

Small Change blog points to First Giving Digg Contest which was one of four social media promotional ideas using social media tools. Michael Stein has an interview with Jonathan Coleman about his success building a donor base on Facebook. " He describes some of the work flow issues related to nonprofit using Facebook causes.

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 7, 2008

It's part of my job to investigate the best tools for engaging potential activists and members. Slide 4: After attending last year's NTEN, two tools stuck out for me that I really wanted to try- Digg and Stumbleupon. Slide 3: That being said, our average member is a 65 year old woman.

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 20, 2007

From Ruby Sinreich at Lotus Media comes a pointer to the Findhabeas.com campaign on myspace and possibly other places. shows us how to screencast with Linux and other open source tools! Trish Perkins offers up a list "cool free tech tools." And, Rob gives us a second example of nonprofit organization on Facebook.

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Beth's Blog: How Nonprofits Can Use Social Media

MARCH 30, 2007

The Digital Diner has an excellent post on photo management tools and the limits of consumer projects in an enterprise setting. It may be the basics not social networking tools.) Tools and How They're Used. (You have to be an NTEN member to participate and you have to be the first one to email Gavin.) Philthanthropy.

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 8, 2006

Social networking sites such as MySpace and Palo Alto's Facebook have exploded in popularity, drawing new users into the fold each day. Empower your constituents -- let them design your t-shirts, give them tools and assignments to help advance your organization's work. sorry Steve) and skill sets.

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 4, 2007

I really like the idea of using online organizing tools to bridge the gap that many in politics and media tell us are unable to be bridged, and to provide a way for folks to "meet" one another virtually in a way that reduces anxiety and amplifies commonality. At its most basic, PledgeBank is a positive peer pressure tool.

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Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 31, 2010

Based on the discussion threads in my Facebook page , I’ve updated my mega list of tools in my social media listening and engaging instructional wiki. Here’s a couple of new tools I’ve been exploring: RowFeeder should be in your spreadsheet aerobics routine. to make it useful for your needs.

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