Tech Soup

NOVEMBER 28, 2016

If you're a seasoned digital marketer, you've probably noticed Facebook's organic reach has been declining steadily over the last four years. As a result, more and more content is being produced; Facebook says on average, 1,500 stories can appear in someone's news feed when they log on. Organic reach dropped to just 6.5

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M+R

JULY 6, 2023

Post what you’d normally share on Twitter: A witty quip, a photo or video from an action, a link to your op-ed, or a meme about being the first to the party. Hesitations, for good measure Of course, it’s still a Meta app – which means Mark Zuckerberg controls Facebook, Instagram, WhatsApp, and Threads. Take it for a test drive.

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Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 26, 2008

Working with cutting-edge websites like epolitics, Future Majority, Change.org, and many others, I plan to share this content with and contribute to as many relevant outlets and individuals as possible. Britt included links to change bloggers and started a Changeblogger Facebook. s Alex Steed. s touring the U.S.,

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Tech Soup

APRIL 2, 2015

Besides being an amazing charity, Gentle Carousel has a monumental Facebook presence for a completely volunteer-run operation. The Gentle Carousel Facebook page has more than 202,500 likes. According to this blog post from ChurchMag, "a Facebook and Twitter post gets shared more with an image than without, 2.5x

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Amy Sample Ward

FEBRUARY 28, 2011

I am completely overwhelmed by the positive, kind, touching things that so many community members have shared about the work we have all done together during my time with NetSquared and TechSoup Global over the last two and a half years. I know we will continue inspiring each other and finding ways to bring our work together.

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Tech Soup

SEPTEMBER 11, 2014

Sharing is an essential part of storytelling, and our friends at Creative Commons are devoted to expanding the number of creative works that are available to (legally!) That's why Creative Commons offers a handy standardized list of licenses for creative works. What Creative Commons license should I use for my work?

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Have Fun - Do Good

SEPTEMBER 10, 2008

I created a Changeblogger Facebook group (thanks to a suggestion by Tim Zimmermann of Change/Wire ), and recently established the Changeblogger Network on Ning. Who is already working on this issue who you think others should support? Or, what are you already doing that works?) Changeblogger meetup.

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Tech Soup

APRIL 6, 2015

The Dress became one of the most quickly viral memes that the Internet has ever seen. Meme Me Up, Scotty. Memejacking is simply a type of newsjacking that connects your communications to a meme — that is, a pop culture trend. Even though memejacking seems like little more than frivolous fun, it works. Engagement.

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Have Fun - Do Good

AUGUST 26, 2008

Changeblogger Facebook to connect with other changebloggers. Qui Diaz of Livingston Communications has started a 3-question Changeblogging Meme, which you can join: What is one change - big or small, local or global - you want to see in your lifetime? Who is already working on this issue that you think others should support?

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Beth's Blog: How Nonprofits Can Use Social Media

JULY 25, 2012

Hulk (fill in the blank) Twitter accounts are popping up all over Twitter, the latest Twitter meme. The HULK meme has many variations and spotted easily on many social media channels like pinterest and YouTube to name a few. . I was curious, so I asked around on Facebook “ Who Is Hulk? ttchume HULK RECIPROCATES FAVE.

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Connection Cafe

MARCH 15, 2021

This one meme sums up the whole concept of retargeting and remarketing. These tools work on a straightforward concept. However, with the advancement in technology, both these tools work hand in hand. Google and Facebook now let you target ads to specific email addresses. How Retargeting and Remarketing Work?

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Care2

JANUARY 27, 2014

Just because this tactic works for Upworthy (who is driven by a ton of testing on their own website) does not mean it will work for your organization. The startup is constantly experimenting and testing to see what headlines and messaging works best with their target audiences. What about Facebook?

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M+R

MAY 10, 2021

In our ongoing work to assess and improve our practices, M+R has been digging into a more comprehensive approach to developing ethical creative. . Maybe you’ve pledged to work with more LGBTQ creators or feature more BIPOC faces in your stock imagery. Read time: 6 minutes. Link Sharing. Reach out at rjones@mrss.com. .

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2014

For example, use Twitter lists to track alums and subscribe to their Facebook updates. You might also consider setting up a Facebook Group just for alumni and encourage them to share this information. Make up your own nostalgia meme. 5. Images, Questions, and Comments Inspire Facebook Engagement.

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Nonprofit Tech for Good

JANUARY 14, 2013

Most people who work in the nonprofit sector do so out of a commitment to a cause or passion bigger than themselves or their desire for material things. Despite popular memes that social media is “Free!” Your work is valuable and you should be compensated for it. Facebook, Twitter, YouTube, etc. Good luck.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 4, 2017

Unfortunately, if you work in digital strategy and social media, monitoring social is a daily task and as a result a bad mood has become an occupational hazard. Quit Facebook or other social media? Anita Jackson, Momsrising, shared the above apology from NPR on its Facebook. What to do? The reaction went viral.

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Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 28, 2015

The Hold A Sign Meme. The “Hold A Sign” meme has been around for almost ten years. Catie Clune asked me to participate in a “hold a sign meme” campaign her organization is running to Save Marin’s Coho. Thanks @kanter @patagonia for the #keepemwet love at #patagoniatoolsconference.

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NonProfit Hub

FEBRUARY 19, 2015

In the weeks that followed the big game, Left Shark has been a hit of internet memes , t-shirts and even a This is SportsCenter commercial. Here are a few points to keep in mind when diving into the shark-infested meme waters. Does the meme you want to recreate fit with the overall mission and marketing persona of your nonprofit?

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Beth's Blog: How Nonprofits Can Use Social Media

JULY 16, 2013

If you have been following me on Twitter, Facebook, this blog or other social media channels, you know that my father passed away several weeks ago. For the event, I used the Facebook Insights, Rowfeeder, and Storify. Approximately 85% of the donations were converted from my personal profile on Facebook. Fundraiser.

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Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 25, 2009

Mashable , a popular social media and technology blog and geek favorite, has caught the generosity meme with its Summer of Social Good , an initiative that raises money for the Humane Society of the United States , World Wildlife Fund , Oxfam , and LIVESTRONG. Approximately $30K has been raised to date. (I

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 28, 2014

Use human centered design principles, not your arrogance of thinking you know what works for your audience without testing. You can read more about it how it works from Steve Blank in this HBR article and the app Strategyzer. It isn’t a matter of that “photos do well on Facebook, it is which photo.”

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Tech Soup

MAY 2, 2013

With a couple friends at Green Memes, we're trying to create a new resource for the #nptech community - a free guide for the next generation of online organizers. We hear from community organizers all the time: How do I break through on Facebook? What's a meme? But at this point, I'd like to help give back.

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 25, 2012

Roots of Change is a fairly small nonprofit, while Danielle’s job is full time, she estimates that only 15% of her time is allocated for social media. She juggles tweeting and Facebook with other communications tasks such as managing the web site and other communications channels. So, they started a fun meme. Did it work?

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Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 7, 2014

Making it easy for your champions to do the work is also important and you’ll find lots of templates and examples that you can remix on the Knight Foundation’s Giving Day Playbook and toolkits on the GivingTuesday site. Facebook Groups are great for this! You want to make sure to capture those.

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NTEN

AUGUST 31, 2010

We think it's unethical that this crazy yo-yo guy hasn't been worked into a fundraising campaign. A friend posted that yo-yo link to Facebook. Adina Levin thinks Facebook's not the best place for community organizers -- but it may depend on the community. He will seriously blow your mind. We have a way of finding each other.

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NTEN

JANUARY 4, 2010

Actually, some of the funniest protest signs of 2009 would make good spam comment fodder, if you happen to work for a fly-by-night SEO firm. Proof that Roombas work. We admit that " 10 Practical Tips for Facebook Fan Pages " are probably better than 10 impractical tips, but think of the possibilities: "4.

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Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 30, 2007

Via Facebook updates, I learned from Tharum that Preetaim Rai, the Southeast Asia Editor for Global Voices, posts a roundup of protests and prayer vigils in neighboring countries. Mean Lux points to an excellent post that summarizes the all the online support in addition to the Facebook activity. ll receive it.

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Get Fully Funded

AUGUST 10, 2021

Which one works the best for new and small nonprofits? You could host an action, but auctions are a lot of work and can be expensive to pull off. A meme got my attention recently on Facebook. Jenga also works in a tournament format, and other games could work as well. Which one should you choose?

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Get Fully Funded

SEPTEMBER 6, 2022

The key is to work smarter, not harder. Here’s how to create it: Make note of ALL national holidays , especially days that most people are off work, and fill those holidays in on your calendar. Find the ones that mean something to your organization or that tie into the work you are doing and those you are serving.

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Connection Cafe

FEBRUARY 8, 2018

Between the hashtags, the Facebook groups, the online petitions, the blog posts, and the constant emails, there’s just an overwhelming amount of advocacy communication online today. We use them because we know that they work. Most of the research on digital advocacy is focused on the new types of speech we now see online.

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Get Fully Funded

OCTOBER 23, 2022

Let me share the strategies we have seen work wonders over and over again. They all have several things in common that made their campaigns successful and while it’s not rocket science, it’s worth looking at what made each campaign work. What should a Giving Tuesday plan look like? It’s not hard, and anyone can do it.

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Nonprofit Tech for Good

DECEMBER 14, 2022

Does your organization stream live on Instagram, YouTube, Vimeo, or Facebook? Text or attractively designed images on Twitter, Linkedin, TikTok, Instagram, Facebook, Reddit, Clubhouse, etc. The work you do may be fascinating to donors or may have hidden value that you have overlooked. Plug donor skills into the work.

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Beth's Blog: How Nonprofits Can Use Social Media

MARCH 29, 2008

" He uses the ten things in ten minutes meme and writes the Ten Web 2.0 Truly embrace social networking by encouraging your staff, your volunteers, your donors and your Board to join Facebook or Myspace and teach(!) application in your Facebook account. So, I'm remixed this memo into Ten Web2.0 For many in the boomer.

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Have Fun - Do Good

SEPTEMBER 18, 2008

Participate in memes , blog carnivals and challenges. Participate in social networks like Facebook and MySpace, as well as niche social networks related to the theme of your blog. You can email your question (please keep it to 50 words) about the do-good, or artistic work you are doing, or want to do, to britt@brittbravo.com.

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Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 12, 2007

It is really bizarre, but this afternoon I've been struggling with the notion about the connection between individual adoption and organizational adoption of social media tools like Facebook or others. This is the Social = Me First meme , I have spoken on widely. Of Facebook? Shut It Down! See Free Ranger Rick). Of YouTube?

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2008

I use a variety of tools for this analysis, including Google Analytics, Feedburner subscriber counts, and manually tracking comment to post ratios (typepad doesn't have a nifty plugin like wordpress to automate that grunge work) A tool that use to evlauate my content is PostRank. Working Wikily: The Power of the Newbie.

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Have Fun - Do Good

OCTOBER 10, 2009

If you are using Facebook, share your blog's feed in your Facebook news feed with the Notes application. Notes and photos from your work in the field. Hold and participate in online contests, challenges, blog carnivals and memes. Make it easy to share Use an AddThis or ShareThis button on the bottom of each post.

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